Course Title: Make a presentation

Part B: Course Detail

Teaching Period: Term1 2013

Course Code: COMM5928C

Course Title: Make a presentation

School: 650T TAFE Business

Campus: City Campus

Program: C4228 - Certificate IV in Marketing

Course Contact : Sally Parrott

Course Contact Phone: +61 3 9925 5175

Course Contact Email:sally.parrott@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Doug Bell

doug.bell@rmit.edu.au

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

Nil

Course Description

This unit applies to individuals who may be expected to make presentations for a range of purposes, such as marketing, training, promotions, etc. They contribute well developed communication skills in presenting a range of concepts and ideas.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBCMM401A Make a presentation

Element:

1. Prepare a presentation

Performance Criteria:

1.1. Plan and document presentation approach and intended outcomes
1.2. Choose presentation strategies, format and delivery methods that match the characteristics of the target audience, location, resources and personnel needed
1.3. Select presentation aids, materials and techniques that suit the format and purpose of the presentation, and will enhance audience understanding of key concepts and central ideas
1.4. Brief others involved in the presentation on their roles/responsibilities within the presentation
1.5. Select techniques to evaluate presentation effectiveness
 

Element:

2. Deliver a presentation

Performance Criteria:

2.1. Explain and discuss desired outcomes of the presentation with the target audience
2.2. Use presentation aids, materials and examples to support target audience understanding of key concepts and central ideas
2.3. Monitor non-verbal and verbal communication of participants to promote attainment of presentation outcomes
2.4. Use persuasive communication techniques to secure audience interest
2.5. Provide opportunities for participants to seek clarification on central ideas and concepts, and adjust the presentation to meet participant needs and preferences
2.6. Summarise key concepts and ideas at strategic points to facilitate participant understanding
 

Element:

3. Review the presentation

Performance Criteria:

3.1. Implement techniques to review the effectiveness of the presentation
3.2. Seek and discuss reactions to the presentation from participants or from key personnel involved in the presentation
3.3. Utilise feedback from the audience or from key personnel involved in the presentation to make changes to central ideas presented
 


Learning Outcomes


This unit covers the performance outcomes, skills and knowledge required to prepare, deliver and review a presentation to a target audience.


Details of Learning Activities

A range of learning activities are planned for this course including self-paced and collaborative classroom based activities.
The self-paced activities will be delivered through various technology platforms and include your contribution to tutorial activities and interactive sessions.
The collaborative classroom based activities will include group discussion, group problem solving activities and opportunities to practice your skills in a simulated/real workplace environment.
We expect you to participate and contribute in all scheduled learning activities.
 


Teaching Schedule

WeekWeek CommencingTopicsAssessment
 1 11 Feb (1) Course Induction
• Course delivery and assessment details
• Course support documents
• Online learning environment
• Grading
• Plagiarism
• Appeals
• Extensions
• Feedback
• Privacy
• Submission requirements
• Resubmission policy
• Where to get support
• Student responsibilities
(2) Pre-Training Review
• Includes skills analysis and Recognition of Prior Learning and Credit Transfers
(3) Introduction to the course – Build Client Relationships & make a presentation
 
 
 2 18 Feb Communication styles and methods 
 3 25 Feb Client relationship management strategies 
 4 4 Mar Maintain relationships with clients 
 5 11 Mar Network relationships 
 6 18 Mar Customer relationships                                                                                                                                                                                                                     Assessment Task 1a
Due last class of week 6
(Assessed tutorial exercises)
You will receive the feedback in week 8. If required, resubmission for this assessment is due by the end of week 9
 
 7 25 Mar Managing relations with key customers 
  28 Mar - 3 Apr Mid-semester break 
 7 1 Apr Managing relations with key customers 
 8 8 Apr Making presentations to customer groups 
 9 15 Apr Prepare a presentation 
 10 22 Apr Deliver & review a presentation 
 11 29 Apr Other methods for building better client relationships Assessment Task 1b Due last class of week 11
(Assessed tutorial exercises)
You will receive the feedback in week 13. If required, resubmission for this assessment is due by the end of week 14
 
 12 6 May Student consultation session on major assignment 
 13 13 May 1. Final student consultation session
2. Major assignment due
NB: Due last class of week 13
3. Students to prepare for assessed oral presentation
 
 Assessment Task 2 Due last class of week 13
(Major assignment)
 
 14 20 May Assessed oral presentations 1 Assessment Task 3
 15 27 May Assessed oral presentations 2 Assessment Task 3
 16 3 Jun Assessment Feedback 
 17 10 Jun No classes - Resubmissions only 


Learning Resources

Prescribed Texts

Prescribed Text – TBA


References

• Selling – Managing Customer Relationships (3rd ed.) Rix, P. (McGraw-Hill)


Other Resources


Overview of Assessment

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Students must demonstrate an understanding of all elements of a particular competency to be deemed competent. Assessment methods have been designed to measure achievement of each competency in a flexible manner over a range of assessment tasks.

Assessment will incorporate a variety of methods including assignments, journals, presentation and written or test. Students are advised that they are likely to be asked to personally demonstrate their assessment work to their teacher to ensure that the relevant competency standards are being met.

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Assessment Tasks

This ocurse is co-delivered and co-assessed with MKTG5828C Build Client Relationships and Networks

Students are required to complete 3 tasks. You must successfully complete all 3 tasks to be deemed competent in this unit.

1. Clear instructions about what the students need to do

Assessment 1
TASK 1a & 1b (Due Dates: Last class of week 6 & 11 respectively)
These assessment tasks will require students to complete set tutorial activities/exercises to reflect on their learning on learned concepts/principles taught.

Assessment 2
TASK 2 (Due Date: Last class of week 13)
The second assessment tasks will require students to work in designated groups on a major assignment. Students will present their findings in a professionally prescribed written document. Much of this work will be undertaken both outside of class time and in the “Practical Sessions”. Students are encouraged to use all the resources at their disposal to provide professionally reasoned solutions to the problems given

Assessment 3
TASK 3 (Due Date: Week 14 & 15)
The third assessment tasks will require students to present their assignment orally (oral presentation)
 


Assessment Matrix

Full details on how this course is assessed against the Unit elements and performance criteria plus critical aspects of evidence can be found in the Learning and Assessment Tool available from your course teacher.

Course Overview: Access Course Overview