Course Title: Business Ethics
Part A: Course Overview
Course Title: Business Ethics
Credit Points: 12
Terms
Course Code |
Campus |
Career |
School |
Learning Mode |
Teaching Period(s) |
|
MKTG1086 |
City Campus |
Undergraduate |
625H Economics, Finance and Marketing |
Face-to-Face | Sem 2 2006, Sem 1 2007, Sem 2 2007, Sem 1 2008, Sem 2 2008, Sem 1 2009, Sem 2 2009, Sem 1 2010, Sem 2 2010, Sem 1 2011, Sem 2 2011, Sem 2 2016, Sem 1 2017, Sem 2 2017, Sem 1 2018, Sem 2 2018, Sem 1 2019, Sem 2 2019, Sem 1 2020, Sem 2 2020 |
|
MKTG1272 |
Singapore Inst of Management |
Undergraduate |
625H Economics, Finance and Marketing |
Face-to-Face | Offsh 1 08, Offsh 1 09, Offsh 1 10, Offsh 3 10, Offsh 1 11, Offsh 3 11, Offsh3 16, Offsh1 17, Offsh3 17, Offsh3 18, Offsh1 19, Offsh3 19, Offsh1 20, Offsh3 20 |
Course Coordinator: Asso. Professor M. Schwartz.
Course Coordinator Phone: +61 3 9925 5515
Course Coordinator Email: michael.schwartz@rmit.edu.au
Course Coordinator Location: Building 80 Level 10
Pre-requisite Courses and Assumed Knowledge and Capabilities
Marketing Principles (or equivalent)
Buyer Behaviour (or equivalent)
Course Description
In this course you will explore and discuss basic ethical theory and its practical application by analyzing a wide selection of classical and contemporary approaches to applied ethics. You will also explore the relationship between ethics and our society including the implications and consequences on business practice, the media, the environment, and elsewhere in the marketplace, and its implications for customers, employees and managers.
Objectives/Learning Outcomes/Capability Development
-
On successful completion of this course you will be able to:
- Examine the concept of ethical philosophy and as a marketing manager its impact on the macro-environment.
- Differentiate between morals, values, and ethics and apply that knowledge appropriately in making marketing decisions.
- Draw on ethical relativism and other theories of conduct to address competition in the global market place.
- Organise and implement the marketing effort with due consideration of the importance of virtue.
- Seek distributive justice and other similar outcomes in the marketplace with reference to how rights and justice affect personhood.
- Integrate traditional ethical considerations and behaviour in decision making and contemporary business practice
Overview of Learning Activities
In this course you will be encouraged to be an active learner. Your learning will be supported through various in-class and online activities comprising individual and group work. These may include quizzes; assignments; prescribed readings; sourcing, researching and analysing specific information; solving problems; conducting presentations; debating selected topics; producing written work and collaborating with peers on set tasks or projects.
Overview of Learning Resources
Various learning resources are available online through MyRMIT Studies\Canvas. The lecture notes and workshop notes are posted on Canvas.
Resources are also available online through RMIT Library databases and other facilities. Visit the RMIT library website for further details. Assistance is available online via our chat and email services, face to face at our campus libraries or via the telephone on (03) 9925 2020.
Additional resources and/or sources to assist your learning will be identified by your course coordinator and will be made available to you as required during the teaching period.
Overview of Assessment
The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:
Assessment Task 1: 25%
Linked CLOs: 1, 2, 3, 4, 5, 6
Assessment Task 2: 25%
Linked CLOs: 1, 2, 3, 4, 5, 6
Assessment Task 3: 50%
Linked CLOs: 1, 2, 3, 4, 5, 6
Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.