Course Title: Sell products and services

Part A: Course Overview

Program: C4207 Certificate IV in Optical Dispensing

Course Title: Sell products and services

Portfolio: SEH Portfolio Office

Nominal Hours: 18

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code




Learning Mode

Teaching Period(s)


City Campus


155T Vocational Health and Sciences

Face-to-Face or Internet or Workplace

Term2 2009,
Term2 2010

Course Contact: Timothy Haigh

Course Contact Phone: +61 3 9925 4846

Course Contact Email:

Course Description

This unit involves the skills, knowledge and attitudes required to sell products and services in a retail environment. It involves the use of sales techniques and encompasses the key selling skills from approaching the customer to closing the sale. It requires a basic level of product knowledge.

Pre-requisite Courses and Assumed Knowledge and Capabilities


National Competency Codes and Titles

National Element Code & Title:

WRRS1B Sell products and services


1. Apply product knowledge

2. Approach customer

3. Gather information

4. Sell benefits

5. Overcome objections

6. Close sale

7. Maximise sales opportunities

Learning Outcomes

Overview of Assessment

Assessment may consist of examinations, quizzes, practical demonstration, work based assessment or simulation, submission of your learning and assessment guide and assignments.