Course Title: Typography for Publication Design

Part A: Course Overview

Course Title: Typography for Publication Design

Credit Points: 12.00



Course Coordinator: Associate Professor Brad Haylock

Course Coordinator Phone: +61 3 9925 0338

Course Coordinator Email: brad.haylock@rmit.edu.au


Pre-requisite Courses and Assumed Knowledge and Capabilities

None


Course Description

In this course, you will explore specialist typographic principles and techniques for the design of books and other publications. You will examine theories and examples of best practice and of disruptive innovation in typography for readability. You will investigate advanced approaches to layout grids and page composition, responsive to a range of formats and media.

 


Objectives/Learning Outcomes/Capability Development

COURSE LEARNING OUTCOMES


Upon successful completion of this course, you will be able to:

  • Analyse works of publication design in relation to typographic history and theory, and in relation to canonical standards of readability.
  • Execute typographic solutions for publication design, with a command of established principles and contemporary design techniques.
  • Critically reflect upon the ethical implications of readability in typography and publication design.


Overview of Learning Activities

You will be actively engaged in learning that involves a range of activities such as studios, project work, lectures, tutorials, class discussion, individual and group activities.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

The University Library has extensive resources for Communication Design students. The Library has produced a subject guide that includes quality online and print resources for your studies http://rmit.libguides.com/media-and-communication

The Library provides guides on academic referencing: http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarian.


Overview of Assessment

You will be assessed on how well you meet the course’s learning outcomes and on your development against the program learning outcomes. Assessment may include studio projects, group work, presentations and critiques.

Feedback will be given on all assessment tasks.

If  you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or the Equitable Learning Services if you would like to find out more. 

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: Assessment

 

Assessment Tasks

1. Critical essay: 30%

This assessment will cover the following course learning outcomes:

  • Analyse works of publication design in relation to typographic history and theory, and in relation to canonical standards of readability
  • Critically reflect upon the ethical implications of readability in typography and publication design

This assessment will cover the following program learning outcome:

  • Critically reflect on your work to demonstrate autonomy, good judgment and ethical responsibility.

 

2. Layout design: 30%

This assessment will cover the following course learning outcomes:

  • Analyse works of publication design in relation to typographic history and theory, and in relation to canonical standards of readability.
  • Execute sophisticated typographic solutions for publication design, with an advanced command of contemporary design techniques.

This assessment will cover the following program learning outcome:

  • Employ appropriate technical skills and theoretical knowledge to solve problems associated with creative work in communication design.

 

3. Publication design: 40%

This assessment will cover the following course learning outcomes:

  • Execute sophisticated typographic solutions for publication design, with an advanced command of contemporary design techniques.
  • Critically reflect upon the ethical implications of readability in typography and publication design.

This assessment will cover the following program learning outcome:

  • Employ appropriate technical skills and theoretical knowledge to solve problems associated with creative work in communication design
  • Critically reflect on your work to demonstrate autonomy, good judgment and ethical responsibility.