Course Title: Fashion Retail Management

Part A: Course Overview

Course Title: Fashion Retail Management

Credit Points: 12


Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG1249

Brunswick Campus

Undergraduate

350H Fashion & Textiles

Face-to-Face

Sem 2 2006,
Sem 2 2007,
Sem 2 2008,
Sem 2 2009,
Sem 2 2010,
Sem 2 2011,
Sem 2 2012,
Sem 2 2013,
Sem 2 2014,
Sem 2 2015,
Sem 1 2016,
Sem 2 2016,
Sem 1 2017,
Sem 2 2017

MKTG1332

RMIT University Vietnam

Undergraduate

350H Fashion & Textiles

Face-to-Face

Viet1 2015,
Viet3 2015,
Viet2 2016,
Viet1 2017,
Viet2 2017,
Viet3 2017

Course Coordinator: Grant Emerson

Course Coordinator Phone: +61 3 9925 9149

Course Coordinator Email: grant.emerson@rmit.edu.au


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

The course will provide you with the knowledge of retail strategic planning principles that are designed to better position both small and large fashion retail organisations operating in an increasingly competitive economic global market. Both short term and long term business strategies will be examined and evaluated to determine the appropriateness of these strategies to current and future retail business environment needs.

You will undertake a number of case studies on the retail environment designed to draw on the your knowledge, understanding and application of key theory- concepts, whilst developing analytical and problem solving skills that are required for middle to senior management within best practice fashion retail organisations and companies.


Objectives/Learning Outcomes/Capability Development

In this course you will develop the following program learning outcomes:

a) Apply logical and critical thinking in resolving a range of management issues in a fashion and textiles context.

b) Identify, research, analyse and manage emerging global issues and trends in the fashion and textiles industry.

c) Conceptualise, integrate and organise information in order to resolve complex issues related to fashion and textiles product development.


Upon successful completion of this course, you will be able to:

a) Analyse and evaluate the framework of fashion retailing.

b) Interpret and analyse strategic planning for fashion retailers.

d) Assess the steps in the implementation of fashion merchandise plans including the merchandising forecasting and budgeting process.


Overview of Learning Activities

You will participate in a combination of classroom activities, including weekly online lectures, tutorials and case study discussions drawn from local and international contexts in recent times, in order to provide you with an understanding of the theoretical principles and concepts which form a part of the fashion retail competitive environment. At the end of this course you will be able to develop  “retail management strategies” required for fashion and textile enterprises.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Fashion and Textiles students. The Library has produced a number of subject guides that includes quality online and print resources for your studies Fashion and Textiles Library Guides

The Library provides guides on academic referencing http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarians.  


Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.

Assessment may include tests, case studies and assignments. Feedback will be given on all assessment tasks.

If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program director or Disability Liaison Unit if you would like to find out more.

A student charter http://www.rmit.edu.au/about/studentcharter summarises your responsibilities as an RMIT student as well as those of your teachers.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: http://www.rmit.edu.au/policies/academic#assessment