Course Title: Integrate colour theory and design processes in response to a brief
Part B: Course Detail
Teaching Period: Term2 2012
Course Code: VART5940C
Course Title: Integrate colour theory and design processes in response to a brief
School: 345T Media and Communication
Campus: City Campus
Program: C4224 - Certificate IV in Photoimaging
Course Contact : Stephen Skok
Course Contact Phone: +61 3 9925 4015
Course Contact Email:stephen.skok@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Teacher: Naomi Herzog
Phone: 9925 4170
Email: naomi.herzog@rmit.edu.au
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This unit describes the skills and knowledge required to explore and integrate colour theory and design processes in respect to photography and Photoimaging techniques. This is a core unit in design fundamentals. Current Photoimaging industry practice reflects a variety of design practices and approaches and these will be reflected in the training and assessment of this unit.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUVDES04B Integrate colour theory and design processes in response to a brief |
Element: |
1. Examine information on colour theory and design |
Performance Criteria: |
1.1 Identify and access relevant sources of information on colour theory and design processes. |
Element: |
2. Apply and combine colour theory and design processes to produce samples. |
Performance Criteria: |
2.1 Select materials , tools and equipment required for the production of samples which integrate colour theory and design processes according to the needs of the brief. |
Learning Outcomes
This unit describes the skills and knowledge required to explore and integrate colour theory and design processes using photographic images. This is a core unit in design fundamentals and as such underpins many other specialisation units.
On successful completion of this unit, you will explored ways in which colour theoru and design processes can be explored and combined to meet the needs of a brief
Details of Learning Activities
This course will be taught as a series of weekly face to face classes.
In class learning activities include, but are not limited to:
• lectures
• peer teaching and class presentations
• group discussion
• online research
• independent project based work
• teacher directed group activities/projects
• workshopping of students’ own projects
Out of class activities include, but are not limited to:
• online research
• work shopping
• independent project based work
Teaching Schedule
| Week | Class content | Elements | |
| Week1 | Lecture –– The Frame & other such dissections Street perspectives Shoot |
1 | |
| Week2 | Design Elements Lecture - Composition & the rule of thirds – Class Critique and image review of Street perspectives part 1 |
1, 2 | |
| Week3 | Design Elements Lecture– Line, focus and directing your scene - Class Critique and image review of Street perspectives part 2 |
1 | |
| Week4 | Design Elements Lecture – Colour, impact and persuasion | 1, 2 | |
| Week5 | Design Elements Lecture – contrast, shape and form | 1, 2 | |
| Week6 | Design Elements View Genius of Photography- ep 2 | 1, 2 | |
| Week7 | Design Elements Lecture – time and motion | 1, 2 | |
| Week8 | View Genius of Photography- ep 4 | 1, 2 | |
| Week9 | View Genius of Photography- ep 5 | 1, 2 | |
| Week10 | View Genius of Photography- ep 6 | 2 | |
| Note | Schedule may change as required without notification |
Learning Resources
Prescribed Texts
Freeman M., The Photographer’s Eye - Composition and Design for Better Digital Photos. Focal Press, 2007 |
References
You are advised to look at the course Blackboard site for ongoing updated information and to make use of RMIT’s library database facilities. |
Other Resources
You will need to have access to data storage devices, computer with Bridge and current Photoshop software. You can access RMIT faciltiies within access hours or provide your own. You will also require access to camera and lighting equipment as required.
Overview of Assessment
Students are required to complete class tutorial exercises, participate in class discussions and research various applications of innovative imaging techniques. Students will also be required to produce proof sheets and within a workflow process, produce final screen and hard copy prints via a range of output mediums including lab, inkjet and darkroom for their assessment in this course.
Assessment Tasks
Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.
For further information on the assessment and grading criteria, please refer to the course Blackboard site.
To demonstrate competency in this course, you need to complete each one of the following pieces of assessment to a satisfactory standard.
Assessment items include:
FORMATIVE ASSESSMENT
Street perspectives shoot
Students to photograph a local site from 3 different perspectives
Due – Week 4
Draft research - Analysis of a Photographer’s three works
Select 3 works by a photographer and analyse these in respect to application of design theory and principles
Due – Week 6
SUMMATIVE ASSESSMENT
Analysis of a Photographer’s three works
Select 3 works by a photographer and analyse these in respect to application of design theory and principles
Due – Week 10
Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration
Other Information
Feedback
You will receive spoken and written feedback from teachers on your work. This feedback will also include suggestions on how you can proceed to the next stage of developing your projects.
Late Submissions
Please advise teacher in advance if an extension of time or special consideration is required for submission of work. Refer to the course Blackboard site for policy information including information on late submissions.
Plagiarism
RMIT has a strict policy on plagiarism. Please refer to the website for more information on this policy.
Special consideration policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:
http://www.rmit.edu.au/browse;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1;ompetency in this course, you will need to complete each one of the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessments and a grade for the summative assessments.
Course Overview: Access Course Overview