Course Title: Design, Commerce and Culture

Part A: Course Overview

Course Title: Design, Commerce and Culture

Credit Points: 12


Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

GRAP2081

City Campus

Postgraduate

335HApplied Communication

Internet

Sem 2 2006,
Sem 2 2008

GRAP2081

City Campus

Postgraduate

345HMedia and Communication

Face-to-Face

Sem 2 2012,
Sem 1 2015,
Sem 1 2016,
Sem 1 2017

GRAP2081

City Campus

Postgraduate

345HMedia and Communication

Face-to-Face or Internet

Sem 2 2013,
Sem 2 2015

GRAP2081

City Campus

Postgraduate

345HMedia and Communication

Internet

Sem 2 2010,
Sem 1 2012,
Sem 1 2013,
Sem 1 2014

Course Coordinator: Dr. Noel Waite

Course Coordinator Phone: +61 3 9925 1232

Course Coordinator Email: noel.waite@rmit.edu.au


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

In this course, you will explore the history and the social context of communication design. A focus of the course will be examining a range of theoretical, historical, economic and cultural frameworks and their relationship to contemporary communication design.

Issues to be explored include the nature of the communication design industry and how it has developed, its place in the community and society, the future of design industries more broadly, and the interrelationships of different design fields.

This is the designated Work Integrated Learning (WIL) course for GD177DM Graduate Diploma in Communication Design and MC184DM Master of Communication Design. This course includes a work integrated learning experience in which your knowledge and skills will be applied and assessed in a real or simulated workplace context and where feedback from industry and/or community is integral to your experience.


Objectives/Learning Outcomes/Capability Development

Upon successful completion of this course, you will be able to:

  • Discuss how the communication design industry has developed, what it is, and how it functions both nationally and internationally.
  • Compare and contrast business practices and creative, conceptual practices in communication design.
  • Assess the interrelationships that design industries have with each other and community/society.
  • Critically analyse key historical, technological and theoretical developments and their influence upon contemporary communication design.
  • Critically reflect upon the implications of social, economic and cultural issues, including sustainability, for the future of design industries.


In this course you will develop the following program learning outcomes:

  • Acquire and apply knowledge of local and international perspectives and issues about contemporary practice in your field.
  • Critically reflect on your own work to demonstrate autonomy, good judgment and ethical responsibility.


Overview of Learning Activities

The course will either take a blended learning approach in its delivery with face-to-face lectures and tutorials and online resources or full online delivery with digital lectures, online discussion and independent research (see Part B for details). You will be actively engaged in learning that involves a range of activities including lectures, tutorials, group and online class discussion, group activities and individual research.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Communication Design students. The Library has produced a subject guide that includes quality online and print resources for your studies: http://rmit.libguides.com/cat.php?cid=29911.

The Library provides guides on academic referencing: http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarian.


Overview of Assessment

You be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes. Assessment may include studio projects, group work, presentations and critiques.

Feedback will be given on all assessment tasks.

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or the Disability Liaison Unit if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: Assessment Policy