Course Title: Communicate and sell design concepts
Part B: Course Detail
Teaching Period: Term2 2016
Course Code: VART6213C
Course Title: Communicate and sell design concepts
School: 350T Fashion & Textiles
Campus: Billabong QLD
Program: C4219 - Certificate IV in Fashion and Textiles Merchandising
Course Contact: Katrina Rose
Course Contact Phone: 9925 9138
Course Contact Email: katrina.rose@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Kim Spirdonoff
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
GRAP5226C Preliminary design concepts and GRAP5228C Contemporary fashion influences
Course Description
This course covers the skills and knowledge required to use design tools such as story boards and inspiration boards to communicate and sell design concepts to other fashion industry professionals.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
LMTFD4005B Communicate and sell design concepts |
Element: |
1. Interpret design brief |
Performance Criteria: |
1.1 Key requirements for design concept are identified |
Element: |
2. Develop inspiration board |
Performance Criteria: |
2.1 sources of design ideas are identified |
Element: |
3. Develop story board to meet design brief |
Performance Criteria: |
3.1 Key elements of story board are identified |
Element: |
4. Present design tools |
Performance Criteria: |
4.1 Design tools are used to communicated concepts based o the design brief |
Element: |
5. Sell design concepts |
Performance Criteria: |
5.1 Interests of fashion industry professionals are identified and made central to promotion of ideas and concepts |
Learning Outcomes
On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.
Details of Learning Activities
A variety of activities, both individual and in groups will be used to help you achieve the learning objectives as specified above. Library, Internet, Magazine and International and Local Retail/Brand Research. Presentations and tutorials will form the basis of learning activities
Teaching Schedule
Week Session – Topic
Learning Activity ELEMENT
Performance Criteria
Week 1 Outline of the semester.
Seams & stitching: theory and explanation of Assignment 3 1. Interpret Design Brief – 1.1
Week 2 Students to Work on Assignment 3: Seams & stitching
1. Describe features of fashion industry communication – 1.1
Week 3 Students to Work on Assignment 3: Seams & stitching
1. Describe features of fashion industry communication – 1.1
Week 4 Assignment 3 due
Assignment 4 introduced
Assignment 4: Groups to start trend research 1. Describe features of fashion industry communication – 1.1, 1.2
Week 5 Assignment 4 introduced
Assignment 4: Groups to start trend research
1. Describe features of fashion industry communication – 1.1, 1.2
Week 6 Assignment 4: Groups to present their findings: theme defined 1. Describe features of fashion industry communication – 1.1, 1.2
Week 7 Moodboard Workshop – Theory & demonstration
Assignment 4: Groups to brainstorm for Moodboard 2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
Week 8 Assignment 4: Groups to present their Moodboards 2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
Week 9 Assignment 4: Groups to present first drafts of range/Industry Speaker
2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
3. Develop story board to meet design brief - 3.1, 3.2, 3.3, 3.4
Week 10 Assignment 4: Groups to work on range
2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
3. Develop story board to meet design brief - 3.1, 3.2, 3.3, 3.4
Week 11 Assignment 4: Groups to work on range
2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
3. Develop story board to meet design brief - 3.1, 3.2, 3.3, 3.4
Week 12 Storyboard Workshop – Theory & demonstration
Assignment 4: Groups to present final range
2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
3. Develop story board to meet design brief - 3.1, 3.2, 3.3, 3.4
4. Present design tools - 4.1, 4.2
Week 13 Produce: Story Workshop - story board 2. Develop Inspiration Board – 2.1, 2.2, 2.3, 2.4, 2.5
3. Develop story board to meet design brief - 3.1, 3.2, 3.3, 3.4
Week 14 Presentation: Presentation workshop 5 Sell Design Concept: 5.1; 5.2, 5.3; 5.4, 5.5
Week 15 Presentation: Presentation workshop 5 Sell Design Concept: 5.1; 5.2, 5.3; 5.4, 5.6
Learning Resources
Prescribed Texts
References
Other Resources
Overview of Assessment
Assessment will be based on a research assignment, and an oral presentation to industry which includes preparation of story boards and a theory document
Assessment Tasks
Visual Diary
Assessment 1: Research - 40%
Assessment 2: Produce - 60%
Boards and Oral presentation:
Assessment 1: Produce a Mood board - 20%
Assessment 2: Produce a Story board - 40%
Assessment 3: Produce a Fabric board - 10%
Assessment 4: Presentation: - 10%
Assessment 5: Peer assessment - 20%
Assessment Matrix
Course Overview: Access Course Overview