Course Title: Investigate micro business opportunities

Part B: Course Detail

Teaching Period: Term2 2017

Course Code: BUSM8788C

Course Title: Investigate micro business opportunities

School: 345T Media and Communication

Campus: City Campus

Program: C4374 - Certificate IV in Screen and Media

Course Contact: Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact Email: mcvet@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Rowan Humphrey x54842

rowan.humphrey@rmit.edu.au

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course is aimed at students establishing or operating a micro business for self employment and in particular the skills required to operate as a freelancer.  The course introduces you to the skills and knowledge required to consider the major elements of a business idea and undertake research to determine viability of the business opportunity. 


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBSMB301 Investigate micro business opportunities

Element:

1. Describe business ideas.

Performance Criteria:

1.1 Gather information for business ideas from appropriate sources

1.2 List details of business ideas and opportunities

1.3 Research alternative business ideas in light of available resources

1.4 Specify and list products and services to match business ideas

1.5 Identify and research potential customer information for business ideas

1.6 Identify and take into account available financial, digital technology, business and technical skills when researching business opportunities

Element:

2. Identify market needs.

Performance Criteria:

2.1 Collect information regarding market size and potential from appropriate sources

2.2 Investigate market trends and developments to identify market needs relative to business ideas

2.3 Gather market information from primary and secondary sources to identify possible market needs in relation to business ideas

2.4 Identify ethical and cultural requirements of the market, and their relevance for business ideas

2.5 Identify new and emerging markets and document their features

2.6 Identify and organise information on expected market growth or decline and associated risk factors

Element:

3. Investigate factors affecting the market.

Performance Criteria:

3.1 Identify projected changes in population, economic activity and labour force that may impact business ideas

3.2 Identify movements in prices, and projected changes in availability of resources

3.3 Review trends and developments and identify their potential impact on business ideas


Learning Outcomes


On successful completion of this course you will be able to:

  • locate and outline legislation and regulation relevant to specific micro business opportunities
  • identify sources of specialist advise on trends in new and emerging markets and decline and risk factors
  • summarise benefits and challenges of digital technologies relevant to micro business opportunities
  • describe appropriate business research methods and date collection tools and software


Details of Learning Activities

In class activities will include a range of teacher directed group activities, projects, class exercises, review discussions/lectures and independent project based work.

Out-of-class activities include completion of individual design and pre-production work, preparation for class presentations and location excursions/production work. Online research and occasional outside of class time group discussions will be required to maintain project work.


Teaching Schedule

 VE Week Schedule of planned activities (subject to change depending on availability of guest speakers)
1Describe business ideas Explore three options for a micro business with at least two different career outcomes described. Eg camera operator or editor. Production runner or audio assistant.
  • • You as a freelancer, typically seeking work within the production industry.
  • • You as a sole trader, possibly in an area outside of the industry mentioned above.
  • • A company entity operating with you as the sole employee working as a freelancer/particular production business.

What financial considerations differentiate each of these options? 

Investigate and describe the technical skills you need to exploit to document, research and analyse market data and changes.

In this course you will draw on the skills developed in Ideas in semester one to create a work plan for your career. Elements of the plan include your Resume, show-reel to be produced in Shoot2of3, and a digital or ePortfolio. 

What resources are available to you? Filmvic.gov AFTRS Centrelink? Freelance websites. What risk management do you need to undertake, ABN, insurance, Workcover. 

Describe your data review strategy for potential impact of change and other external factors.

First draft CV/Resume writing- building a skills inventory – writing a cover letter. 

Identify market needs Kristy Moore demonstrating Burning Glass database  

Conducting the ethical networking interview. The cold call, no job request, the research question, the referral.

 Investigate factors affecting the market. Identify sources of specialist advice such as trends in new and emerging markets and decline and risk factors] 
  • How many people are there? Here in Australia, in the world? What will automation really do to work practices? What does free trade mean to us?
  • How much do I get paid? Where do I hire equipment from?
Guest speaker series. Graduates and other senior industry representatives will introduce their company and/or their career and address specific issues relating to your career as a micro business. Students will be required to participate in gathering key information by asking questions from a roster. Information gathered from these prime sources combined with additional research will inform the construction of ePortfolios.
Visit RMIT Activator - Tahnee Woodham

Assignment - Business1of2 present a draft research note following presentation by a guest presenter

6-10Guest speaker series. Graduates and other senior industry representatives will introduce their company and/or their career and address specific issues relating to your career as a micro business. Students will be required to participate in gathering key information by asking questions from a roster. Information gathered from these prime sources combined with additional research will inform the construction of ePortfolios.
11Collaborative forum. In groups discuss the presentations so far and incorporate the information from guests into the information links in your ePortfolio.
Break Starts Monday 18th  September
Break 

Ends Friday 29th  September

12-13Guest speaker series. Graduates and other senior industry representatives will introduce their company and/or their career and address specific issues relating to your career as a micro business. Students will be required to participate in gathering key information by asking questions from a roster. Information gathered from these prime sources combined with additional research will inform the construction of ePortfolios.
14

Assignment - Business2of2 ePortfolio presentations – in small groups present the components of your digital portfolio, receive and give feedback to be incorporated in subsequent review session

15

ePortfolio presentations part 2. After incorporation of feedback and completion of show reel and other components reflect on the information contained in your links and ePortfolio to inform your current plans for work and or business development.

16

Final review of ePortfolios, playing significant show reels and navigating exemplar sites.


Learning Resources

Prescribed Texts


References


Other Resources

You are advised to look at myRMIT for ongoing updated information.

 

It is recommended that you bring materials to classes to make notes, for example;

a pen and notepaper or a laptop computer. You will need to have either a USB thumb drive or a USB/Thunderbolt Harddrive (or both) to store and manage your media. Your teacher will advise you what to get when classes commence.

 

The University Library has extensive resources. The Library has produced a number of subject guides that includes quality online and print resources for your studies. Lynda.com is available via your Library login.

The Library provides guides and subject specialist help via your Liaison Librarians.

 


Overview of Assessment

Assessment for this course will involve demonstration of practical tasks and testing of your knowledge.


Assessment Tasks

[Ungraded Course]

 

To demonstrate competency in this course you will need to complete the following assessment tasks to a satisfactory standard. You will receive feedback on all assessments and once you have demonstrated competency you will also receive a result after your final assessment task.

 

Ungraded assessment tasks

Business1of2: Complete a guest presenter questionnaire and present it to your assessor via your ePortfolio for feedback.  Due by 26 July, semester 2

Business2of2: Produce an ePortfolio and present it to your peers and assessor for feedback.   Due weeks 14 & 15 Semester 2

 

You should refer to the assessment brief which is available on myRMIT for full assessment criteria.

Results that apply to Ungraded courses that are delivered and assessed in accordance with competency-based assessment are:

CA      Competency Achieved

NYC   Not Yet Competent

DNS   Did Not Submit for Assessment


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant unit of competency. These matrices are available through Program Administration.

Other Information

Please refer to the RMIT student page for extensive information about study support, assessment, extensions, appeals and a range of other matters: http://www1.rmit.edu.au/students

Cover Sheet for Submissions:

You must complete and sign a submission cover sheet for every piece of submitted work, including online submissions.

http://mams.rmit.edu.au/s1llva641yxuz.pdf

Attendance:

Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises

It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully.

Assessment Feedback:

You will receive spoken and written feedback on all your work.  Where relevant, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.

http://www1.rmit.edu.au/policies/assessment-policy

Student Progress:

Monitoring academic progress is an important enabling and proactive strategy designed to assist you in achieving your learning potential.

http://www1.rmit.edu.au/students/acadprogress

Adjustments to Assessment (eg. applying for an extension of time):

If you are unable to complete any piece of assessment satisfactorily by the due date, you can choose to apply for an adjustment to your assessment. RMIT University offers a range of adjustments designed to support you in your studies, including an extension of time to complete the assessment.

http://www1.rmit.edu.au/students/assessment/adjustment

Academic Integrity and Plagiarism:

RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.

http://www1.rmit.edu.au/students/academic-integrity

Credit Transfer and Recognition of Prior Learning:

Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).

Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.

Recognition of Current Competency (RCC) RCC applies only if you have previously successfully demonstrated competence in a unit of competency, and now require to be reassessed to ensure that the competence is being maintained.

Please speak to your teacher if you wish to discuss applying for Credit Transfer, RPL, or RCC for the unit(s) of competency addressed in this course.

http://www1.rmit.edu.au/students/enrolment/credit

 

Course Overview: Access Course Overview