Course Title: Research international markets

Part A: Course Overview

Program: C4190

Course Title: Research international markets

Portfolio: BUS

Nominal Hours: 50.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code




Learning Mode

Teaching Period(s)


City Campus


650T TAFE Business


Course Contact: Jack Shearer

Course Contact Phone: +61 3 9925 5433

Course Contact Email:

Course Description

This unit specifies the outcomes required to undertake market research to select markets to pursue.

This unit of competency will be run in conjunction with MKTG5736C - Research International Business Opportunities (BSBINT40aA) and will be called International Market Research.

Pre-requisite Courses and Assumed Knowledge and Capabilities


National Competency Codes and Titles

National Element Code & Title:

BSBINT403A Research international markets


1. Collect information about target markets

2. Investigate trends in target markets

3. Utilise data in decision making

Learning Outcomes

Overview of Assessment

Students can expect to be assessed through project work, case studies, in class participation, online activities, research work and tests.