Course Title: Colour and Information Design

Part A: Course Overview

Course Title: Colour and Information Design

Credit Points: 12.00


Course Code




Learning Mode

Teaching Period(s)


City Campus


335H Applied Communication


Sem 1 2006,
Sem 1 2007,
Sem 1 2009


City Campus


345H Media and Communication


Sem 1 2011,
Sem 1 2012,
Sem 1 2013,
Sem 1 2014,
Sem 1 2015,
Sem 1 2016,
Sem 1 2017


City Campus


370H Design


Sem 1 2018,
Sem 1 2019


City Campus


370H Design

Face-to-Face or Internet

Sem 1 2020

Course Coordinator: Manasee Jog

Course Coordinator Phone: Please email

Course Coordinator Email:

Course Coordinator Location: Please email

Course Coordinator Availability: Please email

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

Colour and information strategies

In this course you will explore how theories of colour inform design strategies and colour models that are key to successful production for screen and print-based design outcomes.

You will examine the theories and models relating to colour and be encouraged to apply and reflect upon the theories and models so you understand how theory can support effective design.

You will investigate the role and importance of both traditional and contemporary practices of design, building your capacity to communicate information effectively through words, image and graphic composition.

The course will introduce you to the knowledge, skills and strategies that are utilised to produce creative responses to communication tasks. The design principles and studio techniques that underpin effective design solutions will also be addressed.

Objectives/Learning Outcomes/Capability Development

You will be assessed on your development against the following Program Learning Outcomes: 

  • Demonstrate broad and coherent knowledge of the place of communication design in society and the principles it operates within.
  • Integrate a broad and deep range of design skills for professional and creative problem solving.

Upon successful completion of this course, you will be able to:

  1. Examine the use of colour in communication design within particular global and historical contexts.
  2. Select and implement colour and information graphics as a part of screen and print-based design problem-solving.
  3. Identify and describe strategies for effective visual communication in diverse contexts.
  4. Develop creative responses to communication design problems in the area of colour and information design.

Overview of Learning Activities

You will be actively engaged in learning that involves a range of activities such as studios, project work, lectures, tutorials, class discussion, individual and group activities.

Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources that are relevant to the focus of your own learning.

There are services available to support your learning, including the University Library and Study Support services. For further information, please visit the Library page on the RMIT University website and the myRMIT student portal.

Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes. Assessment may include reports, reflective papers, creative projects and presentations, individually and in groups. Assessment will cover both theoretical and practical aspects of your learning.

Feedback will be given on all assessment tasks.

Assessment 1 (30%)
Linked to course learning outcomes: 1, 3

Assessment 2 (40%)
Linked to course learning outcomes: 2, 4

Assessment 3 (30%)
Linked to course learning outcomes: 2, 4

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions