Course Title: Create visual design components

Part B: Course Detail

Teaching Period: Term2 2012

Course Code: VART6042C

Course Title: Create visual design components

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C4158 - Certificate IV in Design

Course Contact : Dale Nason

Course Contact Phone: +61 3 9925 9426

Course Contact Email:dale.nason@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This unit involves creating visual design components in response to specifications. It also involves creative idea development to inform the overall concept whilst taking account of the technical considerations; such as the final delivery platform.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUFDIG304A Create visual design components

Element:

1. Clarify work requirements.

Performance Criteria:

1.1 Clarify type of visual design components required, in consultation with relevant personnel .
1.2 In discussion with relevant personnel, identify factors that may determine or affect visual design concepts, including design techniques .
1.3 Clarify in discussion with relevant personnel the target user and audience, and determine format and delivery platform .

Element:

2. Generate and assess ideas.

Performance Criteria:

2.1 Review media products, designs, images, artwork and other creative sources that may inspire visual design ideas.
2.2 Obtain other relevant information that may influence design ideas.
2.3 Generate a range of visual design ideas that are technically feasible, respond to specifications and provide creative solutions to all design issues.
2.4 Present visual design ideas to relevant personnel using design techniques.

Element:

3. Plan approach.

Performance Criteria:

3.1 Experiment with traditional and digital imaging techniques to create required visual design components.
3.2 Explore range of typographical and visual design elements to create the components.
3.3 Evaluate initial design ideas and specifications against findings and discuss with relevant personnel to select final design concept.
3.4 Select design technique and discuss with relevant personnel to ensure appropriate output format meets delivery platform requirements.

Element:

4. Produce visual design components.

Performance Criteria:

4.1 Develop structure for components based on the final design concept using selected design techniques.
4.2 Apply visual design principles and communication principles to produce components.
4.3 Save visual design in an appropriate format that satisfies the technical parameters determined in consultation with relevant personnel.

Element:

5. Finalise visual design components.

Performance Criteria:

5.1 Review visual design components to assess whether creative solutions meet design and technical specifications.
5.2 Discuss and confirm with relevant personnel additional requirements or modifications and undertake any necessary amendments.


Learning Outcomes



Details of Learning Activities

Creation of Visual Concepts for New Design works, and production of these Designs.

Practice at using Adobe InDesign, and other Graphic software, to produce Digital Files.

Formatting multiple Export formats suitable for both Electronic and Paper based publishing.

Compilation & Refinement of a body of Design works suitable for a Design Portfolio.

Review of Design Portfolio towards multiple applications.

 

PLEASE NOTE: The FINAL sesison is dated in Late October to allow a FINAL REVIEW stage for the Digital Folio project once ALL Program projects should be complete.


Teaching Schedule

SessionWeek

Design Certificate 4 FULL YEAR timeline.

Description

Learning Elements
116 JulMajor Project 1: Digital Folio - DOCUMENT CREATION

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

2 23 Jul

Major Project 1: Digital Folio

Major Project 2: Storyboard - IDEA GENERATION

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

330 JulMajor Project 1: Digital Folio

Major Project 2: Storyboard - IMAGE MAKING

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2
 

4 6 AugMajor Project 1: Digital Folio

Major Project 2: Storyboard

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

513 AugMajor Project 1: Digital Folio - FIRST DRAFT SUBMISSION

Major Project 2: Storyboard

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

6 20 AugMajor Project 1: Digital Folio

Major Project 2: Storyboard - FINAL STORY & ROUGH DRAFT SUBMISSION

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

7 27 AugMajor Project 1: Digital Folio

Major Project 2: Storyboard

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

83 SepMajor Project 1: Digital Folio

Major Project 2: Storyboard - FINAL SUBMISSION - MAIN

 1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

9 10 SepMajor Project 1: Digital Folio - Pre Selection Kits REVIEW

Major Project 2: Storyboard - FINAL SUBMISSION - EXTRAS

 1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

10 29 OctMajor Project 1: Digital Folio  - FINAL REVIEW / PRINT 1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

    
 Session Week

Design Certificate 4 Acceleratee - MID YEAR timeline.

Description

 Learning Elements
117 SepMajor Project 1: Digital Folio - Pre Selection Kits1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

21 Oct

Major Project 1: Digital Folio

Major Project 2: Storyboard - IDEA GENERATION

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

38 OctMajor Project 1: Digital Folio

Major Project 2: Storyboard - IDEA Development & Critique

1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

415 OctMajor Project 2: Storyboard - VISUAL Development1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

522 OctMajor Project 2: Storyboard - VISUAL Development1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

629 OctMajor Project 1: Digital Folio1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

75 OctMajor Project 2: Storyboard - Image Production; Options discussions.1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

812 Oct Major Project 2: Storyboard - Image Production; Formatting and document design.1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.21.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

919 Oct Major Project 1: Digital Folio1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2

1026 OctFINAL Submissions for both Major Projects.1.1, 1.2, 1.3

2.1, 2.2, 2.3, 2.4

3.1, 3.2, 3.3, 3.4

4.1, 4.2, 4.3

5.1, 5.2


Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

  2 projects

Students will be tutored with a verbal and/or written evaluation of their progress, within class time.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must satisfactorily complete all Learning Elements and related Performance Criteria.
Grading will be offered in addition to, and after, competency based assessment.


Assessment Tasks

Major Project #1:

Digital Folio Project. ’Create a Portfolio of Design works to be Exported in Print and for Screen’.

4 major milestones will be covered for the FULL YEAR group:: First Draft; Pre-Selection Kit subs; End of Course sub; Interview Ready!

3 major milestones will be covered for the MID YEAR group: Pre-Selection kits, Complete (all works) Draft, Final Folio for Interview & Publishing!

InDesign Packaging will be covered EVERY week. Each week that stage of development will be submitted.

Assessment will be conducted at the END of course using ’Latest Version’ of document.

Files NOT Submitted as 300dpi OR NOT as an InDesign PACKAGE will be assessed Not Yet Competent.

 

Major Project #2:

Storyboard. ’Generate a compelling or otherwise interesting Story to be presented Visually as a series of Frames’.

Assessment will be based on a Quality completion of the Storyboard.

Additional credit will be given towards the ’optional extra’ components as stated in Project Brief.

 

PLEASE NOTE: These tasks run Concurrently.


Assessment Matrix

The following FINAL ASSESSMENT results are available:

CHD - Competent with High Distinction
CDI - Competent with Distinction
CC - Competent with Credit
CAG - Competency Achieved Graded
NYC - Not Yet Competent

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:

www.rmit.edu.au/students/specialconsideration/online


Cover Sheet for Submissions
All students must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications. Please refer to the following URL for further information regarding plagiarism.

www.rmit.edu.au/academicintegrity/students


Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse to assess the work on the basis of authentication issues.

Course Overview: Access Course Overview