Course Title: Capture images in response to a brief

Part B: Course Detail

Teaching Period: Term2 2015

Course Code: VART6333C

Course Title: Capture images in response to a brief

School: 320T Architecture & Design

Campus: City Campus

Program: C5325 - Diploma of Visual Merchandising

Course Contact: Justin Compton

Course Contact Phone: +61 3 9925 4819

Course Contact Email: justin.compton@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Janelle Low  -  Wednesday

email: janelle.low@rmit.edu.au

Nominal Hours: 150

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

This course is delivered in combination with SIRRMER516 MKGT7857C Style merchandise for photography

Course Description

In this unit you will develop the skills and knowledge required to apply a range of techniques to capture images using a standard digital stills camera.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVPHI401A Capture images in response to a brief

Element:

1. Interpret image capture briefs
 

Performance Criteria:

                           

1.1 Interpret the specifications of brief

1.2 Take user or client requirements into account when making design decisions

1.3 Identify and clarify any issues in relation to specifications, parameters and

constraints in brief

1.4 Source and evaluate information pertinent to briefs

Element:

2. Prepare for camera shoots
 

Performance Criteria:

                           

2.1 Select camera systems and accessories and lighting consistent with the purpose

for capturing images

2.2 Organise all other aspects of photo shoots according to brief

2.3 Plan shoots with due regard to safety procedures

2.4 Safely set up cameras, lighting, accessories and props to meet requirements

Element:

3. Capture images
 

Performance Criteria:

                           

3.1 Adjust/calibrate settings for camera exposure and subject lighting consistent with

image capture requirements

3.2 Take into account the timespecific nature of action or movement of subjects when

capturing images

3.3 Continuously review image capture process and techniques to ensure that

requirements of brief are being met

3.4 Discuss work in progress where others are involved in the shoot and modify

approach as required

3.5 Complete work progress documentation as required

3.6 Complete image capture work within agreed work parameters

Element:

4. Restore work area and equipment
 

Performance Criteria:

                           

4.1 Safely dismantle work area after use

4.2 Minimise and clean up waste according to safety requirements

4.3 Clean and maintain equipment according to manufacturer instructions

4.4 Report damage to equipment according to enterprise procedures

4.5 Store equipment according to workplace procedures and ensure readiness for

future use


Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

Delivery will include the following.

Practical demonstrations

Analysis/critique of relevant reading material

Design activites or projects

Peer learning

Independent project based work


Teaching Schedule

Week 1
Unit outline, assessments & introduction
Camera Parts & Operation –
Introduction to Shutter Speed, Aperture, ISO
Understanding Exposure
How to hold and care for a camera.

Week 2
Review – Exposure
In class prac:
Shutter Speed – Movement
Aperture - Depth of Field

Week 3
Review - Shutter Speed and Aperture
Lenses, Focal length, Focusing.

Week 4
Self Assessment and feedback on Task 2
Light, Composition & Design
White Balance

Week 5
(ISO, White Balance, Tripod)
Group 1 – Shooting in Studio
Group 2 - Shooting on location

Week 6
(ISO, White Balance, Tripod)
Group 1 – Shooting in Studio
Group 2 - Shooting on location

Week 7
Windows
Post Production, Pixels, Printing
Preparing for Final Instruction Booklet
Revision

Week 8
Instruction Booklet Due
Test.

Week 9 - Week 16
Imaging production continue in combination with Styling and Digital Imaging classes.

Week 9 - Week 16   Assessment and activity combined delivery with Digital Imaging & Photo styling

Week 17 - Week 32.   Assessment and activity combined delivery with Digital Imaging & Photo styling



Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills.
Assessment tasks are:
Exercises and 1 major assignment 100%

Please note: All Assessment tasks need to be completed before competency is achieved. A number of tasks will be formative to show your progress and development of skills and knowledge throughout the semester. The final task will be summative to provide a level of performance in addition to your competency.


The RMIT assessment charter summarises your responsibilities as a student as well as those of your teachers.
 


Assessment Tasks

Task 1: Exposure (Formative)
 

Task 2: Camera Skills (Formative)

 

Task 3:Seeing with the Camera (Formative)

 

Task 4: 3D Displays Group task in Studio & on location (Formative)

Major Assignment; Instruction Booklet - Folio (Summative)

 

Competency based assessment

You will receive feedback with verbal and/or written evaluation of your progress within class time.

The submitted projects will be assessed with written feedback as well as a quality indicator that relates to separate components of the project and the overall outcome.

Competency based assessment
You will receive ongoing verbal feedback of your progress within class time.

 

 

Assessment Grading: Your final level of assessment for this course will be graded as follows.

CHD : Competent with High Distinction : 80 – 100
CDI : Competent with Distinction 70 – 79
CC - Competent with Credit : 60 – 69
CAG - Competency Achieved Graded : 50 – 59
NYC - Not Yet Competent - 0 – 49
DNS :Did Not Submit for Assessment
 


Assessment Matrix

Other Information

Attendance:
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency. 

Feedback:
You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT :
http://www.rmit.edu.au/browse;ID=9pp3ic9obks7 (unresolved)

Student Progress:
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy :
http://www.rmit.edu.au/browse;ID=vj2g89cve4uj1 (unresolved)

Special Consideration Policy: (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Please refer to the following URL for extensions and special consideration.
www.rmit.edu.au/students/specialconsiderations/online

Submissions
When submitting work for assessment you are required to complete a declaration of authorship. This must be done for every summative assessment task. This statement acknowledges that you are aware of the plagiarism implications. For non-digital submission use the printed form provided.
http://mams.rmit.edu.au/s1llva641yxuz.pdf
For digital online submission please use e-Submission process. Information regarding the e-Submission process can be located e-submission
http://www.rmit.edu.au/teaching/technology/esubmission

Academic Integrity and Plagiarism:
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity :
http://www.rmit.edu.au/browse;ID=kw02ylsd8z3n (unresolved)

Course Overview: Access Course Overview