Course Title: Make a presentation

Part B: Course Detail

Teaching Period: Term1 2021

Course Code: COMM5966C

Course Title: Make a presentation

School: 650T Vocational Business Education

Campus: City Campus

Program: C5400 - Diploma of Business (Public Relations)

Course Contact: Felicity Burns

Course Contact Phone: +61 3 9925 5486

Course Contact Email: felicity.burns@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

In this course, you will acquire the skills and knowledge required to prepare, deliver and review a presentation to a target audience.

This unit applies to individuals who may be expected to make presentations for a range of purposes, such as marketing, training and promotions. They contribute well developed communication skills in presenting a range of concepts and ideas.

 


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBCMM401 Make a presentation

Element:

1 Prepare a presentation

Performance Criteria:

1.1 Plan and document presentation approach and intended outcomes
1.2 Choose presentation strategies, format and delivery methods that match the characteristics of the target audience, location, resources and personnel needed
1.3 Select presentation aids, materials and techniques that suit the format and purpose of the presentation, and will enhance audience understanding of key concepts and central ideas
1.4 Brief others involved in the presentation on their roles/responsibilities within the presentation
1.5 Select techniques to evaluate presentation effectiveness

Element:

2 Deliver a presentation

Performance Criteria:

2.1 Explain and discuss desired outcomes of the presentation with the target audience
2.2 Use presentation aids, materials and examples to support target audience understanding of key concepts and central ideas
2.3 Monitor non-verbal and verbal communication of participants to promote attainment of presentation outcomes
2.4 Use persuasive communication techniques to secure audience interest
2.5 Provide opportunities for participants to seek clarification on central ideas and concepts, and adjust the presentation to meet participant needs and preferences
2.6 Summarise key concepts and ideas at strategic points to facilitate participant understanding.

Element:

3 Review the presentation

Performance Criteria:

3.1 Implement techniques to review the effectiveness of the presentation
3.2 Seek and discuss reactions to the presentation from participants or from key personnel involved in the presentation
3.3 Utilise feedback from the audience or from key personnel involved in the presentation to make changes to central ideas presented


Learning Outcomes


On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in delivering a presentation in the communications sector.

This course is structured to provide students with the optimum learning experience in order to demonstrate the skills and knowledge required to:

  • Prepare a presentation (strategies, key planning and resources needed)
  • Deliver a presentation (delivery techniques and key concepts)
  • Review a presentation (reflection and application of feedback).


Details of Learning Activities

This course is structures to provide you with the optimum learning experience. A range of learning activities are provided during the semester and are designed to enhance learning and understanding of the topics.

You will participate in a combination of group and individual learning activities. These activities will be provided through classroom work time and additional learning activities will be provided to you to complete outside of the scheduled class time.

A range of in class activities, case studies and independent research is included as the learning activities for this course. We expect you to participate and contribute in all scheduled learning activities.

The learning activities will also include group discussion, group problem solving activities and opportunities to practice your skills in a simulated workplace environment.


Teaching Schedule

Weekly Schedule 

BSBCMM401 Make a Presentation clustered with BSBWRT501 Write Persuasive Copy 

Semester 1 2021 

Week number 

Week beginning 

Topic 

Assessments 

8th Feb 

Introduction to the course, assessments and student resources. 

Some important concepts of presentation types and formats (written and verbal) as well as an introduction to the importance of words and copy for specific audiences 

Impromptu presentation (written and verbal) 

  

115th Feb 

Presentation – Purpose, exploring audiences, desired outcomes  

Preparing a presentation (select topic for assessment 1 and begin working through the templates provided).  

legal and regulatory issues impacted your topic and writing presentation. 

This will inform and direct assessment 1 

  

222nd Feb 

Presentation structure – exploring different types depending on desired outcomes 

Discussing the importance of presentation planning and timing 

Writing for your presentation 

Continue to work on research and template completion for assessment 1 

 

1st Mar 

Location, Planning for contingencies/problems, Overcoming fears 

Delivering a presentation. Reading the audience, preparing formal slides 

Facebook and Instagram Live 

Continue with preparation templates including props and visual aids 

  

8th Mar 

Exploring Facebook live 

Handling questions and other interactions with the audience 

Continue completing planning templates 

Practice run  

  

15th Mar 

In class Facebook presentations 

Assessment 1 Due during class 

Preparation templates to by uploaded onto Canvas by 23:59 

22nd Mar  

Select the case, Select the theme,  

Preparing your client portfolio and preparation templates 

Writing for the Net 

SEO 

Website homepage and general pages 

 

  

29th Mar 

Writing for the Net 

Blogs 

 

EDM (email) 

Preparing your client portfolio and preparation templates 

 

 

 

Mid Semester Break 1st April  7th April 

 

 

12th  April 

 

Social Media – general content and advertisements 

Writing for the media 

Press release and pitching 

Preparing your client portfolio and preparation templates 

 

  

10 

19th April 

Writing for corporate 

Annual report (sample pages only) 

Preparing your client portfolio and preparation templates 

  

11 

26th April 

Writing a speech  

Preparing your client portfolio and preparation templates 

Preparing a budget 

Prepare a project plan 

 

12 

3rd May 

 Writing for electronic media – 

Radio 

In class paired activity – edit and review 

Preparing your client portfolio and preparation templates 

This is to be uploaded as part of assessment 2 

13 

10th May 

Writing for Electronic media 

Television/video 

Preparing your client portfolio and preparation templates 

 

 

14 

17th May 

Bringing it all together 

Portfolio final preparation and pitch preparation 

Assessment 2 portfolio, preparation templates and edits due to be uploaded to canvas 

15 

24th May 

Assessment 3 Presentation/pitch role play 

Assessment 3 

Copy portfolio pitch and presentation 

Supporting documents to be uploaded into canvas by Friday 23:59 

16  

31st May 

re-submission notification and communications 

 

17 

7th  June 

Week 17: Resubmits if required 

 


Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

Assessment Methods      

A range of assessment methods will be used to assess practical skills and knowledge. The following assessment methods will be used specifically to assess your delivering of a presentation:

  • Project management
  • Written reports supported by practical assignments or tasks for individual assessment
  • Observation of workplace practice supported by personal interviews
  • Practical display with personal interview, presentations or documentation
  • Case studies.

Performance Evidence

Evidence of the ability to:

prepare and deliver presentations related to occupation or area of interest which demonstrate the use of:

  • effective presentation strategies and communication principles
  • aids and materials to support the presentation
  • select and implement methods to review the effectiveness of own presentation and document any changes which would improve future presentations.

Knowledge Evidence

To complete the unit requirements safely and effectively, the individual must:

  • identify information collection methods that will support review and feedback of presentations
  • identify regulatory and organisational obligations and requirements relevant to presentations
  • describe the principles of effective communication
  • describe the range of presentation aids and materials available to support presentations.

Assessment Conditions

You are advised that you are likely to be asked to personally demonstrate your assessment work to your teacher to ensure that the relevant competency standards received and use this information to improve your learning outcomes and final performance in the course are being met.

Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced by individuals using interpersonal communication skills in the workplace and include access to:

  • equipment, materials and business software packages for making a presentation
  • business technology
  • interaction with others.

Feedback

Feedback will be provided throughout the semester in class and/or online discussions.

You are encouraged to ask and answer questions during class time and online sessions so that you can obtain feedback on your understanding of the concepts and issues being discussed.

Finally, you can email or arrange an appointment with your teacher to gain more feedback on your progress.

You should take note of all feedback received and use this information to improve your learning outcomes and final performance in the course.


Assessment Tasks

This course features 3 assessments conducted in class and online:

Assessment 1 - Presentation: Facebook Live

This assessment is designed to demonstrate your ability to:

prepare and deliver presentations related to occupation or area of interest which demonstrates the use of:

  • effective presentation strategies and communication principles
  • aids and materials to support the presentation
  • select and implement methods to review the effectiveness of your own presentation and document any changes which would improve future presentations

This project task is one of three required of you to complete satisfactorily to be deemed competent for this unit

This assessment will be produced in a presentation format using Facebook Live. A brief report is also required which summarises recommendations for improvements to other student’s presentations which they can incorporate into future presentation work.

 

Assessment 2: Client case study 

This assessment evaluates your ability to determine the requirements and creative options in addressing the copy challenges you are presented within a case study scenario. The class will be placed in groups of 3. Each student will prepare a response to the case study brief but will be pitching against the other 2 group members for the business. The presentations, assessment 3 will be held in week 15. The teacher will act as PR Director and will announce the winners in each company category at the end of the pitch presentations. You will need to demonstrate an understanding of the details of the brief, create a core concept and demonstrate your understanding of the differences in copy requirements across a range of mediums including formal business reports and pitch emails, social media content, television and radio campaigns and how to prepare and present this copy in the most convincing way.

 

Assessment 3 - Major Client Presentation: Role Play scenario

This assessment is designed to demonstrate your ability to:

prepare and deliver presentations related to occupation or area of interest which demonstrates:

  • Incorporation of relevant feedback into the design and presentation of a topic (derived from students and teacher in assessment 1)
  • effective presentation strategies and communication principles
  • aids and materials to support the presentation

This project task is three of three required of you to complete satisfactorily to be deemed competent for this unit


Assessment Matrix

The assessment matrix that maps all the assessment is available on CANVAS.   Submission Requirements  

You should:

  • Ensure that you submit assessments on or before the due date.  Non submission without supporting evidence such as ELP or special consideration will mean a result of Did Not Submit (DNS) 
  • Always retain a copy of your assessment tasks. (hard copy and soft copy)
  • When you submit work for assessment at RMIT University you need to use the Assessment task document that includes a declaration and statement of authorship.
  • Each page of your assessment should include footer with your name, student number, the title of the assessment, unit code and title and page numbers. 

 

Other Information

Late Submission Procedures    You are required to submit assessment items and/or ensure performance based assessment is completed by the due dates.  If you are prevented from submitting an assessment item on time, by circumstances outside your control, you may apply in advance to your teacher for an extension to the due date of up to seven calendar days.   More Information:  https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/extensions-of-time-for-submission-of-assessable-work   Where an extension of greater than seven days is needed, you must apply for Special Consideration.  Applications for special consideration must be submitted no later than two working days after the assessment task deadline or scheduled examination.   More Information: https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/special-consideration   Resubmissions:   If you are found to be unsuccessful in a particular Course Assessment Task (or you do not submit/attend) you will be allowed one resubmission.  Your teacher will provide feedback regarding what you need to do to improve and will set a new deadline for the resubmission.     If you are still not meeting the assessment requirements you must apply to your Program Manager in writing outlining the steps you will take to demonstrate competence in your course. Your submission will be considered by the Program Team and you will be advised of the outcome as soon as possible.   Re-submissions   Successful re-submissions will contribute a CA only (Competency Achieved) result to your overall grade for the course.   Adjustments to Assessment    In certain circumstances students may be eligible for an assessment adjustment. For more information about the circumstances under which the assessment arrangements might be granted please access the following website:  https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/adjustments-to-assessment   Marking Guide (Competency):    You must demonstrate that you have all the required skills/knowledge/elements in the unit of competency you are studying.   You will receive feedback on each assessment task that will inform you about your progress and how well you are performing.      Final Grades table:       CA Competency Achieved  NYC Not Yet Competent DNS Did Not Submit for assessment   Further information regarding the application of the grading criteria will be provided by your teacher

Course Overview: Access Course Overview