Course Title: Strategy
Part A: Course Overview
Course Title: Strategy
Credit Points: 12.00
Course Coordinator: Dr Tim O'Shannassy
Course Coordinator Phone: +61 3 9925 0111
Course Coordinator Email: firstname.lastname@example.org
Course Coordinator Location: Graduate School of Business and Law, Cnr Victoria and Russell Sts, Melbourne, Victoria, 3000
Pre-requisite Courses and Assumed Knowledge and Capabilities
Required Prior Study
050974 - Design Thinking for Business (BUSM4534/BUSM4535 or equivalent course code)
Strategy is a course designed to expose you to a strategic perspective on issues that concern an organization as a whole. The course draws on and integrates concepts from most of the other MBA courses which focus on specific areas of operating a business i.e. functional areas of marketing, finance, accounting, human resource management, operations management) and uses these insights to aid in the development of novel and competitive solutions to complex business problems and opportunities. The course covers the evolution of the field of strategy and the need to balance strategy process, content and context.
Objectives/Learning Outcomes/Capability Development
On successful completion of this course you will be able to:
- Apply business concepts to construct a strategic plan for a business.
- Create a sustainable competitive strategy for an ongoing business entity
- Develop strategies alternatives using design thinking to facilitate organisational decision-making and problem solving
- Demonstrate an understanding of legal, ethical social, economic and environmental implications of business processes
Overview of Learning Activities
In this course you will be encouraged to be an active learner. Your learning will be supported through various in-class and online activities comprising individual and group work. These may include quizzes; assignments; prescribed readings; sourcing, researching and analysing specific information; solving problems; conducting presentations; producing written work and collaborating with peers on set tasks or projects.
Overview of Learning Resources
From 2018, Canvas is RMIT University's Learning Management System. Canvas is a flexible online system which will provide you with an engaging and exciting learning experience as part of your studies with us. The Canvas platform will be the primary site for you to gain access to all the resources designed to support your learning in this course. Your Canvas portal can accessed by logging into the following RMIT page: https://www.rmit.edu.au/students
Overview of Assessment
The assessment tasks, their weighting and the course learning outcomes to which they are aligned are as follows:
Assessment Task 1: 40%
Linked CLOs: 1, 3, 4
Assessment Task 2: 10%
Linked CLOs: 2, 3, 4
Final Examination: 50%
Linked CLOs: 1, 2, 4
Feedback will be provided throughout the semester in class and/or in online forums through individual and group feedback on practical exercises and by individual consultation.