You are not an animal

Did you know that one in every three students don’t get enough sleep?

This sleep-health campaign challenged students to identify their ‘sleep species’ and encouraged healthy sleep practices to get the required human-hours of sleep.

Creative and colourful posters were developed and their message was further communicated with an ‘owl’ who encouraged students to improve their sleep health. As a result of their campaign, they reached a total of 300 students face-to-face and another 3000 via social media.

Campaign posters.

‘You are not an animal’ campaign posters. Image credit: Katelyn Gillam.

Project team.

‘You are not an animal’ project team. Image credit: Katelyn Gillam.