Course Title: Business Ethics

Part A: Course Overview

Course Title: Business Ethics

Credit Points: 12.00

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG1086

City Campus

Undergraduate

625H Economics, Finance and Marketing

Face-to-Face

Sem 2 2006,
Sem 1 2007,
Sem 2 2007,
Sem 1 2008,
Sem 2 2008,
Sem 1 2009,
Sem 2 2009,
Sem 1 2010,
Sem 2 2010,
Sem 1 2011,
Sem 2 2011,
Sem 2 2016,
Sem 1 2017,
Sem 2 2017,
Sem 1 2018,
Sem 2 2018,
Sem 1 2019,
Sem 2 2019,
Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021

MKTG1272

Singapore Inst of Management

Undergraduate

625H Economics, Finance and Marketing

Face-to-Face

Offsh 1 08,
Offsh 1 09,
Offsh 1 10,
Offsh 3 10,
Offsh 1 11,
Offsh 3 11,
Offsh3 16,
Offsh1 17,
Offsh3 17,
Offsh3 18,
Offsh1 19,
Offsh3 19,
Offsh1 20,
Offsh3 20,
Offsh1 21,
Offsh3 21,
Offsh1 22

Course Coordinator: Dr Larelle Bossi

Course Coordinator Phone: +61 3 9925 5419

Course Coordinator Email: larell.bossi@rmit.edu.au

Course Coordinator Location: Melbourne Campus

Course Coordinator Availability: By appointment via email


Pre-requisite Courses and Assumed Knowledge and Capabilities

Assumed Knowledge:
Marketing Principles (or equivalent)
Buyer Behaviour (or equivalent)


Course Description

In this course you will explore and discuss basic ethical theory and its practical application by analyzing a wide selection of classical and contemporary approaches to applied ethics. You will also explore the relationship between ethics and our society including the implications and consequences on business practice, the media, the environment, and elsewhere in the marketplace, and its implications for customers, employees and managers.


Objectives/Learning Outcomes/Capability Development

-


On successful completion of this course you will be able to:

  1. Examine the concept of ethical philosophy and as a marketing manager its impact on the macro-environment.
  2. Differentiate between morals, values, and ethics and apply that knowledge appropriately in making marketing decisions.
  3. Draw on ethical relativism and other theories of conduct to address competition in the global market place.
  4. Organise and implement the marketing effort with due consideration of the importance of virtue.
  5. Seek distributive justice and other similar outcomes in the marketplace with reference to how rights and justice affect personhood.
  6. Integrate traditional ethical considerations and behaviour in decision making and contemporary business practice


Overview of Learning Activities

In this course you will be encouraged to be an active learner. Your learning will be supported through various in-class and online activities comprising individual and group work. These may include quizzes; assignments; prescribed readings; sourcing, researching and analysing specific information; solving problems; conducting presentations; debating selected topics; producing written work and collaborating with peers on set tasks or projects.


Overview of Learning Resources

Various learning resources are available online through MyRMIT Studies\Canvas. The lecture notes and workshop notes are posted on Canvas.

Resources are also available online through RMIT Library databases and other facilities. Visit the RMIT library website for further details. Assistance is available online via our chat and email services, face to face at our campus libraries or via the telephone on (03) 9925 2020.

Additional resources and/or sources to assist your learning will be identified by your course coordinator and will be made available to you as required during the teaching period. 


Overview of Assessment

The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:

Assessment Task 1: 25%
Linked CLOs: 1, 2, 3, 4, 5, 6

Assessment Task 2: 25%
Linked CLOs: 1, 2, 3, 4, 5, 6

Assessment Task 3: 50%
Linked CLOs: 1, 2, 3, 4, 5, 6

Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.