Course Title: Business and Economic Analysis

Part A: Course Overview

Course Title: Business and Economic Analysis

Credit Points: 12


Course Code




Learning Mode

Teaching Period(s)


City Campus


660H Graduate School of Business and Law


Sem 1 2006,
Sem 2 2006,
Sem 1 2007,
Sem 1 2008,
Sem 1 2009,
Sem 2 2009,
Sem 1 2010,
Sem 2 2010,
Sem 1 2011,
Sem 2 2011,
Sem 1 2012,
Sem 2 2012,
Sem 1 2013,
Sem 2 2013,
Sem 1 2014,
Sem 1 2015,
Sem 2 2015,
Sem 1 2016,
Sem 1 2017


RMIT University Vietnam


660H Graduate School of Business and Law


Viet2 2007,
Viet1 2008,
Viet2 2008,
Viet3 2008,
Viet1 2009,
Viet2 2009,
Viet3 2009,
Viet1 2010,
Viet2 2010,
Viet3 2010,
Viet1 2011,
Viet2 2011,
Viet3 2011,
Viet1 2012,
Viet2 2012,
Viet3 2012,
Viet2 2013,
Viet1 2014,
Viet3 2014,
Viet1 2015,
Viet3 2015,
Viet1 2016,
Viet2 2016,
Viet3 2016,
Viet2 2017


RMIT Vietnam Hanoi Campus


660H Graduate School of Business and Law


Viet3 2008

Course Coordinator: Prof Robert Hoffmann

Course Coordinator Phone: +61 3 9925 5447

Course Coordinator Email:

Course Coordinator Location: Melbourne City Campus. Emily McPherson Building 13

Course Coordinator Availability: By appointment

Pre-requisite Courses and Assumed Knowledge and Capabilities


Course Description

This course will develop your ability to understand, analyse and use economic logic and data to inform business decision-making. You will investigate external environmental factors which affect business performance, such as macroeconomic trends and government policy. It also examines optimal business strategies in response to different external environments, such as pricing and product differentiation. The course will develop your skills in statistical analysis. Through the application of these techniques you will develop a modern managerial approach to evaluating business arguments and making decisions.

Objectives/Learning Outcomes/Capability Development


On successful completion of this course you will be able to:

  1. Apply your knowledge of economics to the practice of management
  2. Analyse quantitative and qualitative information to assess risk implications in business decisions
  3. Interpret economic data and assess impact on business decisions
  4. Undertake independent academic research
  5. Present quantitative information in a clear simple and informative format

Overview of Learning Activities

There are two key learning activities in this course. The first happens within the classroom and the second is what is known as self-directed learning. Classroom activities will focus on both the theoretical and practical aspects of economic and statistical theory. You are taught how to use statistical approaches to the interpretation of data and the employment of economic concepts in business decision making.

It is expected that every student enrolled in this course will engage in self-directed learning. This includes the studying of lecture notes/textbook before and after classes. The formation of study/discussion groups is encouraged. Your learning will be supported through various in-class and online activities comprising individual and group work. These may include quizzes; assignments; prescribed readings; sourcing, researching and analysing specific information; solving problems; conducting presentations; producing written work and collaborating with peers on set tasks or projects.

Overview of Learning Resources

Students will be advised of the prescribed readings for this course and other reading materials upon enrolment.

You may access online learning tools and content for this course from the student portal, myRMIT, or, if you are an RMIT Vietnam student, through Vietnam Blackboard. In addition to topic notes; assessment details and a study schedule you may also be provided with links to relevant online information; readings; audio and video clips and communication tools to facilitate collaboration with your peers and to share information.

Resources are also available online through RMIT Library databases and other facilities. If you require assistance with the RMIT library facilities contact the Business Liaison Librarian for your school. Contact details for Business Liaison Librarians are located online on the RMIT Library website.

Additional resources and/or sources to assist your learning will be identified by your course coordinator will be made available to you as required during the teaching period.

Overview of Assessment

The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:

Assessment Task 1: 25%
Linked CLOs: 1, 2, 3, 4, 5

Assessment Task 2: 25%
Linked CLOs: 1, 3, 4, 5

Assessment Task 3: 50%
Linked CLOs: 1, 3, 4, 5

Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.