Course Title: Investigate and design e business solutions

Part B: Course Detail

Teaching Period: Term1 2017

Course Code: COSC6186C

Course Title: Investigate and design e business solutions

School: 650T Vocational Business Education

Campus: City Campus

Program: C6144 - Advanced Diploma of International Business

Course Contact: Suzanne Maugeri

Course Contact Phone: +61 3 9925 1466

Course Contact Email:

Name and Contact Details of All Other Relevant Staff

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This unit describes the performance outcomes, skills and knowledge required to evaluate e business models and strategies, and to incorporate the results of these evaluations into the design of an e business solution.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBEBU501A Investigate and design e business solutions


1. Investigate e business opportunities

Performance Criteria:

1.1. Undertake a competitive analysis to determine the likely impact new capabilities will have on industry sectors and competitors 1.2. Complete and assess value chain analysis to identify processes and relationships that may benefit from the adoption of ebusiness solutions 1.3. Identify threats and opportunities to ebusiness implementation and evaluate potential contributions to the business 1.4. Conduct resource analysis to identify cost and revenue implications in developing opportunities 1.5. Identify and evaluate legal and ethical issues relating to ebusiness opportunities


2. Evaluate e business models

Performance Criteria:

2.1. Identify and analyse business -to -business , business -to -consumer , intra-organisational ebusiness applications and ebusiness models 2.2. Rank compatible ebusiness models in terms of their strengths and weaknesses, considering resourcing, technical and security requirements of each 2.3. Assess cost implications of implementation of ebusiness models 2.4. Determine an ebusiness model most appropriate in relation to business plan


3. Design an e business

Performance Criteria:

3.1. Formulate purpose, objectives and values for the ebusiness 3.2. Identify target market, and value chain structure in accordance with chosen ebusiness model 3.3. Identify and obtain technical needs and expertise required to implement ebusiness model 3.4. Investigate and develop plan to address culture change issues to manage transition to an ebusiness


4. Implement an e business strategy

Performance Criteria:

4.1. Develop policies and guidelines to support customers, supply chain and staff to ensure successful implementation 4.2. Monitor performance of business goals and adjust policies and procedures to respond to changing needs of customers, staff and supply chain 4.3. Review ebusiness systems and models, seeking feedback from users and personnel responsible for ebusiness implementation 4.4. Incorporate evaluation results and feedback to improve future ebusiness strategies

Learning Outcomes

This course is structured to provide students with the optimum learning experience in order to demonstrate the skills and knowledge required to evaluate e business models and strategies, and to incorporate the results of these evaluations into the design of an e business solution.

Details of Learning Activities

A range of learning activities are planned for this course including self-paced and collaborative class room based activities.

The self-based activities will be delivered through various technology platforms and will include quizzes, scenario case studies and interactive sessions.

The collaborative classroom based activities will include group discussion, group problem solving activities and opportunities to practice skills in a simulated workplace environment.

 The following courses are co-delivered and co-assessed: Research and Report on feasibility of Import or Export Venture MKTG7897; Investigate & Design E-Business Solutions COSC6186C

Teaching Schedule






 6 Feb




 13 Feb

 The role of e-business in international trade



 20 Feb

 Market entry and expansion strategies – Traditional and E-Business.



 27 Feb

 Market entry and expansion strategies – Traditional and E-Business.



 6 Mch

 Market Analysis for Import / Export



 13 Mch

 Market Analysis for Import / Export

(Note 13th March Labour Day holiday)

Assess 1 due


 21 Mch

Design an e business



 27 Mch

 Design an e business



 3 Apr

 Evaluating the e-commerce opportunity and strategy



 10 Apr

 Risk Management for Import Export and E-Business







 17 Apr

 Risk Management for Import Export and E-Business



 25 Apr

 Validate the feasibility of research outcomes for an import or export venture.



 1 May

 Validate the feasibility of research outcomes for an import or export venture.



 8 May

 Implement and e-business strategy



 15 May

 Implement and e-business strategy

Assess 2 due


 22 May

 Revision and Review



 29 May

Final re-submissions if necessary



Learning Resources

Prescribed Texts


Other Resources

Overview of Assessment

Assessment Methods

Assessment methods have been designed to measure achievement of the requirements in a flexible manner over a range of assessment tasks, for example:

  • direct questioning combined with review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate
  • review of final printed documents
  • demonstration of techniques
  • observation of presentations
  • oral or written questioning to assess knowledge of software applications

You are advised that you are likely to be asked to personally demonstrate your assessment work to your teacher to ensure that the relevant competency standards are being met.

Performance Evidence

Evidence of the following is essential:

  • evaluation of ebusiness opportunities involving new business models and not simply electronic versions of existing businesses
  • rationale and supporting evidence for choice of ebusiness solution
  • knowledge of relevant legislation.
  • analytical and problem-solving skills to assess information and apply to identified business needs
  • communication skills to collaborate with technical experts and other staff
  • literacy skills to identify and interpret market and product information.

Knowledge Evidence

It is further essential that you provide evidence of the following:

  • features of a range of software and hardware systems
  • key provisions of relevant legislation from all forms of government that may affect aspects of business operations, such as:
    - anti-discrimination legislation
    - ethical principles
    - codes of practice
    - privacy laws
    - copyright
    - occupational health and safety
  • organisational policies and procedures relating to the systems, products and/or service being worked with.


Feedback will be provided throughout the semester in class and/or online discussions. You are encouraged to ask and answer questions during class time and online sessions so that you can obtain feedback on your understanding of the concepts and issues being discussed. Finally, you can email or arrange an appointment with your teacher to gain more feedback on your progress.

You should take note of all feedback received and use this information to improve your learning outcomes and final performance in the course.

Assessment Tasks


This course is co-delivered and co-assessed with MKTG7897 Research and Report on feasibility of Import or Export Venture

 Assessment Task 1 - Assessed set activities/exercises

Date handed out: Week 1 

Date and time due: Week 6

Total  2,000 words

 Group or individual: Groups of no more than 2 persons.  This assessment is worth 30% of your total marks.


This assignment will allow you to demonstrate an understanding of reviewing the global market environment, assess and investigate international business and e-commerce market factors & marketing opportunities and key provisions of relevant legislation that may affect aspects of business operations within Australia and internationally


1. Overall proposal  - 1,000 words

1.1    Choose a company that is currently exporting or developing an export proposal

1.2    Choose a target market: choose one country to export a product from any country from either the continent of Africa or of Latin America

1.3    Discuss the political and economic status of the country.

2 E-business solutions – 1,000 words

2.1   Evaluate e-business opportunities involving new business models .

2.2   Undertake market research to identify trends in the target market to inform the decision-making process        within the organisation.


Assessment Task 2 - Written report and AV Presentation

Date handed out: Week 2

Date and time due: Week 14 – Assessment 2

 Group or individual: Groups of no more than 2 persons

The written report segment of this assignment is worth 55% of your total mark.

The AV presentation is worth 15% of your total mark


This assignment will allow you to demonstrate an understanding of how to evaluate the international environment, and to identify market factors and risks. You will also demonstrate a clear understanding of e-business models and apply them to the opportunity you develop.


This assignment will require students to work in designated groups on a case study drawn from the Australian Exporter awards winners.

 Your role and responsibilities to the organization/company are as follows:

  1. Review the global market environment
  2. Investigate and assess international business
  3. Identify risk factors for international marketing opportunities
  4. Determine and formulate international e-business objectives and approach
  5. Determine operational structures
  6. Plus any other key requirements defined within the client needs analysis.

 NB: Word limit for this assignment is 2,500 words

Assessment Matrix

Submission Requirements
You should:
• Ensure that you submit assessments on or before the due date.
• Always retain a copy of your assessment tasks. (Hard copy and soft copy)
• When you submit work for assessment at RMIT University you need to use a cover sheet that includes a declaration and statement of authorship. You must complete, sign and submit a cover sheet with all work you submit for assessment, whether individual or group work. On the cover sheet you declare that the work you are presenting for assessment is your own work. An assignment cover sheet for submission of each assessment task is available on blackboard.
• Each page of your assessment should include footer with your name, student number, the title of the assessment, unit code and title and page numbers. For example, Julie Macpherson, 324567, Task 2,

Late Submission Procedures
You are required to submit assessment items and/or ensure performance based assessment is completed by the due dates.
If you are prevented from submitting an assessment item on time, by circumstances outside your control, you may apply in advance to your teacher for an extension to the due date of up to seven calendar days.

More Information:
Form to use:

Where an extension of greater than seven days is needed, you must apply for special consideration.
Applications for special consideration must be submitted no later than two working days after the assessment task deadline or scheduled examination.
More Information:;ID=g43abm17hc9w
Form to use:

Resubmissions (VET Programs):
If you are found to be unsuccessful in a Course Assessment Task you will be allowed one resubmission only. Your teacher will provide feedback regarding what you need to do to improve and will set a new deadline for the resubmission. The highest grade you will receive if your resubmission is successful is
If you are still not meeting the assessment requirements you must apply to your Program Manager in writing outlining the steps you will take to demonstrate competence in your course. Your submission will be considered by the Program Team and you will be advised of the outcome as soon as possible.

Adjustments to Assessment
In certain circumstances students may be eligible for an assessment adjustment. For more information about the circumstances under which the assessment arrangements might be granted please access the following website:
More Information:;ID=7usdbki1fjf31

Marking Guide (Competency):
You must demonstrate that you have all the required skills/knowledge/elements in the unit of competency you are studying.
You will receive feedback on each assessment task that will inform you about your progress and how well you are performing.

Marking Guide (Grading)
After achieving competency we then grade your performance in the unit and you will achieve one of the following grades:

Final Grades table:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved – Graded
NYC Not Yet Competent
DNS Did Not Submit for assessment
Further information regarding the application of the grading criteria will be provided by your teacher.

Other Information

Academic Integrity
Plagiarism is a form of cheating in assessment and may occur in oral, written or visual presentations. It is the presentation of the work, idea or creation of another person, without appropriate referencing, as though it is your own.
The penalties for cheating in assessment are severe, whether the cheating involves plagiarism, fabrication, falsification of data, copyright infringement or some other method. Penalties can include charges of academic misconduct, cancellation of results and exclusion from your course. It is also a disciplinary offence for you to allow your work to be plagiarised by another student.

RMIT Business produce their own referencing guidelines entitled Written reports and essays: guidelines for referencing and presentation in RMIT Business which all Business students should use.
RMIT Business referencing guidelines (RTF, 1,286 KB, 52 pages); A supporting Referencing website has been developed for the RMIT Business guidelines.You can find out more about Academic Integrity at RMIT’s Academic Integrity webpage

Group Assessment
A number of your assessments will rely upon group work. This is a critical part of your program as in the workplace you will be regularly required to work in a team environment. Teamwork is also one of the key employability skills for this qualification.

The key to being successful in group work is getting to know your classmates and finding out what they want to achieve. You should seek to find a team which shares your key interests and drivers.

If you are facing issues with your group, the key is to resolve them quickly well before assessments are due. If you need to you can seek support from your teacher.

Course Overview: Access Course Overview