Course Title: Produce video art

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: VART6275C

Course Title: Produce video art

School: 345T Media and Communication

Campus: City Campus

Program: C4312 - Certificate IV in Photo Imaging

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact

Name and Contact Details of All Other Relevant Staff

Teacher: Naomi Herzog
Phone: 9925 4170

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

In this course you will cover the production of video art works through the exploration and application of a range of techniques, materials and equipment. The range of techniques is quite varied and broad in nature. This course covers general knowledge and the application of these video production techniques.

Current Photoimaging industry practice relies increasingly on digital imaging in both still and moving images.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVDIG302A Produce video art


Element 2. Prepare, maintain and store video art resources

Performance Criteria:

2.1 Select and organise video art tools, equipment and materials suited to the chosen work
2.2 Prepare and maintain resources based on the needs of the work
2.3 Take responsibility for the safe and sustainable use of resources
2.4 Store resources according to the specific needs of different items


Element 1. Plan video artwork through exploration

Performance Criteria:

1.1 Explore video art ideas and techniques in consultation with key people
1.2 Review historical and contemporary video art practice as a potential source of ideas
1.3 Refine and clarify ideas for video art based on exploration
1.4 Assess the capabilities of video art techniques through practice and adaptation
1.5 Select techniques that best support the ideas for the work


Element 3. Create finished video artwork

Performance Criteria:

3.1 Safely use and adapt video art techniques to create desired effects
3.2 Review work in progress and make adjustments as required to produce final work in appropriate file formats
3.3 Add value to the current work process and future work by documenting the work progress
3.4 Liaise with others to obtain feedback on work in terms of its technical proficiency and success in communicating ideas

Learning Outcomes

On successful completion of this unit, you will be able to work with a central idea and translate that idea into a video project that is captured on DSLR and recorded with external audio equipment. You will obtain the skills to produce HD video from concept through to preproduction, production and post production.

Details of Learning Activities

Learning activities will consist of:
In class learning activities include, but are not limited to:
lectures & tutorials
class exercises
class presentations
group discussion
online research
work shopping of students’ own projects

Out of class activities include, but are not limited to:
• research (online /library /public displays/galleries)
• independent project based work

Teaching Schedule

WeekClass contentAssessment DueElements
1Intro, Course & Project briefing - Development Workshop
TUTE - FCP Basics – The interface
Assignment Briefing1, 2,
2TUTE - Intro to camera - studio shoot (intro to camera, lighting) - group pre prod 1, 3
3TUTE - FCP Basics –mini DV and DSLR HD file formats, Aspect ratio/ formats/ compression, Log & capture (basic capture & output as QT) - Grading and adjustments
Production week - Students Shoots
 1, 3
4TUTE FCP Basics – Titles
Production & Post Production week - Students Shoots & post production
 1, 2, 3
5Post Production week
- Project work
 Formative Item 1 class exercise due1, 2, 3
6Project 1 - ScreeningsFormative Item 2 due3
7TUTE FCP Basics – Basic editing overview - rough cut
Present Draft Assignment 2
Formative Item 1 class exercise due 1, 2, 3
8TUTE - FCP Basics – Editing – trimming & refining the rough cut
Assignment 2 Submission & Screening
Formative Item 3 due2, 3
9TUTE - FCP Basics – Audio Tute – Intro to Audio capture
Pre Production week -
 Formative Item 1 class exercise due2, 3
10Production week - Students Shoots 2, 3
11Production week - Students Shoots 2, 3
12Production/Post Production week - Students Shoots
week & Group work
 2, 3
13Post Production week – Project work 2, 3
14Post Production week – Project work 2, 3
15Post Production week – Project work Formative Item 4 due2, 3
16Student Submissions & presentations -
Final 3-5 min doco Submission
Summative Item 1 due 
17Assessment Week - Non Attendance week  

Learning Resources

Prescribed Texts

Ascher, Steven & Pincus, Edward, 2007 - The Filmmaker's Handbook: A Comprehensive Guide for the Digital Age, Plume  


You are advised to look at the course Blackboard site for ongoing updated information and to make use of RMIT’s library database facilities.

Other Resources

Personal data storage device (min 2), personal computer with Photoshop CS5, access to Video/Audio capture and lighting equipment as required. Access to RMIT labs with video editing computers.

Overview of Assessment

Assessment for this course is ongoing throughout the semester. Your knowledge of course content is assessed through participation in practical exercises and practical group projects.

Assessment Tasks

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.

To demonstrate competency in this course you need to complete each one of the following pieces of assessment to a satisfactory standard.
You must submit all pieces of assessment in order for your competency to be assessed in this course.
For further information on the assessment and grading criteria, please refer to the course Blackboard site.

Assessment items include:

  1. 3 Inclass exercises
    Using the materials provided, complete the in class exercises demonstrated in the tutorials and create 3 short clips.
    Due - weeks 4, 7 & 9
  2. 30 sec genre video – group project
    Working within a small group of 3, you will produce a 30 sec video based on a specific style that has no edits or cuts. This will incorporate a group development journal, DSLR camera shoot, basic transfer & QuickTime output exercise.
    Due – week 6
  3. 6 –  10 image storyboard sequence -- individual project
    Produce a story board sequence of 6 -10 still images shot to depict a brief narrative.
    Due – week 8
  4. Production documents
    Documentary documentation
    The production documents demonstrate your planning, communication and organisational skills to that have gone into producing a video project.
    Due - week 15


  1. 3 - 5 min documentary
    Working within a small group of approx 3, you will produce a 3-5 min documentary video project based on a specific concept that will then be explored creatively through the video itself.
    Due – week 16  

Grades used in this unit are as follows:

CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved - Graded
NYC Not Yet Competent
DNS Did Not Submit for Assessment

Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.

Other Information

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

Feedback - You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT;ID=9pp3ic9obks7

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy;ID=vj2g89cve4uj1

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you wil need to apply for special consideration. Special consideration, appeals and discipline;ID=qkssnx1c5r0y

Academic Integrity and Plagiarism - RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity;ID=kw02ylsd8z3n

Work Placement:
It is a requirement of this program that all students participate in authentic work related tasks. These may be either simulated or in a real work environment. On occasion, we are approached by industry and given opportunities for students to apply for short term placements. When these placement opportunities arise, students are required to negotiate the specific details with the relevant program coordinator or teacher. All industry placements require students, RMIT staff and host organisations to sign a written agreement prior to the commencement of the placement.

Course Overview: Access Course Overview