Course Title: Develop workplace communication strategies

Part B: Course Detail

Teaching Period: Term1 2018

Course Code: GEDU6080C

Course Title: Develop workplace communication strategies

School: 365T Global, Urban and Social Studies

Campus: City Campus

Program: C5331 - Diploma of Youth Work

Course Contact: Dianne Mackay

Course Contact Phone: 9925 4454

Course Contact Email:

Name and Contact Details of All Other Relevant Staff

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

 In this unit you will develop skills and knowledge required to develop communication protocols for a team or business unit.  Workers in this area are responsible for overseeing the communication of organisation-specific information to a range of internal and external stakeholders.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CHCCOM003 Develop workplace communication strategies


1. Develop communication strategies

Performance Criteria:

1.1 Identify internal and external information needs

1.2 Identify competing or conflicting interests

1.3 Develop a range of communication strategies to meet organisation needs and goals

1.4 Develop a communication plan


2. Establish communication protocols

Performance Criteria:

2.1 Identify processes for adapting communication strategies to suit a range of contexts

2.2 Develop processes and protocols in line with communication strategies

2.3 Prepare information and resources to support the implementation of communication protocols


3. Promote the use of communication strategies

Performance Criteria:

3.1 Present information to staff regarding communication strategies, protocols and organisation standards

3.2 Model effective oral and written communication and provide mentoring and/or coaching to staff

3.3 Maintain work-related networks and relationships to meet organisation objectives


4. Review communication practices

Performance Criteria:

4.1 Obtain feedback from others to assess communication outcomes

4.2 Record lessons learnt and identify opportunities for continuous improvement

Learning Outcomes

On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.

Details of Learning Activities

This course learning activities will be supported and complimented by RMIT’s on line learning management tool Canvas.  Other essential learning activities take place during the workshops, and you will also be required to undertake independent studies.  Some learning activities that you will undertake in the workshops are:

  • Class discussion
  • Documentary viewing and discussion
  • Group work projects
  • Questioning
  • Reflections and reviewing own legal and ethical work practice

Teaching Schedule


Key topics

Delivery method

Key learning and assessment activities

Unit(s) of competency/

performance criteria covered

Resources required

Student/RMIT allocated




Follow-up actions



Session 1




Introduction to professional communication

Introduction to communication strategies and protocols

Face to face

  • Introduction to the unit and the assessments
  • What is professional communication vs personal or casual communication?
  • What is a communication strategy?
  • What is a communication protocol?
  • Identifying organisation communication needs.

1.1, 2.1. 2.2. 2.3. 3.2. 3.3. 4.1. 4.2






Session 2

How to develop a communication strategy and protocol

Face to face

  • Work on assessment task 1: email application for extension
  • Identify internal and external information needs
  • Identify competing or conflicting interests
  • Develop communication strategies to meet organisation needs and goals
  • Develop a communication plan
  • Identifying processes for adapting communication strategies to suit a range of contexts
  • Develop processes and protocols in line with communication strategies
  • Prepare information and resources to support the implementation of communication protocols

1.1, 1.2, 1.3, 1.4, 2.1, 2.2, 2.3



Session 3

Issues to consider when developing a communications strategy

Face to face

  • Political, economic, social and technological factors
  • Competition and stakeholders
  • Relation to organisational strategic plans
  • SWOT
  • Legal and ethical considerations including;
    • Privacy and confidentiality
    • Discrimination
    • Duty of care
    • Mandatory reporting
    • Informed consent
  • Who needs to know what, when, how, why?

1.1, 1.2, 1.3, 1.4, 2.1, 2.2, 2.3, 4.1, 4.2



Session 4

Forms of communication and assessment task 2

Face to face

  • Communication considerations including;
    • Formal communication channels
    • Informal communication channels
    • Etiquette and expectations
    • Barriers to communication
    • Special needs
  • Traditional communication channels and challenges
  • Digital media and new and emerging communication channels and challenges
  • In class time to complete Assessment Task 2

1.1, 1.2, 1.3, 1.4, 2.1, 2.2, 2.3, 4.1, 4.2



Session 5

Putting communication strategies and protocols into action

Face to face

  • Presenting information to staff
  • Modelling and mentoring
  • Maintaining standards
  • Obtaining and responding to feedback
  • Continuous improvement processes
  • Introduction to Assessment Task 3: website development

3.1, 3.2, 3.3, 4.1, 4.2,



Session 6

Review and catch up

Introduction to website design

Face to face

  • Catch up with any topics missed/misunderstood
  • Why are website so important?
  • What value is there teaching youth work students to develop a website?
  • Examples of good websites and bad websites.
  • No excuse for ugliness!
  • Intro to analytics

2.1, 2.2, 2.3, 4.1, 4.2,



Session 7

Review and catch up

Assessment Task 3

Face to face

  • In class time to complete Assessment Task 3




Session 8

Assessment Task 3 presentations

Face to face

  • Assessment Task 3 presentations




Learning Resources

Prescribed Texts


Other Resources

Learning resources   You will be provided with the resources and tools for learning in this course.  These resources will also be provided in Canvas.  They include recommended texts, relevant learning materials from subject experts and websites, DVD’s, class notes, case studies.


Overview of Assessment

Assessment Task 1

Write an email demonstrating professional communication skills.

Assessment Task 2 

Develop a communication strategy for an youth work organisation.

Assessment Task 3

 Develop a Podcast for a youth work organisation 

Grades that apply to courses that are delivered and assessed in accordance with competency-based assessment are:   CA: Competency Achieved NYC: Not Yet Competent DNS: Did not Submit for Assessment   If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program coordinator or the Equitable Learning Unit if you would like to find out more:   A student charter summarises your responsibilities as an RMIT student as well as those of your teachers.   Your course assessment conforms to RMIT assessment principles, regulations, policies, procedures and instructions which are available for review online: 


Assessment Tasks

Assessment Task 1:

Professional email and application form for extension of assessment task due date. Completion of an email demonstrating professional communication. This will be submitted along with a professionally completed RMIT form that will be provided. 

Assessment Task 2:

Development of a communication strategy. The design and development of a communication strategy for a youth work podcast. The strategy will consider the target audience, communication needs and key messages

Assessment Task 3:

Planning and recording of a youth work podcast. Plan and record an episode of a podcast on a youth work topic that follows the communication strategy developed in assessment task 2. 

Assessment Matrix

Other Information

 Work placement

The Diploma of Youth Work requires 160 hours of work placement in a youth work organisation, undertaking the kinds of professional tasks you could expect to perform while employed as a youth worker.

Police Check
You must obtain evidence of a satisfactory National Police Records Check before undertaking work placements and will need to pay the associated costs.
You may be required to obtain a satisfactory National Police Records Check at the request of their placement agency.

Working with Children
You must provide evidence of a satisfactory Working with Children check before undertaking work placements and will need to pay the associated costs.
You may be required to obtain a satisfactory Working with Children Check at the request of their placement agency.

You may be required to provide evidence of immunisation for certain diseases before undertaking work placement. You will need to discuss the specific requirements of your placement with the course coordinator and/or WIL practitioner and will need to pay the associated costs for immunisation.

Please refer to the RMIT student page for extensive information about study support, assessment, extensions, appeals and a range of other matters:

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of work submitted in hardcopy. For every piece of work submitted online you will complete an e-Declaration. The signed cover sheet or e-Declaration acknowledges that you are aware of the plagiarism implications.


It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Applying for Special Consideration
If you are seeking an extension of more than seven calendar days (from the original due date) you must lodge an Application for Special Consideration form, preferably prior to, but no later than two working days after the official due date. Late applications will only be accepted in exceptional circumstances. For information about Special Consideration and how to apply, see:

Assessment Appeals
If you believe your assessment result or final result is wrong please contact the course coordinator and provide the reason why you think your result is incorrect. Valid reasons for seeking a review of results include:
1. a) You believe an error has occurred in the calculation of the grade; or,
2. b) You believe the assessment did not comply with criteria published in the Course Guide; or,
3. c) You believe the assessment did not comply with University Policies on Assessment (i.e. an error in process has occurred).
Full details of the procedure (including appeals procedure) can be located at this RMIT site:

Academic Integrity
Academic integrity means honesty and responsibility in scholarship through respecting the work of others whilst having the freedom to build new insights, new knowledge and ideas. RMIT University upholds the values of academic integrity as fundamental to the scholarship undertaken by all members of its community. Whenever you refer to another person’s research or ideas (either by directly quoting or paraphrasing them) you must acknowledge your source.
If you are even in doubt about how to properly cite a reference, consult your lecturer or the academic integrity website:
The RMIT library provides tools to assist with your referencing

Plagiarism and Collusion
Plagiarism and collusion constitute extremely serious academic misconduct, and are forms of cheating. You are reminded that cheating, whether by fabrication, falsification of data, or plagiarism, is an offence subject to University disciplinary procedures. Plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data, and oral presentations. Plagiarism occurs when the origin of the material used is not appropriately cited. Plagiarism is not acceptable.
Examples of plagiarism include:
• Copying sentences or paragraphs word-for-word from one or more sources, whether published or unpublished, which could include but is not limited to books, journals, reports, theses, websites, conference papers, course notes, etc. without proper citation;
• Closely paraphrasing sentences, paragraphs, ideas or themes without proper citation;
• Piecing together text from one or more sources and adding only linking sentences;
• Copying or submitting whole or parts of computer files without acknowledging their source;
• Copying designs or works of art and submitting them as your original work;
• Copying a whole or any part of another student's work; and
• Submitting work as your own that someone else has done for you.
• Enabling Plagiarism: the act of assisting or allowing another person to plagiarise or to copy your own work is also an offence.
For further information, please see the RMIT Plagiarism Policy –;ID=sg4yfqzod48g1 – and the RMIT Student Conduct Regulations –;ID=r7a7an6qug93

Course Overview: Access Course Overview