Course Title: Fashion Design Persona Project

Part A: Course Overview

Course Title: Fashion Design Persona Project

Credit Points: 24.00


Course Coordinator: Dr Denise Sprynskyj

Course Coordinator Phone: +61 3 9925 9400

Course Coordinator Email: denise.sprynskyj@rmit.edu.au

Course Coordinator Location: B511 F03 R008-1

Course Coordinator Availability: By appointment


Pre-requisite Courses and Assumed Knowledge and Capabilities

Required Prior Study

Successful completion of GRAP2833 Fashion Design Partnered Project.

Alternatively, you may be able to demonstrate the required skills and knowledge before you start this course.


Course Description

In this course, you will ballot to undertake a major project in which you will apply your knowledge and skill to a specific design brief. You will explore key fashion topics and ideas through design practice. Themes centre on fashion ideals: market, economy, context, function or performance, developed through the creation of ‘persona’. Each project maps potential audiences, their expectations and functional or technical requirements to industry contexts and related design approaches and techniques.  The project allows students to experience and test specialist fashion practices. 

The project offerings are based on different concepts, techniques, or genres of fashion design practice and include aspects of research, design development, communication and realised prototypes. Project outcomes are developed in response to specifically directed briefs and emerging design strategies.


Objectives/Learning Outcomes/Capability Development

Program Learning Outcomes 

In this course you will develop the following program learning outcomes:

PLO 2: Develop conceptual, technical, creative and communication skills to deepen and consolidate knowledge of fashion design.

PLO 3: Apply fashion design knowledge and skills to identify and creatively respond to contemporary issues in local and global practice.

PLO 4: Critically analyse, synthesise and reflect on fashion design knowledge and techniques, in local and global practices.


Course Learning Outcomes 

Upon successful completion of this course, you will be able to:

CLO 1: Develop and engage efficient and professional working practices in order to plan, produce and deliver fashion project results.    

CLO 2: Apply conceptual, critical or creative thinking as well as advancing theoretical and technical knowledge to inform innovative design proposals and solutions to specifically directed project briefs.   

CLO 3: Critically reflect on individual design practice, analysing research within a broader global context.

CLO 4: Fluently articulate and communicate ideas, arguments and rationale to effectively present design proposals and solutions. 


Overview of Learning Activities

Your learning will be facilitated via a range of in-class and online activities that will require both individual and collaborative engagement. Class activities promote your ability to explore design, investigate, analyse and understand fashion practice.


Overview of Learning Resources

RMIT will provide you with resources and tools for learning in this course through our online systems.

A list of recommended learning resources will be provided by your lecturer, including books, journal articles and web resources. You will also be expected to seek further resources relevant to the focus of your own learning.

RMIT Library provides extensive resources for fashion and textiles students. 

Search the library and consult the Fashion and Textiles Subject Guides for more information. 

The library also provides guides on academic referencing and assistance is available via phone, chat and email.


Overview of Assessment

You will be assessed on how well you meet the course learning outcomes and on your development against the program learning outcomes. 

Assessment tasks are directly aligned with each Course Learning Outcome. They are as follows:

Assessment Task 1:  Persona Profile  (30%)
CLOs: 1 & 2 

Assessment Task 2: Design Project (50%)
CLOs: 1, 2, 3 & 4

Assessment Task 3:Design Communication [Various Formats] (20%) 
CLOs: 1, 3 & 4

Feedback will be given on all assessment tasks.

If you have a long-term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or Equitable Learning Services if you would like to find out more.

Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions.