Course Title: Graphic Design Theory and Practice 1

Part A: Course Overview

Course Title: Graphic Design Theory and Practice 1

Credit Points: 12.00

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

GRAP2525

Brunswick Campus

Undergraduate

320T Architecture & Urban Design

Face-to-Face

Sem 2 2013,
Sem 1 2014,
Sem 1 2015,
Sem 1 2017,
Sem 1 2018,
Sem 1 2019

GRAP2525

Brunswick Campus

Undergraduate

375T Vocational Design and Social Context

Face-to-Face

Sem 1 2020,
Sem 2 2020,
Sem 1 2021,
Sem 2 2021

GRAP2525

Brunswick Campus

Undergraduate

515T Creative Industries

Face-to-Face

Sem 1 2022,
Sem 2 2022,
Sem 1 2023,
Sem 2 2023,
Sem 1 2024

Course Coordinator: Dale Nason

Course Coordinator Phone: +61 3 9925 9988

Course Coordinator Email: Dale.Nason@rmit.edu.au

Course Coordinator Location: B515.2.3

Course Coordinator Availability: By appiontment


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

In this course you will extend and challenge your understanding of visual language and visual culture, applying your insights to the development of a personal graphic language. You will investigate contemporary and historical ideas that concern visual design and communication, including design principles and elements. By applying this knowledge to a number of practical and theoretical exercises, you will gain insight into design processes including rationales and concept roughs. Underpinning these applications are industry conventions and requirements including ethical, legal and sustainability issues which will also be considered in your graphic design practice.


Objectives/Learning Outcomes/Capability Development

In this course you will develop the following program outcomes:

3. Interpret and respond to a brief considering the needs and expectations of relevant stakeholders, industry conventions, legal requirements, and ethical and sustainable practice implications for the Graphic Design industry and broader global community.

4. Apply investigative skills to gather, analyse and interpret information and source material for a range of diverse contexts.

6. Reference historical and contemporary design theory and culture in order to develop and adapt knowledge and skills to a range of graphic design outcomes.

7. With initiative and judgement communicate effectively within relevant creative, business and industry contexts.


Upon successful completion of this course, you will be able to:

1. Identify and consider contemporary ideas in design practice

2. Evaluate contemporary approaches to communication design to influence your own design visual language

3. Seek and provide feedback on developing work, evaluate feedback and apply where appropriate

4. Identify and draw on elements of industry conventions and requirements when engaging in design practice.

5. Present, communicate and discuss your investigation with a larger group


Overview of Learning Activities

Your learning activities will take place in a studio, computer lab and/or lecture environment. You will complete exercises, industry related briefs, research assignments and presentations. You will also be required to undertake independent study.


Overview of Learning Resources

A list of recommended learning resources will be provided including books, references and web sources. You will also be expected to seek further resources relevant to the focus of your own learning. Student learning resources also include access to computer laboratories and relevant software.
Online learning tools and content

 As a student in this program, you can access online learning tools and resources for your program and associated courses from the RMIT student website.

https://www.rmit.edu.au/students

  RMIT will provide you with specific course materials for learning through our online system (Canvas). The course and workshop notes are posted on Canvas. 

https://rmit.instructure.com

RMIT Library

There are services available to support your learning through the University Library.
The library provides guides on academic referencing http://www.rmit.edu.au/library/referencing along with specific subject guides.

The Library has produced a subject guide that includes quality online and print resources for your studies http://rmit.libguides.com/graphicartanddesign

The library also provides a variety of resources including databases, e-journals, e-books and websites. You can find more information on Library services at: https://www.rmit.edu.au/library 

Additional resources and/or sources to assist your learning will be identified by your course coordinator and will be made available to you as required during the teaching period. 


Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes.Assessment for this course is ongoing throughout the semester and feedback will be given on all assessment tasks.Assessments are as follows:

Design Project 1 50%
Individual 
This assessment task supports CLO 1,2,3,4

Design Project 2 50%
Individual
This assessment task supports CLO 1,2,3,4,5