Course Title: Strategic Management

Part A: Course Overview

Course Title: Strategic Management

Credit Points: 12


Course Code




Learning Mode

Teaching Period(s)


City Campus


630H Management


Sem 1 2006,
Sem 2 2006,
Sem 1 2007,
Sem 2 2007,
Sem 1 2008,
Sem 2 2008,
Sem 1 2009,
Sem 2 2009,
Sem 1 2010,
Sem 2 2010,
Sem 1 2011,
Sem 2 2011,
Sem 1 2012,
Sem 2 2012,
Sem 1 2013,
Sem 2 2013,
Sem 1 2014,
Sem 2 2014,
Sem 1 2015,
Sem 2 2015,
Sem 1 2016,
Sem 2 2016,
Sem 1 2017,
Sem 2 2017


Hong Kong Management Associatn


630H Management


Offsh 1 08,
Offsh 3 08,
Offsh 1 09,
Offsh 3 09,
Offsh 1 10,
Offsh 3 11


Singapore Inst of Management


630H Management


Offsh 1 08,
Offsh 3 08,
Offsh 1 09,
Offsh 3 09,
Offsh 1 10,
Offsh 3 10,
Offsh 1 11,
Offsh 3 11,
Offsh1 12,
Offsh3 12,
Offsh1 13,
Offsh3 13,
Offsh1 14,
Offsh3 14,
Offsh1 15,
Offsh3 15,
Offsh1 16,
Offsh3 16,
Offsh1 17,
Offsh3 17


Shanghai Uni of Int Bus & Econ


630H Management


Offsh 3 11,
Offsh3 12,
Offsh3 13,
Offsh3 14,
Offsh3 15,
Offsh3 16


RMIT University Vietnam


630H Management


Viet3 2011,
Viet1 2012,
Viet2 2012,
Viet3 2012,
Viet1 2013,
Viet2 2013,
Viet3 2013,
Viet1 2014,
Viet2 2014,
Viet3 2014,
Viet1 2015,
Viet2 2015,
Viet3 2015,
Viet1 2016,
Viet2 2016,
Viet3 2016,
Viet1 2017,
Viet2 2017


Universitas Pelita Harapan


630H Management


Offsh1 16,
Offsh1 17

Course Coordinator: Dr Charlie Huang

Course Coordinator Phone: +61 3 9925 1648

Course Coordinator Email:

Course Coordinator Location: 80.9.

Course Coordinator Availability: By Appointment

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

This course explores the origins and development of business strategy, selected strategic paradigms, competing or alternative theoretical frameworks and their implications.

The course focuses on different perspectives to the role of strategy in organisational success. and examines concepts, theoretical frameworks and techniques that are useful in gaining knowledge of the strategic management process, with particular emphasis on strategic inputs, strategic actions (strategy formulation, and strategy implementation) and strategic outcomes.

This course provides you with a capstone experience, which will give you the opportunity to integrate, critically reflect on and consolidate what you have learnt in your program.

Objectives/Learning Outcomes/Capability Development


On successful completion of this course you will be able to:

  1. Identify and describe the key components of the strategic management process and how it can be applied in organisations.
  2. Assess and judge strategic inputs, including the external and internal environment, strategic mission and strategic intent.
  3. Create a strategy including synthesising appropriate elements of business level strategy, competitive dynamics, corporate level strategy, cooperative strategies and international strategies.

  4. Apply selected theory and strategy frameworks to analyse practical strategy related issues in organisational contexts.
  5. Examine the relationship between strategic inputs, strategic actions (formulation, implementation and evaluation) and strategic outcomes to design a strategic plan.

Overview of Learning Activities

This course is offered at a number of different campuses, using a number of different delivery modes. This means that the nature of the learning activities may vary depending on where you are enrolled. You may participate in face to face lectures, workshops and seminars, and/or self-directed activities in which they will identify, discuss, describe and analyse a range of strategic issues, and apply strategy related theory to cases and practical problems. While the learning activities may vary, the capabilities to be developed and the learning outcomes remain consistent across course offerings.

Overview of Learning Resources

Various learning resources are available online through MyRMIT Studies\Blackboard. In addition to topic notes; assessment details and a study schedule you may also be provided with links to relevant online information; readings; audio and video clips and communication tools to facilitate collaboration with your peers and to share information.

Resources are also available online through RMIT Library databases and other facilities. If you require assistance with the RMIT library facilities contact the Business Liaison Librarian for your school. Contact details for Business Liaison Librarians are located online on the RMIT Library website.

Additional resources and/or sources to assist your learning will be identified by your course coordinator will be made available to you as required during the teaching period.

Overview of Assessment

The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:

Assessment Task 1: 35%
Linked CLOs: 1, 2, 4, 5

Assessment Task 2: 45%
Linked CLOs: 1, 2, 3, 4, 5

Assessment Task 3: 20%
Linked CLOs: 1, 4

Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.