Course Title: Produce digital images

Part B: Course Detail

Teaching Period: Term2 2011

Course Code: VART5947C

Course Title: Produce digital images

School: 345T Media and Communication

Campus: City Campus

Program: C4224 - Certificate IV in Photoimaging

Course Contact : Program Adminstration

Course Contact Phone: +61 3 99254815

Course Contact

Name and Contact Details of All Other Relevant Staff

Teacher: Robert Gale

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

In this unit you will develop the skills and knowledge required to apply various image processing, enhancement and manipulation techniques through to final prints output stage. You will use these techniques of manipulation and output to enhance and resolve your concept for the image that you developed in your briefs.

This is a specialisation unit and refers to specific techniques used to output digital images

This course CUVVSP12A - Produce digital images
is taught in conjunction with

CUVDES05A - Interpret and respond to a brief Where students create & plan their own individual, detailed briefs prior to image capture.

CUVPHI06B - Plan and carry out image capture in response to a brief is the unit where students photograph their subject matter in accordance with the briefs that they create

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVVSP12B Produce digital images


1. Prepare and maintain resources for digital imaging work.

Performance Criteria:

1.1 Correctly identify and select equipment and materials required for the production of digital images.
1.2 Prepare and maintain equipment and materials in accordance with relevant workplace procedures and safety requirements.
1.3 Organise and maintain workspace so that it remains clean and safe.
1.4 Store equipment, information and materials in accordance with relevant workplace and safety requirements.


2. Explore digital techniques to plan work.

Performance Criteria:

2.1 Assess the capabilities of techniques, equipment and materials for digital imaging work.
2.2 Use and/or combine different techniques, equipment and materials to determine and extend capabilities.
2.3 Determine the conceptual vision for the proposed digital imaging work based on exploration of different techniques or from supplied information.
2.4 Establish criteria for the selection of techniques to meet the conceptual vision.
2.5 Select techniques based on the conceptual vision.
2.6 Plan work, identifying work processes and resource requirements.


3. Realise digital images

Performance Criteria:

3.1 Organise the resources required for the production of the proposed digital images based on the plan of work.
3.2 Safely use and adapt techniques, equipment and materials appropriately to realize the conceptual vision.
3.3 Identify potential different approaches that may enhance the final work and incorporate these into the work process.

Learning Outcomes

On successful completion of this unit, you will be able to employ industry level techniques to process, enhance and manipulate a broad range of digital photographic files.

Details of Learning Activities

In class activities
• lectures
• peer teaching and class presentations
• group discussion
• online research
• workshopping
• independent project based work
• teacher directed group activities/projects
• class exercises to review discussions/lectures

Teaching Schedule

WeekClass content Elements
1Introduction: Course, Assignments, class culture, safe-working procedures.
Tute demo - HDR Tute demo - Transform
Tute demo – Channel Masking Intro 1 – Using Apply Levels & Brush/Overlay Mode
2Tute demo – Channel Masking Intro 2 – Using Calculations,
Tute demo – Channel Masking 3
Formative Assessments
Channel Mask 01
3Tute demo – Channel Masking 4
Student post product work
Channel Mask 02
Channel Mask 03
4Post Product of student assignments Channel Mask 04 
5Post Product of student assignments   
6Post Product of student assignments   
7Post Product of student assignments   
8Class Review of assignments 1& 2
Glassware Assignment - Tute demo to develop ideas & inform execution
Assign Food &Architecture due 
9Tute demo – Channel Masking – Masking 5
Tute demo – Channel Masking – Masking 6
10Tute demo – Channel Masking – Masking 7 – Pen Tool
Post Product of student assignment
Channel Mask 05 
11Post Product of student assignmentChannel Mask 06
Channel Mask 07
12Post Product of student assignment  
13Post Product of student assignment  
14Post Product of student assignment  
15Post Product of student assignment  
16Assessment and review of student assignments Assign Glassware & Fashion/Portrait due 
17- Non Attendance  

Learning Resources

Prescribed Texts

Galer M., Andrews P., 2010, Photoshop CS5- Essential Skills, Focal Press


You are advised to look at the course Blackboard site for ongoing updated information.

Other Resources

250 – 500Gig Bit, Personal hard drive

Overview of Assessment

The following evidence is critical to the judgment of competence in this unit:
• output of image(s) which demonstrate the application of
selected techniques and which are consistent with concept and purpose of the work.

Assessment Tasks

Assessment tasks in this unit are either ungraded or graded. Ungraded tasks provide the basis for ongoing feedback and can be considered as essential building blocks for more substantial (graded) assessment tasks.
To demonstrate competency in this course, you will need to complete the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessment.
Formative Assessment – (Ungraded)


• Transform

• Channel Mask 01

• Channel Mask 02

• Channel Mask 03

• Channel Mask 04

• Create a poster for a food festival - Due Week 8

• Create a display prints for an Architectural company exhibition Due Week 8

• Channel Mask 05

• Channel Mask 06

• Channel Mask 07

Summative Assessment – (Graded)

• Photography of glassware for advertisement - 50% of Mark - Due Week 16

• Fashion layout or editorial story of an artist - 50% of Mark - Due Week 16

For further information on the grading system and criteria used, please refer to the course blackboard site.

Grades used in this unit are as follows:

Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CP Competent with Pass
NYC Not Yet Competent
DNS Did Not Submit for Assessment

Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Please refer to the following URL for extensions and special consideration:;ID=qkssnx1c5r0y;STATUS=A;PAGE_AUTHOR=Andrea%20Syers;SECTION=1;

Other Information

Please refer to assignment briefs for full details.

Please advise teacher IN ADVANCE if an extension of time or special consideration is required for submission of work.

Course Overview: Access Course Overview