- Overview
- Learning outcomes
- Program delivery and structure
BP222 - Bachelor of Communication (Professional Communication)
Plan: BP222SIM - Bachelor of Communication (Professional Communication)
Campus: Singapore Inst of Management
Program delivery and structure
Approach to learning and assessmentWork integrated learningProgram structureProgram transition planApproach to learning and assessment
You will experience a variety of learning and teaching modes and approaches, in developing the skills of a media and communication professional. Learning and teaching modes may include interactive seminars with case studies, online components, lectures and tutorials with presentations in large and small classes, group-based learning, computer-based activities, and negotiated learning such as work-based projects. Inclusive learning approaches will prepare you for your professional practice.
Program materials will be available to you via myRMIT, the student portal.
This program utilises a range of assessment approaches to evaluate student learning against stated learning outcomes and program learning outcomes for the individual courses. Assessments may include written submissions such as essays, literature reviews, online publications; oral presentations; assignments and projects. Assessment criteria will be provided.
Feedback will also be given to help you track how your learning is progressing against the specified learning outcomes and program learning outcomes for each course, with strengths highlighted and recommendations given on areas for improvement. You will also be given opportunities to provide feedback on the course to enable ongoing development of learning and teaching content and processes.
If you have a disability, long-term illness and/or mental health condition or are the primary carer of individuals with a disability it is possible to have adjustments arranged and negotiated to vary aspects of the learning or assessment methods. You can contact the Program Manager or the Equitable Learning Services if you would like to find out more.
Top of pageWork integrated learning
RMIT University is committed to providing you with an education that strongly links formal learning with professional or vocational practice. As a student enrolled in this RMIT University program you will:
- undertake and be assessed on structured activities that allow you to learn, apply and demonstrate your professional or vocational practice;
- interact with industry and community when undertaking these activities;
- complete these activities in real work contexts or situations;
- these interactions and the work contexts provide distinctive sources of feedback to you to assist your learning.
In this program, you will be doing a specific course that focus on work integrated learning (WIL). You will be assessed on professional or vocational work in a work place setting (real or simulated) and receive feedback from those involved in your industry. The WIL course in this program is:
- COMM2727 Professional Communication Studio (24cp)
This course includes a work-integrated learning experience in which your knowledge and skills will be applied and assessed in project-based learning, where feedback from industry and/or community is integral to your experience. In this course, you will gain experience in professional communication practices and processes by working on real-world briefs.
Any or all of these aspects of a WIL experience may be simulated in a workplace environment.
Top of pageProgram Structure
| To graduate you must complete the following. All courses listed may not be available each semester. | ||||||||||||||||||||||||||||||||||||||||||||||||
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Year One of Program |
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| Complete the following Eleven (11) Courses: | ||||||||||||||||||||||||||||||||||||||||||||||||
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Year Two of Program |
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| Complete the following Ten (10) Courses: | ||||||||||||||||||||||||||||||||||||||||||||||||
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Program transition plan
From Semester 2, 2022, the program structure of BP222SIM Bachelor of Communication (Professional Communication) will be amended and the following changes applied:
| BP222SIM Transition Map - Same or Equivalent | |||||
|---|---|---|---|---|---|
| Semester | Month | Current Courses | CP | New Courses, offered from |
CP |
| 2 | July | COMM2286 Mass Media in Asia | 12 | COMM2894 Contemporary Asian Modernities | 12 |
| 2 | July | COMM2282 Modern Asia | 12 | COMM2891 Asian Media and Communication | 12 |
| 2 | July | COMM2283 Foundations of Public Relations | 12 | COMM2283 Foundations of Public Relations | 12 |
| 2 | July | MKTG1315 Introduction to Advertising | 12 | MKTG1315 Introduction to Advertising | 12 |
| Intensive | Nov - Dec | COMM2732 Making Media | 12 | COMM2732 Making Media | 12 |
| Intensive | Nov - Dec | COMM2440 General News Reporting | 12 | COMM2440 General News Reporting | 12 |
| 1 | Jan | COMM2847 Professional Communication Foundations | 24 | COMM2847 Professional Communication Foundation | 24 |
| 1 | Jan | GRAP2504 Creative Advertising | 12 | GRAP2504 Creative Advertising | 12 |
| 1 | Jan | COMM2294 Communication Strategy and Planning | 12 | COMM2294 Communication Strategy and Planning | 12 |
| Intensive | May – Jun | MKTG1462 Public Relations Research Methods | 12 | MKTG1462 Public Relations Research Methods | 12 |
| Intensive | May – Jun | COMM2287 Asian Cinemas | 12 | COMM2439 Professional Writing | 12 |
| 2 | July | COMM2846 Issues, Risk and Crisis Communication | 12 | COMM2846 Issues, Risk and Crisis Communication | 12 |
| 2 | July | COMM2278 New Media, New Asia | 12 | COMM2899 Asian Mobilities: Practices, Experiences and Impacts | 12 |
| 2 | July | COMM2731 Interdisciplinary Communication Project | 12 | COMM2731 Interdisciplinary Communication Project | 12 |
| 2 | July | MKTG1458 Applied PR Research | 12 | MKTG1458 Applied PR Research | 12 |
| Intensive | Nov-Dec | GRAP2693 Art Direction | 12 | GRAP2693 Art Direction | 12 |
| Intensive | Nov-Dec | GRAP2694 Copywriting | 12 | GRAP2694 Copywriting | 12 |
| 1 | Jan | COMM2444 Exploring Asian Popular Culture | 12 | COMM2444 Exploring Asian Popular Culture | 12 |
| 1 | Jan | COMM2490 Client Management | 12 | COMM2490 Client Management | 12 |
| 1 | Jan | COMM2730 Influence and Impact in PR | 24 | COMM2730 Influence and Impact in PR | 24 |
| Intensive | May-June | COMM2727 Professional Communication Studio | 24 | COMM2727 Professional Communication Studio | 24 |
If you have commenced the BP222SIM Bachelor of Communication (Professional Communication) program prior to 2022, you will not be disadvantaged by these changes and all approved courses undertaken prior to 2022 will contribute toward your qualification. You will not be required to complete extra credit points or incur any extra costs because of these changes. Academic advice will be made available to you and an enrolment plan provided to you.
If you are undertaking a reduced load, are on Leave of Absence (LOA), or have deferred studies, you will not be disadvantaged by the change of program structure.
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