Course Title: Employ colour management in a digital imaging workplace

Part B: Course Detail

Teaching Period: Term2 2017

Course Code: VART6440C

Course Title: Employ colour management in a digital imaging workplace

School: 320T Architecture & Design

Campus: Brunswick Campus

Program: C5359 - Diploma of Graphic Design

Course Contact: Alistair Briggs

Course Contact Phone: +61 9925 9446

Course Contact Email: alistair.briggs@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Meredith Chesney

meredith.chesney@rmit.edu.au

 

Nominal Hours: 45

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None required.

Course Description

In this course, you will develop the skills and knowledge required to manage colour across equipment; applications; digital files & images; proofing and production workflows in which colour accuracy is integral. Through a range of varied learning activities with a focus on industry terminology, colour management and standards, you will learn how to make informed choices relating to software, processes, file manipulation and use of equipment. These skills and knowledge will be applied to turn your creative ideas into print ready outcomes. This unit applies to digital imaging environments where digital files are captured; acquired; created; manipulated; integrated; enhanced; output; managed and archived.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUAPHI513 Employ colour management in a digital imaging workplace

Element:

1 Research history and apply theory of colour in a digital imaging context

Performance Criteria:

1.1 Identify charts, measurements, spaces, models and systems, and industry standards relevant to colour in digital imaging contexts

1.2 Examine how colour is created, defined and managed in digital imaging devices

1.3 Investigate areas of capture, display, output and archive spaces in digital imaging devices

1.4 Document sources of information on colour management and standards

Element:

2 Identify appropriate colour management systems and strategies and apply to a workplace

Performance Criteria:

2.1 Identify and select appropriate calibration devices, profiling techniques and closed loop systems for managing colour in specific digital imaging devices

2.2 Evaluate selected colour management systems and techniques for suitability and cost efficiency

2.3 Adopt and adapt selected colour management systems to digital workplace

Element:

3 Review and update colour management strategies

Performance Criteria:

3.1 Review performance and assess impact of adapted colour management systems and strategies in digital workplace

3.2 Develop systems to update and respond to future colour management systems and strategies as they arise from emerging technologies and workplace practices


Learning Outcomes



Details of Learning Activities

Learning activities will take place in a studio and computer laboratory using industry standard tools and resources. You will complete exercises and industry style projects. You will also be required to undertake independent study.

 

 

In class activities may include:

  • in class demonstrations and presentations by teacher
  • class exercises
  • workshops including use of industry based equipment and materials
  • knowledge and practical tests
  • simulated workplace activities
  • design activities or projects
  • independent project based work
  • teacher directed group activities/projects
  • online tutorials and activities
  • student presentations
  • group discussions
  • Blog/Wiki or other online discussion and participation
  • review and revision
  • group projects
  • peer teaching & learning
  • workshopping of student projects including peer/teacher feedback
  • visits to industry, seminars, events and exhibitions
  • guest lectures/presentations
  • analysis/critique of relevant reading material
  • research

 

Out of class activities may include:

  • independent project based work
  • completion of outstanding work
  • online tutorials and activities
  • independent research
  • studio practice
  • review and revision
  • analysis/critique of relevant reading material
  • research


Teaching Schedule

This course (VART6440 - Employ colour management in a digital imaging workplace - CUAPHI513) will be delivered in the same weekly session as VART6441 - Prepare digital images for pre-press processing - CUAPHI514. The following timeline contains activities for both courses.

 Session Details

 Due Dates VART6440   VART6441

1

 File Structure, Preflight & Workflow Revision

Task 1 Preflighting

1-3   1-3  

2

 Colour Workshop 1 & Swatch Book

 Swatch Book Graphics & Layout

 Colour Referencing Systems

 Deliver Project 1 Labels Overview

Task 2 Swatch Book 

1-3   1-3  

3

 Assessment Project 1 Labels

 Ideation & Concept

Project 1 option form 

 1-3  1-3  

4

 Assessment Project 1 Labels

 Document Setup & Layout

 

 1-3  1-3  

5

 Assessment Project 1 Labels

 Review & Refine

 

 1-3  1-3  

6

 Assessment Project 1 Labels

 Finalise & Submit

 Deliver Project 2 FMCG

Project 1 Labels


 

1-3   1-3  

7

 Workshop: Dielines & Packaging

 Task 3a Dielines - Cube & FMCG

 Deliver Project 2 Dieline Specs

Task 3a Cube Dieline  

1-3    

8

 Workshop: Dielines & Packaging

 Task 3b Decorate Cube Faces

Task 3b Decorate

FMCG Dieline

 1-3   

9

 Colour Workshop 2

 Colour Management

 

   1-3 

10

 Assessment Project 2 FMCG - Part A Ice  Cream Wrapper Digital

 Pattern Making Revision

 Wrapper & Ice Cream Mockup (using Product Title  from Digital Techniques class) 

Project 2A FMCG

Wrapper/Ice Cream Digital

 1-3   1-3 

11

 Knowledge Test 1

 Assessment Project 2 FMCG - Part B  Packaging

 Workflow; Planning and File Management;  Populate Layout

 Knowledge Test 1

1-3    1-3 

12

 Assessment Project 2 FMCG  - Part B  Packaging
 Populate Layout
 

 

1-3    1-3 

13

 Assessment Project 2 FMCG  - Part B  Packaging

 Review & Refine

 Peer feedback

Final Draft PDF

1-3   1-3  

14

 Assessment Project 2 FMCG  - Part A Ice  Cream Mockup & Part B  Packaging
 Finalise & File Check

 Prepare & submit PDF and A3 proof for approval

 Print final mockup (large format only available to  material fee students)

Project 2A FMCG

Wrapper/Ice Cream Mockup

Submit Proof & PDF for mockup printing

 1-3   1-3 

15

 Assessment Project 2 FMCG Final Submission

 Digital Mockup

 Submission of Final Digital Files

 3D Mockup & Photography

 Project 2B  FMCG

 Digital file &  A3 Proof

3D Mockup & Photography

 

 1-3   

16

 Knowledge Test 2

Knowledge Test 2 

 1-3   1-3 

17 & 18

 Assessment Period - Students should be contactable and may be required  during this period

     

 


Learning Resources

Prescribed Texts


References

Title: A Guide to Graphic Print Production – 3rd edition / [Kaj Johansson, Peter Lundberg, Robert Ryberg]. Author: Johansson, K. (Kaj) Other Author(s): Lundberg, Peter. and Ryberg, Robert. Publisher: Hoboken, N.J. : Wiley, 2011.

9780470907924

Title: Graphic Design : Australian style manual Author: Andrew Townley Barnum ... [et al.]. Other Author(s):Barnum, Andrew Townley. Publisher: North Ryde, N.S.W. : McGraw-Hill, 2011.

9780071011051

Title: Extra : Encyclopaedia of experimental print finishing
Author: Franziska. Morlok ;Till Beckmann; Markus Zehentbauer; Uwe Jäger 1960-
c2009

9783034600835

Title: Production for Print
Author: Gatter, Mark
Publication date: 2010

9781780670867


Other Resources

You are advised to look at the Learning Hub at myRMIT site for ongoing updated information. A range of learning resources and references are provided throughout the year.

You will require a personal storage device and tools as outlined in tool kit list.

RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You will also have access to the library resources.

Amongst the library’s electronic resources is the ability to access Lynda.com for online tutorials and lessons. You may be given these tutorials (and other resources) to supplement your classroom learning. The University Library has extensive resources for Design students.

The Library has produced a subject guide that includes quality online and print resources for your studies: http://rmit.libguides.com/graphicartanddesign

The Library provides guides on academic referencing: http://www.rmit.edu.au/library/referencing

and subject specialist help via your Liaison Librarian: http://www.rmit.edu.au/library/librarians/dsc


Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or activities using best industry practices. The assessment tasks include:
Knowledge tests
Production Projects incorporating design and printed outcomes. 

An assessment charter summarises your responsibilities as an RMIT student as well as those of your teachers.

 


Assessment Tasks

This course has 4 assessments, which must all be completed and submitted.

There are also exercises which provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial assessment projects. You should engage in all exercises. The exercises help provide evidence of competency.

Feedback throughout the course may be written, verbal or a combination of both.

You are required to demonstrate all learning outcomes to a satisfactory standard to be deemed competent.

PLEASE TAKE SPECIAL NOTE: Assessments are NOT based solely on final submission of the project, if other requirements such as presentations; progress; milestones are specifically indicated on the Timeline (Teaching Schedule) and Assessment Project Instructions. Such additional items and their due dates will form part of the overall assessment.

Project 1 
Label
Due week 06

Project 2 
FMCG 
Due week 15

Knowledge Test 1
Due week 11

Knowledge Test 2
Due week 16

At the completion of the course, grading will be offered in addition to, and after, competency based assessment.

Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:

CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment


Assessment Matrix

An assessment matrix demonstrating alignment of assessment tasks with the relevant Unit of Competency is available from the course contact person (stated above).

Other Information

Attendance

The major aspect of your learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity for success.

 

Feedback

You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects. 

Student Progress

Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy

 

Submissions

When submitting work for assessment you are required to complete a declaration of authorship. This must be done for every summative assessment task. This statement acknowledges that you are aware of the plagiarism implications. For non-­digital submission use the printed form provided. For digital online submission please use e­Submission process. Information regarding the e­Submission process

 

Special Consideration Policy, Late Submission & Extensions

All assessment tasks are required to be completed to a satisfactory level.

If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Pick the following link for details on applying for Special consideration

Any student seeking an extension, should aim at doing so a minimum of 2 days before the deadline. Work submitted late and without an extension at any point will incur late penalties in accordance with university policy. If you require an extension you must complete an extension form with evidence supporting your application and hand this to your instructor. Further links­ Application for extension of time

 

On Time Submission and Impact of Late Submission

On time submission is an important factor in your assessment. Employability skills are embedded in all courses and these include Planning & Organising and Self-management. For this reason, late work impacts on your overall grade for each assessment task.

The following adjustments for late submission will be made: Work submitted late will be assessed for competency only. Submissions are only permitted during the period that the competency is scheduled.

 

Academic Integrity and Plagiarism

RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity. Academic Integrity

Course Overview: Access Course Overview