Course Title: Implement a sales plan

Part A: Course Overview

Program: C4297

Course Title: Implement a sales plan

Portfolio: BUS

Nominal Hours: 50.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG6078C

City Campus

TAFE

650T TAFE Business

Distance / Correspondence or Face-to-Face or Internet

Term1 2012,
Term1 2013,
Term2 2012,
Term2 2013

Course Contact: Arie Herrnstadt

Course Contact Phone: +61 3 9925 5897

Course Contact Email: arie.herrnstadt@rmit.edu.au


Course Description

Upon the conclusion of this course you will be able to implement promotional strategies, prepare distribution channels for products and be able to monitor and review your sales plan.

If you are undertaking this course in Melbourne from semester 2, 2012 onwards your teacher will advise you if you require access to a computer for the course. It is recommended that you have access to a mobile computing device to allow greater flexibility in terms of where you can work on campus outside class times.


Pre-requisite Courses and Assumed Knowledge and Capabilities

There are no pre-requisites to this course but it is co-delivered with:

FNSSAM401A - Sell financial products and services
FNSBNK406A - Manage customer visits
BSBCUS403A - Implement customer service standards
BSBCUS401A - Coordinate implementation of customer service strategies



National Competency Codes and Titles

National Element Code & Title:

FNSSAM402A Implement a sales plan

Elements:

1. Implement promotional strategy

2. Prepare distribution channels

3. Monitor and review sales plan implementation


Learning Outcomes

Upon the conclusion of this course you will be able to implement promotional strategies for your business, prepare distribution channels for products and be able to monitor your sales plan for review.


Overview of Assessment

Assessment will incorporate a variety of methods including a group assignment and sales simulation.

The group assignment requires students to select the sales target, prepare appropriate material and review the implementation of the sales plan.  The final assessment will be experential and skills based.

Students will be provided with periodic feedback to check their progress.