Course Title: Sell financial products and services
Part B: Course Detail
Teaching Period: Term1 2012
Course Code: MKTG6077C
Course Title: Sell financial products and services
School: 650T TAFE Business
Campus: City Campus
Program: C4297 - Certificate IV in Banking Services
Course Contact : Arie Herrnstadt
Course Contact Phone: +61 3 9925 5897
Course Contact Email:arie.herrnstadt@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
There are no pre-requisites to this course but it is co-delivered with:
BSBCUS403A - Implement customer service standards
FNSSAM402A - Implement a sales plan
BSBCUS401A - Coordinate implementation of customer service strategies
FNSBNK406A - Manage customer visits
Course Description
By the conclusion of this course you will be able to provide your customers with information about the products or services you offer which suit them, confirm sale and process the documentation.
You will also be able to Identify the nature of the client’s enquiry, determine the suitability of the financial product or service for the client, provide the client with information about that product or service.
If you are undertaking this course in Melbourne from semester 2, 2012 onwards your teacher will advise you if you require access to a computer for the course. It is recommended that you have access to a mobile computing device to allow greater flexibility in terms of where you can work on campus outside class times.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
FNSSAM401A Sell financial products and services |
Element: |
Confirm sale and process documentation |
Performance Criteria: |
4.1 Suitability of product and price are confirmed with the customer and agreement to proceed with the sale is obtained |
Element: |
Determine the suitability of the customer for the financial product or service |
Performance Criteria: |
2.1 Products and/or services that might satisfy the customer's needs are identified |
Element: |
Identify the nature of the enquiry |
Performance Criteria: |
1.1 Rapport with the customer and the reason for the enquiry are established to allow a suitable response. |
Element: |
Provide customer with information about the product or service |
Performance Criteria: |
3.1 Business proposal is presented to the customer and all product information is supplied |
Learning Outcomes
Upon the conclusion of this course you will understand the provision of information about the products or services you offer to your customers. You will identify the products which suit your clients, be able to confirm the sale and process documentation.
You will also identify the nature of client enquiries, determine the suitability of the financial product or service for the client and provide the client with information about that product or service.
Details of Learning Activities
A range of learning activities are planned for this course including self-paced and collaborative classroom based activities.
The activities will be delivered though various technology platforms and include your contribution to wikis and discussion threads, reflective journals, quizzes and interactive sessions.
The collaborative classroom based activities will include group discussion, group problem solving activities and opportunities to practice your skills in a simulated/real workplace environment.
We expect you to constructively participate and contribute in all scheduled learning activities.
Teaching Schedule
Students are expected to check their student email and myRMIT online at least weekly for messages. If absent from class you are also responsible for keeping up with any changes and for downloading and reading notes that you have missed.
The nominal hours and topic sequence below is are a guide only and represent the total teaching time and student effort required to successfully complete the course. This may include not only scheduled classes but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
ScheduleColumn No. Course Code and Name
E FNSSAM401A Sell financial products and services
F FNSSAM402A Implement a sales plan
G BSBCUS401A Coordinate implementation of customer service strategies
H BSBCUS403A Implement customer service standards
| Week | Commence | Topics | Assessment | E | F | G | H |
| 1 | 6th Feb | Employers expectations, sales methods and barriers | 1-4 | 1-3 | 1-3 | 1-3 | |
| 2 | 13th Feb | Sales plans | 1-3 | ||||
| 3 | 20th Feb | Determining and setting customer service needs, standards and systems | Assess 1 | 1.1-4.1 | 1.1-3.1 | 1-3 | |
| 4 | 27th Feb | Implementing and evaluating customer service standards | 1.1-3.4 | 1-3 | |||
| 5 | 5th March | Consultative versus traditional selling and understanding customers | Assess 2 | 1.1-4.1 | 1.3,2.1,.3 | 1.2 | 1.1-2.4 |
| 6 | 12th March | Skills required to: 1. Determine client needs 2. Present information |
1.1-3.2 | 1.3 | 1.1-2.4 | ||
| 7 | 19th March | Service and selling simulation practice | 1.1-3.2 | 1.1-1.4 | 1.1-2.4 | ||
| 8 | 26th March | Service and selling simulation practice | 1.1-3.2 | 1.1-1.4 | 1.1-2.4 | ||
| 9 | 2nd April | Identify nature of the enquiry | 1.1-3 | 1.1 | |||
| 9 | 16 April | Identify nature of the enquiry | 1.1-3 | 1.1 | |||
| 10 | 16th April | Determine client’s product suitability | 2.1-3 | 1.2 | |||
| 11 | 23rd April | Present product and manage objections | 3.1-2 | 1.3 | |||
| 12 | 30th April | Confirm and close sale | 4.1-3 | ||||
| 13 | 7th May | Dealing with customer complaints Monitor and review sales plan implementation and customer service |
3.1-3 | 2.3 3.1-3.4 |
2.2-3.2 | ||
| 14 | 14th May | Selling Simulation and feedback | Assess 3 | 1-4 | 1.2-3 | 1.1-4 | 1.1,2.2-3 |
| 15 | 21st May | Selling Simulation and feedback | Assess 3 | 1-4 | 1.2-3 | 1.1-4 | 1.1,2.2-3 |
| 16 | 28th May | Re-submissions if required |
Learning Resources
Prescribed Texts
References
Other Resources
Learning support materials are made available on myRMIT/Online Learning Hub www.rmit.edu.au/online. Access to an Internet connected computer outside of class times – Internet connected computers are available in the Business Portfolio labs on Level 3 of Building 108, 239 Bourke Street Melbourne
Overview of Assessment
Assessment incorporates a variety of methods including a group assignment and final sales simulation.
The group assignment requires students to research customer service in the finance industry and provide specific guidelines in a manual for other staff.
Students will demonstrate their competency to their teacher to ensure the relevant requirements and standards are being met. Students will be provided with periodic feedback to check their progress.
Assessment Tasks
You must successfully complete all 3 tasks listed below to be deemed competent in this unit.
TASK 1 due end of Week 3
List and summarise website and other resources available to research customer service standards.
TASK 2 due end of Week 5
Using industry examples students, in groups, will develop a sales plan and manual specifying support and skills staff need to be competent in servicing the needs of financial services customers.
TASK 3 due Weeks 14 and 15
Sales simulation involving selling a financial services product. This will be carried out in two stages:
1. Focussing on skills in getting information from and giving information to a client
2. Steps in the sales process.
Assessment Matrix
Other Information
Assessment Tasks
You must successfully complete all 3 tasks listed below to be deemed competent in this unit.
TASK 1 due end of Week 3
List and summarise website and other resources available to research customer service standards.
TASK 2 due end of Week 5
Using industry examples students, in groups, will develop a sales plan and manual specifying support and skills staff need to be competent in servicing the needs of financial services customers.
TASK 3 due Weeks 14 and 15
Sales simulation involving selling a financial services product. This will be carried out in two stages:
1. Focussing on skills in getting information from and giving information to a client
2. Steps in the sales process.
Submission Requirements
Assessment tasks need to be submitted via Blackboard. You should:
• Ensure that you submit assessments on or before the due date. If your performance in the assessment is affected by unexpected circumstances, you should consider applying for Special Consideration. Information on the process and application forms is available at http://rmit.edu.au/browse;ID=ls0ydfokry9rz website.
• Always retain a copy of your assessment tasks (hard copy and soft copy)
• When you submit work for assessment at RMIT University you need to use a cover sheet that includes a declaration and statement of authorship. You must complete, sign and submit a cover sheet with all work you submit for assessment, whether individual or group work. On the cover sheet you declare that the work you are presenting for assessment is your own work. An assignment cover sheet for submission of work for assessment is available on blackboard.
• Each page of your assessment should include footer with your name, student number, the title of the assessment, unit code and title and page numbers. For example, Julie Macpherson, s324567, Task 2, MKTG6077C Sell financial products, Page 1 of 10.
Marking Guide (competency):
Vocational Education and Training (VET) is based on current industry needs and the focus on preparing you for the workplace. Because VET courses are informed by practical application of knowledge and skills, they are based on a system known as ‘competency based training’ (CBT). So when you are assessed in VET it is about whether you are competent to do the job, as well as having a firm grasp of the knowledge and skills required to do that job, as opposed to traditional curriculum based education settings that are often based on knowledge retention.
You need to demonstrate you are competent in each element of the unit of competency you are studying.
You will receive feedback on each assessment task that will state whether you are competent or not and how well you are performing. Once competent in all elements of the unit you receive a competency grading.
Please refer to the Final Grades table below.
Marking Guide (Grading)
After achieving competency we then grade your performance in the unit; this gives you the opportunity to have the level of your performance formally recognised against industry standards and employability skills.
The grading is according to the following criteria:
1. LEVEL OF INDEPENDENCE, INITIATIVE, ENTERPRISE AND PERFORMANCE OF WORK TASK
Demonstrates a high level of ability to complete all tasks independently as per the specifications, a high level of initiative in interacting with a customer and selling a financial product.
2. DEMONSTRATED BREADTH OF UNDERPINNING KNOWLEDGE AND A WILLINGNESS TO CONTINUE LEARNING
Demonstrates depth of understanding of the key concepts and knowledge required in interacting with a customer and selling a financial product.
3. TECHNIQUES & PROCESSES, TECHNOLOGY SKILLS AND PROBLEM SOLVING
Shows understanding of the kinds of problems that can arise in interacting with a customer and selling a financial product. and how these may be addressed.
4. WORK ORGANISATION, PLANNING AND SELF MANAGEMENT
Demonstrates effective planning, manage and organise time through appropriately using a diary, submitting their assessments within deadlines.
5. COMMUNICATION, PEOPLE NETWORKING, LANGUAGE AND INTERPERSONAL SKILLS AND TEAMWORK
Contribute constructively and clearly to relevant group and class discussions, also demonstrate good techniques in collecting and providing information to appropriately sell products within the employer’s guidelines.
Final Grades Table:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved – Graded
NYC Not Yet Competent
DNS Did Not Submit for assessment
Further information regarding the application of the grading criteria will be provided by your teacher.
Course Overview: Access Course Overview