Course Title: Marketing - Work Integrated Learning 2

Part A: Course Overview

Course Title: Marketing - Work Integrated Learning 2

Credit Points: 12.00

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG1243

City Campus

Undergraduate

625H Economics, Finance and Marketing

Face-to-Face

Sem 1 2006,
Sem 2 2006,
Sem 1 2007,
Sem 2 2007,
Sem 1 2008,
Sem 2 2008,
Sem 1 2009,
Sem 2 2009,
Sem 1 2010,
Sem 1 2011,
Sem 2 2011,
Sem 2 2017,
Sem 1 2018,
Sem 2 2018,
Sem 1 2019,
Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021,
Sem 1 2022,
Sem 2 2022,
Sem 1 2023,
Sem 2 2023,
Sem 1 2024

Course Coordinator: Dr Sandy Fitzgerald

Course Coordinator Phone: +61 3 9925 5873

Course Coordinator Email: sandy.fitzgerald@rmit.edu.au

Course Coordinator Location: Melbourne Campus, Building 80

Course Coordinator Availability: Appointment by email


Pre-requisite Courses and Assumed Knowledge and Capabilities

Required Prior Study
037099 - Marketing - Work Experience in Industry 1
037096 - Marketing - Work Integrated Learning 1
 


Course Description

In this course you will apply your academic learning to a contemporary workplace situation, integrating work and learning on two levels:

  • integration of previous and current learning in courses completed in your program of study to date; and,
  • integration of previous and current learning in the workplace as part of the Co-operative Education year.

 


Objectives/Learning Outcomes/Capability Development

-


On completion of this course you should be able to:

  1. Relate your academic learning to the work environment;
  2. Identify and reflect on your development of work related skills;
  3. Synthesise, apply and evaluate knowledge, skills, experience and outcomes;
  4. Produce evidence of enhanced employability skills;
  5. Communicate findings to a professional audience.

 


Overview of Learning Activities

The learning activities in this course will be related to your experiences and work undertaken as a part of your placement and outlined in your learning plan.

You will undertake a number of assessment tasks related to these experiences and receive feedback.
 


Overview of Learning Resources

As an enrolled student of RMIT University you will be provided with access via the internet to the RMIT Library databases and online facilities. If you require assistance with the RMIT library facilities the first person to contact is theBusiness Liaison Librarian for this school. Contact details forBusiness Liaison Librarians are located online on the RMIT library website .

Additional industry-based resources may be available to you depending on the nature of your placement.

 


Overview of Assessment

The assessment alignment list below shows the assessment tasks against the learning outcomes they develop.

Assessment Task 1: 50%
Linked CLOs: 2, 4, 5

Assessment Task 2: 50%
Linked CLOs: 1, 3, 5

Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.