BP309 - Bachelor of Design (Digital Media)

Go to Enrolment Program Structures Search

Plan: BP309 - Bachelor of Design (Digital Media)
Campus: City Campus


Program details
Purpose of the Program
Articulation and pathways
Entrance requirements
External accreditation and industry links
Student expenses and charges in addition to fees
Library, IT and specialist resources

Program details

Award title: Bachelor of Design (Digital Media)
Award abbreviation: BDes(DigMedia)
Total credit points: 288
Career: UGRD
Duration: 3 years (6 semesters), Full Time
Location: Onshore, City Campus
Owning school: Design (370H)
Owning school URL: www.rmit.edu.au/about/our-education/academic-schools/design
ASCED code: 100799
CRICOS code: 080226G

*Top of page

Purpose of the Program

This program, BP309 Bachelor of Design (Digital Media), offers you a degree in the design and production of digital media. It combines theory with practical industry-based knowledge and professional skills in the broad field of digital media design and development. In the program you will develop a digital media design specialisation in either interactive media, digital video, digital sound or digital environments.

With a clear focus on design, the program provides you with opportunities to explore diverse aspects of digital media. You will gain a contextual overview of the role of digital media in society and a strong grounding in digital media literacy. You will explore aspects such as:

  • web and app design
  • visual effects, compositing and motion graphics
  • interactive mobile media design
  • sound design
  • virtual reality and augmented reality
  • projection and digital installations

You will experience a variety of interactive learning and teaching approaches. These will be both face-to-face and online, with the main focus on studio-based practice. These approaches are supported by industry-standard software, tools and production processes. You will engage in individual and team-based projects. These projects will challenge your creative engagement in design and development of digital media. 

In the final year of this program you will have the opportunity to undertake an internship or major project as a capstone experience. In this you will apply the knowledge and skills acquired in the program.

On completion of the program you will be a professional practitioner, in the design and development of digital media.  You will be able to develop content for the design, communications, business and entertainment industries. This will involve analysing issues, applying creative processes, working with others, and communicating ideas. You will apply informed judgment to problems in digital media, to innovative design, and to conceptual development and production.

Graduates of this program will be prepared for diverse roles. These can be both local and international. The range includes: web and interactive media development, information visualisation, communications and interface design. Graduates may also work in specialised video production design roles, such as visual effects and motion graphics design.

*Top of page

Articulation and pathways


Credit arrangements between RMIT University programs enable you, upon graduating from an RMIT University qualification, to apply for a higher level qualification and/or provide guaranteed entry to the destination program. 

The following credit arrangements are in place:

Program CodeProgram TitleAmount of Credit GrantedEntry/Selection RequirementsCommencementDuration of program after exemption (credit points and equivalent years)
C6150Advanced Diploma of Music Industry (Sound Production)144 credit points
equivalent to 1.5 years

Successful completion of the program will guarantee entry

Feb and July intakes144 credit points, equivalent to 3 semesters or 1.5 years
C6151IMAdvanced Diploma of Screen and Media (Interactive Plan)144 credit points
equivalent to 1.5 years
Successful completion of the program will guarantee entryFeb and July intakes144 credit points, equivalent to 3 semesters or 1.5 years


Upon successful completion of this program you may be eligible to undertake further studies in RMIT University programs, including honours or master by coursework in the School of Media and Communication, subject to each program's entry requirements.

*Top of page

Entrance requirements

Academic entrance requirements: Successful completion of an Australian Year 12 or equivalent senior secondary school studies, or RMIT Foundation Studies program, or a recognised post-secondary diploma or certificate in a relevant discipline. Applicants with post-secondary work experience in this field will also be considered.

VCE prerequisites: Year 12 Units 3 and 4: a study score of at least 30 in English (EAL) or at least 25 in any English other than EAL.

International English language requirements:

  • IELTS (Academic): 6.5 (no band less than 6.0)
  • TOEFL (Paper based): 580 (TWE 4.5)
  • TOEFL (Internet Based Test – iBT): Overall score of 92 with minimum of 20 in any sections
  • Pearson Test of English (Academic) (PTE(A)): 58 (no band less than 50)
  • Cambridge English – Advanced (CAE): minimum of 176 with no less than 169 in any component
  • RMIT English Worldwide (REW) – English for Academic Purposes (EAP) programs: Advanced Plus certificate

Selection tasks: 
All non-Year 12 applicants must submit a personal statement outlining:

  • your reasons for wanting to study this program
  • the personal strengths and attributes you will bring to the program
  • your intended career path 
  • details of any related work or voluntary experience

If you do not submit a personal statement you will be considered on the basis of academic achievement only, e.g. ATAR.

For more details, please check VTAC Guide and/or RMIT website.

*Top of page

External accreditation and industry links

In Australia there are no professional bodies that recognise or accredit programs in Digital Media.

The School of Media and Communication has substantial links with the media and communication industry. Employers and industry professionals are members of our Program Advisory Committee. They have contributed to the initial development and ongoing improvement of this program. Their involvement ensures that the program remains relevant to your needs as a graduate and the needs of graduate employers.

*Top of page

Student expenses and charges in addition to fees

Once you are enrolled as a student in this program you will need to allow for expenses other than university tuition fees.  Additional expenses may relate to the purchase of lecture notes, textbooks, stationery, consumables such as printer paper, fees levied by commercial internet service providers for internet access outside of the university campus, and other relevant costs.

*Top of page

Library, IT and specialist resources

Library resources and services

As a student enrolled at RMIT University you can use all the services provided by the Library. These include study spaces, books, journals and course-related materials such as DVDs, past exams, and newspapers. You can also request items from any library in the world through our document delivery service.

RMIT Library staff can show you how to find the information you need for your assignments and how to make the most of the library resources. You can speak to a librarian, work through web-based tutorials or use our online “Ask a Librarian” service. 

All students have unlimited access to our specialist electronic resources. These include e-books, e-journals and newspapers to make it easier for you to get the information you need, when you need it.  Our collections are continually updated to ensure the currency and accuracy of the resources you use.

Computers are available at every Library site. You can access the Internet, myRMIT and Library e-resources. You can also access the RMIT University wireless network in the Library.

You can find more information on Library resources and services at: http://www.rmit.edu.au/library

Online learning tools and content

You can access online learning tools and content for your program and associated courses at myRMIT .

Services available to you as a student at RMIT University

RMIT University provides resources and opportunities to help you to achieve your study and career goals.
Services are available face to face and online for:

  • transition to tertiary study and learning
  • study skills, academic skills including literacy, mathematics and basic sciences if relevant
  • enabling assistance — if you have a disability, long term medical condition or other form of disadvantage which may impact on your learning
  • career development and employment
  • living and wellbeing (including advice on health, housing and financial matters)
  • opportunities for scholarships, leadership and study abroad
  • participating in arts, sport, recreation, fitness activities as well as student activism and university governance

We offer a friendly and supportive environment for Aboriginal and Torres Strait Islander students.  The Ngarara Willim Centre offers ongoing guidance with study, living and cultural needs.

You can find more information at http://www.rmit.edu.au/students

*Top of page
[Next: Learning outcomes]