Course Title: Develop graphic designs for the built environment

Part B: Course Detail

Teaching Period: Term1 2020

Course Code: GRAP5376C

Course Title: Develop graphic designs for the built environment

School: 375T Vocational Design and Social Context

Campus: Brunswick Campus

Program: C6152 - Advanced Diploma of Graphic Design

Course Contact: Alistair Briggs

Course Contact Phone: +61 9925 9988

Course Contact Email: alistair.briggs@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Al Briggs

al.briggs@rmit.edu.au

 

Nominal Hours: 55

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None required.

Course Description

In this course you will develop the skills and knowledge required to combine creative and technical design expertise with a sound understanding of the particular factors that apply to signage, wayfinding systems and other built environment designs.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUAGRD605 Develop graphic designs for the built environment

Element:

1 Interpret creative briefs

Performance Criteria:

■■Analyse creative briefs in terms of key communication objectives for the built environment project

■■Develop an understanding of the broader context for the design work

■■Develop shared understandings of design requirements with relevant people

■■Negotiate and confirm practical considerations, including schedule and budgetary requirements

Element:

2 Evaluate the context for design work in the built environment

Performance Criteria:

■■Consider current and emerging trends and thinking across key areas of design for the built environment

■■Assess the ways that audiences engage with signage of different types

■■Evaluate locations for design work in terms of current aesthetic and functionality

■■Obtain and analyse relevant technical data that inform design

■■Evaluate key sustainability issues for incorporation into design

■■Assess and respond to regulatory requirements that affect design in the built environment

Element:

3 Generate and assess ideas

Performance Criteria:

■■ Identify and source references that inform design in the built environment

■■Explore ideas for designs that enhance the overall visual amenity of the environment

■■Evaluate opportunities offered by both current and emerging technologies for signage

■■Acknowledge and integrate relationships between signage and broader organisational identity

■■Maximise contributions of others through collaboration on ideas as required

■■Reflect on ideas for technical, creative and budgetary implications

■■Refine and select approaches that best balance the overall needs of the brief

Element:

4 Develop designs for the built environment

Performance Criteria:

■■Develop designs from initial concepts ensuring that all production and design factors are taken into account

■■Realise designs from initial ideas by working confidently with the elements and principles of design

■■Combine conceptual and technical expertise to develop workable solutions

■■Engage in an ongoing process of testing, creative collaboration and refinement during the design process

■■Engage with other experts on relevant technical, legal and business requirements

Element:

5 Finalise designs for the built environment

Performance Criteria:

■■Negotiate and agree to modifications and amend designs as required

■■Develop accurate and comprehensive documentation to support the production process

■■Present final designs and documentation to relevant personnel and confirm

Element:

6 Evaluate design work and process

Performance Criteria:

■■Evaluate completed designs in terms of success in meeting objectives

■■Assess the work against other creative, technical and business considerations

■■Analyse and evaluate feedback from client and others

■■Reflect on own role in design process and note areas for future improvement

■■Develop strategies for further development of own skills


Learning Outcomes



Details of Learning Activities

Learning activities will take place in a studio and computer laboratory using industry standard tools and resources. You will complete exercises and industry style projects. You will also be required to undertake independent study. In-class activities will include:

  • class exercises
  • tutorials
  • practical demonstrations
  • workshops
  • group discussion
  • review and revision
  • peer learning
  • peer teaching and class presentations
  • teacher directed group activities/projects
  • workshopping of student projects including peer/lecturer feedback

Out of class activities may include:

  • independent research
  • independent project based work
  • studio practice
  • online tutorials and activities
  • review and revision


Teaching Schedule

Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.

There will be a number of prescribed tasks and projects (see Assessment Tasks below).

Course schedule

WeekClass ActivitiesAssessment
1

Design Graphic Designs for the Built Environment (DBE) 

Course Introduction: expectations and requirements

  • Introduction to Project 1
  • Brief analysis and evaluation
  • Discuss and negotiate design requirements
  • Implement project management
  • Studio activities
 
2
  • Analysis and documentation of existing wayfinding and environment
  • Exploration of relevant contemporary design sources and references
  • Discussion of target audience/consumer usage
  • Evaluate locations and regulatory requirements including IP
  • Group discussion and feedback
  • Studio activities
 
3
  • Concept development and initial sketches
  • Material exploration – potential site visit
  • Group pin up of references, resources and initial sketches
  • Feedback and discussion, update documentation
 
4

 

  • Sign off on design concept/direction 
  • Develop and assess designs in relation to the environment
  • Begin digitisation of approved designs
  • Select and test colour palettes with consideration to usage
  • Test graphic style with consideration to usage and context
  • Feedback and discussion, update documentation 
Submit Icon Development - Milestone task 1 
5

 

  • Design testing and investigation
  • Modify designs in response to feedback
  • Develop wayfinding plan
  • Materials selection and mockups
  • Feedback and discussion, update documentation
 
6
  • Finalise designs and plans for submission
  • Prepare photographic mockups
  • Update and finalise documentation
 
7
  • Submit Project 1 designs and documentation
  • Project evaluation/reflection
  • Introduction to Project 2 brief

 Assessment 1: DUE

8
  • Brief analysis and evaluation
  • Initial research and investigation
  • Discuss and negotiate design requirements including IP and regulations
  • Implement project management
  • Design activities, research and investigation
  • Feedback and discussion

 

9
  • Analysis and documentation of environment and requirements
  • Exploration of relevant contemporary design sources and references
  • Consideration of target audience and consumer usage
  • Consideration of materials and sustainability
  • Design activities and concept development
  • Feedback and discussion
 
 Mid-Semester Break (1 Week) 
10
  • Continue with design concepts/direction
  • Sign off on design concepts/direction
  • Begin design development
  • Feedback, investigation and testing
  • Update documentation 

  

 
11
  • Continue to develop and refine designs
  • Feedback and discussion, update documentation 
  • Explore and select colour palettes, graphic styles and materials
  • Conduct risk assessment

 

 
12
  • Develop and refine designs
  • Testing and investigation
  • Feedback and discussion, update documentation 

 

Submit Supergraphic Development - Milestone task 2  
13
  • Produce final designs in relation to discussion and feedback
  • Check and implement all technical requirements
  • Update and compile final documentation

 

 
14
  • Finalise designs and documentation for Project 2

 

 

15
  • Submit designs and documentation for Project 2
  • Individual consultations regarding submissions
Assessment 2 DUE 
16 
  • Individual consultations/assistance

 

17/18Industry Presentation/Exhibition. Dates TBC. 

 

 


Learning Resources

Prescribed Texts


References


Other Resources

Prescribed Texts

There are no compulsory prescribed texts in this course. This course has recommended books listed under ‘References’

You are advised to look at the Learning Hub at myRMIT site for ongoing updated information. A range of learning resources and references are provided throughout the year.

You will require a personal storage device and tools as outlined in tool kit list.

RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You will also have access to the library resources.

Amongst the library’s electronic resources is the ability to access Lynda.com for online tutorials and lessons. You may be given these tutorials (and other resources) to supplement your classroom learning. The University Library has extensive resources for Design students. The Library has produced a subject guide that includes quality online and print resources for your studies http://rmit.libguides.com/graphicartanddesign

The Library provides guides on academic referencing http://www.rmit.edu.au/library/referencing and subject specialist help via your Liaison Librarian http://www.rmit.edu.au/library/librarians/dsc


Overview of Assessment

Assessment is on-going throughout the course. Assessment tasks will require you demonstrate the application of knowledge and skills through practical projects and/or exercises. The assessment tasks are:
Learning exercises
Major projects incorporating design and print outcomes
Research reports or presentations

An assessment charter summarises your responsibilities as an RMIT student as well as those of your teachers.

 


Assessment Tasks

Feedback throughout the course may be written, verbal or a combination of both.


This course has two tasks. All tasks must be completed/submitted. The two tasks will be used to assess competence in the unit. You are required to demonstrate all learning outcomes to a satisfactory standard.

Assessment Task 1 - Icon Design & Wayfinding 

Due Week 7

Assessment Task 2 - Complex Signage

Due Week 15

 

 

At the completion of the course you will be assessed for competency.

Competency assessment is as follows:

CA Competency Achieved 
NYC Not Yet Competent
DNS Did Not Submit for Assessment


Assessment Matrix

An assessment matrix demonstrating alignment of assessment tasks with the relevant Unit of Competency is available from the course contact person (stated above).

Other Information

Attendance 
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Feedback - You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT

Student Progress 
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy

Special Consideration Policy, Late Submission & Extensions
All assessment tasks are required to be completed to a satisfactory level.
If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Pick the following link for details on applying for Special consideration 
Any student seeking an extension, should aim at doing so a minimum of 2 days before the deadline. Work submitted late and without an extension at any point will incur late penalties in accordance with university policy.
If you require an extension you must complete an extension form with evidence supporting your application and hand this to your instructor. Further links - Application for extension of time

On Time Submission and Impact of Late Submission 
On time submission is an important factor in your assessment. Employability skills are embedded in all courses and these include Planning & Organising and Self-management. For this reason, late work impacts on your competency assessment. 
Submissions that are assessed as Not Satisfactory can be re-submitted once and this is only permitted during the period that the competency is scheduled.

Cover Sheet for Submissions 
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications. Submission cover sheet

Academic Integrity and Plagiarism - RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity


Credit Transfers and Recognition of Prior Learning
Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).  Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.

 

Recognition of Current Competency (RCC).
RCC applies only if you have previously demonstrated competence in a unit of competency, and now require to be reassessed to ensure that the competence is being maintained. Please speak to your teacher if you wish to discuss applying for Credit Transfer, RPL or RCC for the unit(s) of competency addressed in this course.

 

Course Overview: Access Course Overview