Course Title: Develop self for photo imaging industry

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: VART6277C

Course Title: Develop self for photo imaging industry

School: 345T Media and Communication

Campus: City Campus

Program: C4312 - Certificate IV in Photo Imaging

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact Email:mcvet@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Teacher: Jessie DiBlasi
Email: jessie.diblasi@rmit.edu.au
 

Nominal Hours: 60

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

In this course you will be required to develop the technical and conceptual skills required to work in a photo imaging environment. People working in all areas of the photo imaging industry apply the skills and knowledge described in this unit. The effectiveness of any photo imaging activity is enhanced if practitioners are committed to improving their professional practice in both an artistic and business context.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVPHI405A Develop self for photo imaging industry

Element:

1. Acquire and develop technical skills

Performance Criteria:

1.1 Plan strategies to ensure the development of appropriate technical skills in photo imaging practice
1.2 Identify and use relevant practice, feedback, discussion and evaluation opportunities to continuously improve technical skills
1.3 Test the capabilities of materials, tools and equipment to develop technical skills
1.4 Identify and use relevant journals, magazines, catalogues and other media to stimulate technical and professional development

Element:

2. Develop conceptual skills and ideas

Performance Criteria:

2.1 Discuss ideas with others and apply knowledge gained to inform own practice
2.2 Use work practice to gain experience in a range of genres and interpretations
2.3 Study the work of others to stimulate conceptual and technical skills development
2.4 Identify and use a range of opportunities to develop own practice and keep informed about current photo imaging practice

Element:

3. Develop own style

Performance Criteria:

3.1 Explore and experiment with new ideas in making and/or interpreting work
3.2 Explore and use technology where appropriate to expand own practice
3.3 Demonstrate own style through photo imaging project realization

Element:

4. Evaluate own work

Performance Criteria:

4.1 Seek and apply constructive criticism from more experienced practitioners
4.2 Evaluate own work against planned strategy for own photo imaging practice
4.3 Evaluate own work in the context of work by others in order to extend own practice
4.4 Adjust work processes and practice as necessary to improve technical, conceptual and commercial outcomes

Element:

5. Research work opportunities

Performance Criteria:

5.1 Correctly identify sources of information relating to work opportunities
5.2 Identify networks and promotional opportunities within the industry which may be helpful in developing career opportunities
5.3 Incorporate research results and information into own work practice and career planning
 


Learning Outcomes


On successful completion of this unit, you will be able to develop technical skills and conceptual skills for application in the photography industry.


Details of Learning Activities

In class activities & out-of-class activities will consist of the following:

List of possibilities include
•Lectures
•Guest lecturers
•Group discussion
•Online research
•Workshopping
•Independent project based work
•Teacher directed group activities/projects
•Class exercises to review discussions/lectures
 


Teaching Schedule

 Please note: While your teacher will cover all the material in this schedule, the weekly order is subject to change depending on class needs and availability of speakers and resources.  
WeekClass contentAssessment DueElements
1Course outline + introduction
Grad Show 2015 Planning meeting/ workshop
Formative 011-2
2Guest Lecture/Excursion (TBC) 1,2,5
3Lecture: Effective Communication Techniques
Competition Selection
Formative 021,3,5
4Lecture: Productivity + Time management
Grad Show 2015 Planning meeting/ workshop
Formative 011,3,5
5Guest Lecture (TBC)
Photographer Selection
Formative 031,3,5
6Lecture: Creativity
Grad Show 2015 Planning meeting/ workshop
Formative 011,3,5
7Excursion (Henson Exhibition/Floor talk) 28th March 1,3,,4,5
8Lecture: Business Planning + Pricing
SWOT Analysis
Formative 041,3,5
9Guest Lecture (TBC) 1,3,5
10Lecture: Style/Analysing Style 1,3,5
 EASTER BREAK  N/A
11Guest Lecture (TBC)
Grad Show 2015 Planning meeting/ workshop
Summative 01 Report due

Formative 01

Summative 01

1-5
12Guest Lecture/ Excursion (TBC) 1-5
13Summative 02 PresentationsSummative 021-5
14Summative 02 PresentationsSummative 021-5
15Summative 02 PresentationsSummative 021-5


Learning Resources

Prescribed Texts

Please refer to my reading list on Blackboard
You are advised to make use of RMIT’s library database facilities and to look at the Blackboard site for ongoing updated information.
 


References


Other Resources

none


Overview of Assessment

Assessment in this course is designed to assist you to develop your own style  as a professional photograper and personal development priorities. Assessment tasks will be written and oral.


 


Assessment Tasks

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered essential building blocks for the more substantial summative assessment tasks. Summative assessment tasks in this unit are graded.
For further information on the assessment and grading criteria, please refer to the course Blackboard site.

To demonstrate competency in this course, you need to complete each one of the following pieces of assessment to a satisfactory standard.

Formatives 

01. Grad Show 2015 Planning meetings/ workshop x 4
Assignment of roles/activities/minute taking
See teaching schedule for assigned weeks

02. Competition Selection (in class)
Due in Class: Week 3

03. Summative/Photographer Interview Selection (in class)
Due in Class: Week 5

04. SWOT Analysis
Due in Class: Week 8

 

Summatives

Summative 01 Style Analysis:

Part A Look at a photographer whose work you admire and describe in 1 page the elements that go into making this photographers style.

Part B Look at your work past/current and describe the elements that make up your style. Look at your work now and the elements that you like and trace each element back to its origin.

Be sure to include examples of your work and the photographer’s work that you admire. Include visual references (including their source) and diagrams etc. where necessary.

Summative 01 Due Week 11 at the beginning of the class


Summative 02 Interview a Photographer:

Interview a professional Photographer in Australia, in person, by phone or email using the questions below.
 

NOTE: Jessie must approve your chosen photographer before you contact them!

Submission Items
1. A report that introduces your photographer and summarises the responses from your interview.
2. A (one sentence statement) statement that details ONE interesting thing you learnt from the photographer you interviewed.

Photographer Selection Due Week 5 in class (Formative 03)
Summative 02 Due Week 13-15: Photographer Interview Finished report and oral presentation due in class
 

For further information on the grading system and criteria used, please refer to the course blackboard site.
 

Grades used in this unit are as follows:

CHD Competent with High Distinction
CDI Competent with Distinction
CC Competent with Credit
CAG Competency Achieved Graded
NYC
DNS Not Yet Competent
Did Not Submit for Assessment

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.
 

Feedback
You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also include suggestions on how you can proceed to the next stage of developing your projects.

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you will need to apply for special consideration. For special consideration, appeals and discipline refer to www.rmit.edu.au for more information.

Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity


Assessment Matrix

The assessment matrix demonstrates alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration.
 

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Cover Sheet for Submissions 

All students must complete a submission cover sheet for each piece of submitted work.

Plagiarism
RMIT has a strict policy on plagiarism. For more information on this policy go to Academic Integrity

Copyright
All students have access to the myRMIT copyright shell. The myRMIT copyright shell contains information on copyright, plus also examples on how to use copyright works as part of your projects and assignments.

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Please refer to the following URL for extensions and special consideration: 
www.rmit.edu.au/students/specialconsideration/online.

Course Assessment Committee/Program Advisory Board
These committees promote the early identification of students who are not achieving acceptable academic performance. The Course Assessment Committee provides identified students with assistance and seeks to ensure such students are aware of the range of support services available to them at the University.

Student Feedback
Students are offered opportunities to provide feedback through a variety of mechanisms including online surveys conducted at the end of each course or semester, student complaints and Student Staff Consultative Committees

Course Overview: Access Course Overview