Course Title: Tourism Planning and Resource Management

Part A: Course Overview

Course Title: Tourism Planning and Resource Management

Credit Points: 12.00


Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

BUSM4566

RMIT University Vietnam

Undergraduate

830H Centre of Commerce and Management

Face-to-Face

Viet2 2017,
Viet3 2017

Course Coordinator: Cherry Narumon Sriratanaviriyakul

Course Coordinator Phone: +84 3776 1300

Course Coordinator Email: cherry.sriratanaviriyakul@rmit.edu.vn

Course Coordinator Location: Saigon South Campus, Room 2.2.20

Course Coordinator Availability: Tuesdays to Fridays (by appointment only)


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

This course will study and evaluate travel and tourism and its economic and cultural impact on society. The course will also include examination of the forces, that influence domestic and international tourism. The component of tourism management and interrelationship of meeting planning, travel systems, food and lodging systems, and tourist attractions are reviewed.


Objectives/Learning Outcomes/Capability Development

This course is designed to meet Program Learning Outcomes 2, 3, 7, 8, 9 as stated as follows.

  • PLO2 - Critically evaluate issues and practices in tourism & hospitality businesses;
  • PLO3 - Acquire the knowledge of the theory that informs the development of tourism & hospitality;
  • PLO7 - Demonstrate the knowledge & skills underpinning the management of people within the global context of the tourism & hospitality industry;
  • PLO8 - Communicate clearly and persuasively to negotiate, consult, and engage with clients, employees and their stakeholders; and
  • PLO9 - Formulate innovative options & recommendations for sustainable business practices within the tourism & hospitality industry.


On completion of this course you should be able to:

  • CLO1 – Identify and assess the varieties, types and functions of organisations either partially or wholly dedicated to serving the needs of the tourism industry;
  • CLO2 - Analyse factors which motivate people to travel and describe the social impact that travel experiences make on the individual, the family or group, and society as a whole--especially the host society;
  • CLO3 - Describe the four major components that any tourist area must possess in order to be successful;
  • CLO4 - Analyse the major barriers and drawbacks to tourism development that must be overcome if tourism growth is to occur; and
  • CLO5 - Appraise the current global forces that are shaping the tourism industry for the future.


Overview of Learning Activities

Learning activities will involve lectures and class discussions, case studies, group projects, and student presentations. Students will have the opportunity to participate in work integrated learning assessments and field visits aiming at enhancing their learning experiences associated with the course.


Overview of Learning Resources

As an enrolled student of RMIT University you will be provided with access via the internet to the RMIT Library databases and online facilities. If you require assistance with the RMIT library facilities the first person to contact is the Business Liaison Librarian for this school. Contact details for Business Liaison Librarians are located online on the RMIT library website.


Additional industry-based resources may be available to you depending on the nature of your placement.


Overview of Assessment

 

Assessment Tasks WeightingLinked Learning Outcomes
Assessment Task 130%  1, 2
Assessment Task 2 20%  1, 2, 3, 4
Assessment Task 3 50% 1, 2, 3, 4, 5