Course Title: Create visual design components

Part A: Course Overview

Program: C4278 Certificate IV in Printing and Graphic Arts (Multimedia)

Course Title: Create visual design components

Portfolio: DSC Portfolio Office

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Contact: Garry Amy

Course Contact Phone: +61 3 9925 4819

Course Contact Email: design.tafe@rmit.edu.au



Course Description

This unit describes the performance outcomes, skills and knowledge required to create visual designs for a range of interactive media components. People in this role work closely with other members of a production team. They create visual design components in response to specifications and under the supervision of a graphic designer or producer. They contribute creative ideas to the overall concept that needs to take account of technical considerations, such as the final delivery platform. No licensing, legislative, regulatory or certification requirements apply to this unit at the time of endorsement.

Pre-requisite Courses and Assumed Knowledge and Capabilities

None



National Competency Codes and Titles

National Element Code & Title:

CUFDIG304A Create visual design components

Elements:

1. Clarify work requirements

2. Generate and assess ideas

3. Plan approach

4. Produce visual design components

5. Finalise visual design components


Learning Outcomes

This unit requires the application of the key principles and practice of graphic design in the context of creating visual design components that could be integrated into a range of media products, including print media.

A graphic artist usually undertakes this role and is expected to be competent in a range of design techniques, including freehand drawing. The visual design output will nevertheless be in a digital format for inclusion in a final media product.


Overview of Assessment

Evidence of the following is essential:

   -  creation of visual design components that respond effectively to specifications and demonstrate the application of visual design and communication principles

   -  ability to apply a selection of the design techniques listed in the range statement

   -  ability to work collaboratively in a team environment.