BP309 - Bachelor of Design (Digital Media)

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Plan: BP309 - Bachelor of Design (Digital Media)
Campus: City Campus


Program details
Purpose of the Program
Articulation and pathways
Entrance requirements
External accreditation and industry links
Student expenses and charges in addition to fees
Library, IT and specialist resources

Program details

Award title: Bachelor of Design (Digital Media)
Award abbreviation: BDes(DigMedia)
Total credit points: 288
Career: UGRD
Duration: 3 years (6 semesters), Full Time
Location: Onshore, City Campus
Owning school: Design (370H)
Owning school URL: www.rmit.edu.au/about/our-education/academic-schools/design
ASCED code: 100799
CRICOS code: 080226G

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Purpose of the Program

This program, BP309 Bachelor of Design (Digital Media), offers you a degree in the design and production of digital media. It combines theory with practical industry-based knowledge and professional skills in the broad field of digital media design and development. In the program you will develop a digital media design specialisation in either interactive media, digital video, digital sound or digital environments.

With a clear focus on design, the program provides you with opportunities to explore diverse aspects of digital media. You will gain a contextual overview of the role of digital media in society and a strong grounding in digital media literacy. You will explore aspects such as:

  • web and app design
  • visual effects, compositing and motion graphics
  • interactive mobile media design
  • sound design
  • virtual reality and augmented reality
  • projection and digital installations

You will experience a variety of interactive learning and teaching approaches. These will be both face-to-face and online, with the main focus on studio-based practice. These approaches are supported by industry-standard software, tools and production processes. You will engage in individual and team-based projects. These projects will challenge your creative engagement in design and development of digital media. 

In the final year of this program you will have the opportunity to undertake an internship or major project as a capstone experience. In this you will apply the knowledge and skills acquired in the program.

On completion of the program you will be a professional practitioner, in the design and development of digital media.  You will be able to develop content for the design, communications, business and entertainment industries. This will involve analysing issues, applying creative processes, working with others, and communicating ideas. You will apply informed judgment to problems in digital media, to innovative design, and to conceptual development and production.

Graduates of this program will be prepared for diverse roles. These can be both local and international. The range includes: web and interactive media development, information visualisation, communications and interface design. Graduates may also work in specialised video production design roles, such as visual effects and motion graphics design.

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Articulation and pathways

Successful completion of RMIT's Advanced Diploma of Music Industry (Sound Production) guarantees entry into this program with 144 credit points of exemptions (equivalent to 1.5 years full-time study).

Successful completion of RMIT's Advanced Diploma of Screen and Media (Interactive Media) guarantees entry into this program with 144 credit points of exemptions (equivalent to 1.5 years full-time study).

If you have already developed areas of skill and knowledge included in this program (for example, through prior studies or work experience), you can apply for credit once you have enrolled in this program.

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Entrance requirements

You must have successfully completed an Australian Year 12 (or equivalent senior secondary school) qualification.

For equivalents to Australian academic entry requirements, see the Country Equivalency web page on the RMIT website.


Victorian Certificate of Education (VCE) units 3 and 4: a study score of at least 30 in English (EAL) or at least 25 in English other than EAL.

International English language requirement

A minimum of IELTS (Academic module) overall score of 6.5, with no band less than 6.0, or equivalent. For equivalents to English entry requirements, see the English requirements web page.

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External accreditation and industry links

In Australia there are no professional bodies that recognise or accredit programs in Digital Media.

The School of Media and Communication has substantial links with the media and communication industry. Employers and industry professionals are members of our Program Advisory Committee. They have contributed to the initial development and ongoing improvement of this program. Their involvement ensures that the program remains relevant to your needs as a graduate and the needs of graduate employers.

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Student expenses and charges in addition to fees

Once you are enrolled as a student in this program you will need to allow for expenses other than university tuition fees.  Additional expenses may relate to the purchase of lecture notes, textbooks, stationery, consumables such as printer paper, fees levied by commercial internet service providers for internet access outside of the university campus, and other relevant costs.

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Library, IT and specialist resources

Library resources and services

As a student enrolled at RMIT University you can use all the services provided by the Library. These include study spaces, books, journals and course-related materials such as DVDs, past exams, and newspapers. You can also request items from any library in the world through our document delivery service.

RMIT Library staff can show you how to find the information you need for your assignments and how to make the most of the library resources. You can speak to a librarian, work through web-based tutorials or use our online “Ask a Librarian” service. 

All students have unlimited access to our specialist electronic resources. These include e-books, e-journals and newspapers to make it easier for you to get the information you need, when you need it.  Our collections are continually updated to ensure the currency and accuracy of the resources you use.

Computers are available at every Library site. You can access the Internet, myRMIT and Library e-resources. You can also access the RMIT University wireless network in the Library.

You can find more information on Library resources and services at: http://www.rmit.edu.au/library

Online learning tools and content

You can access online learning tools and content for your program and associated courses at myRMIT .

Services available to you as a student at RMIT University

RMIT University provides resources and opportunities to help you to achieve your study and career goals.
Services are available face to face and online for:

  • transition to tertiary study and learning
  • study skills, academic skills including literacy, mathematics and basic sciences if relevant
  • enabling assistance — if you have a disability, long term medical condition or other form of disadvantage which may impact on your learning
  • career development and employment
  • living and wellbeing (including advice on health, housing and financial matters)
  • opportunities for scholarships, leadership and study abroad
  • participating in arts, sport, recreation, fitness activities as well as student activism and university governance

We offer a friendly and supportive environment for Aboriginal and Torres Strait Islander students.  The Ngarara Willim Centre offers ongoing guidance with study, living and cultural needs.

You can find more information at http://www.rmit.edu.au/students

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