MC249 - Master of Advertising

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RMIT program code: MC249
Plan name: Master of Advertising
Plan code: MC249
Campus: City Campus
Credit points per semester:
Full time: 48
Part time: 24
CRICOS code: 083949D

Contact details and related links


2018 Enrolment Program Structure

To graduate you must complete the following:

  Year One of Program
 
AND  Year Two of Program
 

INTERNATIONAL STUDENTS: The program is available to you in FULL-TIME STUDY MODE ONLY. That is over four semesters (2 years).

LOCAL STUDENTS: The program is more commonly completed over four semesters (2 years) in full-time study. A part-time study option is available to local students only.

 

You must complete a total of 192 credit points over the course of the degree in order to complete the program according to the outline below. This involves:

 

96 credit points per year (48 credit points per semester) of full time study

OR

48 credit points per year (24 credit points per semester) of part time study

 

Your degree includes a combination of:

- Core Advertising courses

- School based electives (as available)

- Approved University Student Electives (see what University Electives are on offer here )

Note: All courses listed may not be available each semester

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Year One of Program

Complete the following Four (4) Courses:

Course Title

Credit Points

Prereqs/ Coreqs

Course Code

Campus

Semester 1 Class

Semester 2 Class

People and Data12COMM2793City Campus3306 (M249)3272 (M249)
Advertising Strategy24COMM2677City Campus2745 (M249)
Integrated Advertising Media12YesMKTG1187City Campus2748 (M249)
Creative Advertising Campaigns24YesCOMM2678City Campus2744 (M249)
AND

Select and Complete Two (2) courses from the Approved University Postgrad Elective list to suit your area of professional interest. Academic advice will be provided to assist you in choosing these electives.

University Postgrad Elective
 
AND

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Year Two of Program

Complete the following Four (4) Courses:

Course Title

Credit Points

Prereqs/ Coreqs

Course Code

Campus

Semester 1 Class

Semester 2 Class

Leading Change in Media and Communication12MKTG1183City Campus2763 (M249)
Critical Enquiry in Media and Communication24COMM2669City Campus2718 (M248)2678 (M248)
Professional Research Project (Advertising)24YesCOMM2787City Campus2764 (M249)2747 (M249)
AND
{

Complete the following One (1) Course

Course Title

Credit Points

Prereqs/ Coreqs

Course Code

Campus

Semester 1 Class

Semester 2 Class

International Advertising12MKTG1184City Campus2746 (M249)2745 (M249)
OR

Select and Complete One (1) course from the Approved University Postgrad Elective list to suit your area of professional interest. Academic advice will be provided to assist you in choosing this elective.

University Postgrad Elective
}
 

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Contact details and related links

Program structure enquiries

For enrolment Advice and Enquiries

1. Log an Academic Assistance enquiry via the RMIT Connect Portal

OR

2. Call your program administration team on (03) 9925 2422

OR

3. Visit the School office

Building 9, Level 4 Reception Desk (Monday-Friday, 9.00am-4.30pm)

 

Program Manager:      Julie Bilby

Timetabling

Please go to the Class timetables web page to access timetabling information.

 

Material fees

Some courses and programs have material fees (fees for field trips, goods or services) associated with them. In most cases these charges are not compulsory, but are levied by the teaching school for materials they purchase on your behalf for use in your studies. Go to the Material Fees web page to check the material fees for your program and courses.

Enrolment

For more information about enrolment at RMIT University, please go to the Enrolment home page.

*Semester 1 classes generally commence in February and Semester 2 classes generally commence in July. Please contact your school for more information about specific class start days.

Policies

For more information about other RMIT University policies, please go to the Policies web site.

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