Course Title: Integrate colour theory and design processes
Part B: Course Detail
Teaching Period: Term2 2015
Course Code: GRAP5333C
Course Title: Integrate colour theory and design processes
School: 345T Media and Communication
Campus: City Campus
Program: C4312 - Certificate IV in Photo Imaging
Course Contact : Program Administration
Course Contact Phone: +61 3 9925 4815
Course Contact Email:mcvet@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Teacher: Emma Woods
Email: emma.woods@rmit.edu.au
Teacher: Peter McDonald
peter.mcdonald2@rmit.edu.au
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
In this course you will cover the skills and knowledge to be able to work with and solve design challenges in project work by utilising and applying the principles of design and colour theory.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUVACD401A Integrate colour theory and design processes |
Element: |
Element 1. Research information on colour theory and design processes |
Performance Criteria: |
1.1 Identify and access relevant sources of information on colour theory and design processes |
Element: |
Element 2. Communicate ideas through the application of colour and design theory |
Performance Criteria: |
2.1 Select, combine and explore materials, tools and equipment to determine ways in which colour theory and design processes may be integrated |
Element: |
Element 3. Evaluate design work |
Performance Criteria: |
3.1 Reflect on own application of design process and success in communicating concepts and ideas |
Learning Outcomes
On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements. You will be able to work with and solve design challenges in project work by utilising and applying the principles of design and colour theory.
Details of Learning Activities
Learning activities will consist of:
In class learning activities include, but are not limited to:
- lectures & tutorials
- class exercises
- class presentations
- group discussion
- online research
- work shopping of students’ own projects
Out of class activities include, but are not limited to:
- research (online /library /public displays/galleries)
- independent project based work
Teaching Schedule
Please note: While your teacher will cover all the material in this schedule, the order is subject to change depending on class needs and availability of speakers and resources. | ||
Week |
Class content | Assessment |
7 |
LECTURE TUTORIAL Project work |
|
8 |
TUTORIAL Project Work – Teacher Consults |
|
9 | Project work – Teacher Consults |
|
10 |
LECTURE TUTORIAL Project work: BRIEFING: Brand Identity Proposal |
DUE: Part B Publication Report + FINAL Architecture
|
11 |
LECTURE – Part 2: Developing a Brand Identity – Part 3: Basic Typography – Creating professional presentations Project Work:
|
DUE: Brand Identity Proposal |
MID SEMESTER BREAK |
||
12 |
LECTURE – Typography - visual representation and verbal meaning Project Work:
|
DUE: Brand Identiy Proposal |
13 |
TUTORIAL Introduction to InDesign – Exporting pdfs from InDesig – Use of RGB colour for screen output Project work
|
|
14 |
Project work Final development of submission Students have the opportunity to consult to resolve designs and respond to feedback |
DUE: Brand Identity Proposal Item 3 |
15 |
Project work Final development of submission Students have the opportunity to consult to resolve designs and respond to feedback |
DUE: Submission: Brand Identity Proposal (Final) |
16 |
|
Learning Resources
Prescribed Texts
None |
References
Hillman Curtis. MTIV: Process, Inspiration and Practice for the New Media Designer. New Riders Publishing. USA. 2002 |
|
Dabner et. al., 2010, Graphic Design School, Thames and Hudson |
Other Resources
RMIT has a range of equipment available for students to use to complete their assignments including access to RMIT labs with computers, server storage space and required software to complete exercises and assignments. Many students prefer to also have their own personal computer with current Photoshop, InDesign and Adobe editing software as well as personal data storage devices (generally a minimum of two).
RMIT will also provide you with resources and tools for learning in this course through our online system. You are advised to look at the course Blackboard site for ongoing updated information and to make use of RMIT’s library database facilities.
Overview of Assessment
Assessment is ongoing throughout the course and will include both project work and presentation of a personal brand that students will develop for themselves. You will use Adobe InDesign and other complementary applications to present your assessment.
Assessment Tasks
To demonstrate competency in this course you will need to complete the following assessments to a satisfactory standard.
You will receive feedback on all assessments and where indicated, you will receive a grade. Graded assessment tasks are equally weighted and will determine your final result for this course.
Assignment 1: Architecture Publication
Graded Assessment
Due Week 10
With a clear concept direction, produce a publication based on your own Architecture photography and document your design process.
Assignment 2 Items 1-4: Brand Identity Proposal
Ungraded Assessment
Due Weeks 11 - 14
Assignment 2 Final: Brand Identity Proposal
Graded Assessment
Due Weeks 15
Develop a brand identity for your own photography practice – research historical and contemporary designers to influence and inform your design process.
Grades which apply to courses delivered in accordance with competency-based assessment, but which also use graded assessment:
CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment
Results which apply to courses delivered in accordance with competency-based assessment, but not graded.
CA - Competency Achieved
NYC - Not Yet Competent
DNS - Did Not Submit for Assessment
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.
Other Information
Please refer to the RMIT student page for extensive information about study support, assessment, extensions, appeals and a range of other matters: rmit.edu.au/students
Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work including online submissions. This signed sheet acknowledges that you are aware of the plagiarism implications.
Feedback
You will receive verbal feedback during scheduled class times, and written feedback from teachers on your work . Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.
Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential.
Special consideration for Late Submission
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension.
Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity
Course Overview: Access Course Overview