Course Title: Apply the design process to 2-dimensional work in response to a brief

Part B: Course Detail

Teaching Period: Term1 2007

Course Code: GRAP9418C

Course Title: Apply the design process to 2-dimensional work in response to a brief

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C5069 - Diploma of Arts (Graphic Arts)

Course Contact : Annette Cook

Course Contact Phone: +61 3 9925 9438

Course Contact Email:Annette.cook@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This course covers the skills and knowledge required to explore and apply the design process in a 2-dimensional (2D) way in response to a brief. This is a core course in design fundamentals and as such underpins many other specialisation courses.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

CUVDES02A Apply the design process to 2D work in response to a brief

Element:

Examine information on two dimensional design

Performance Criteria:

1.1 Identify and access relevant sources of information on design processes specifically relating to two dimensional applications
1.2 Use knowledge of relevant design processes to inform work

Element:

Apply design processes to produce samples of two dimensional design work

Performance Criteria:

2.1 Select appropriate materials, tools and equipment required for the production of design samples in accordance with the brief
2.2 Follow appropriate and safe procedures to apply instances of design processes
2.3 Consider outcomes in relation to processes used and suitability for the brief
2.4 Explore different approaches to satisfy the requirements of the brief
2.5 Produce a range of samples which demonstrate the application of design processes to two dimensional work
2.6 Present and store samples in a format which takes account of the need for professional presentation and potential need for the samples in future work


Learning Outcomes


1 Examine information on two dimensional design
2 Apply design processes to produce samples of two dimensional design work


Details of Learning Activities

On your timetable, this competency, in conjunction with CUVDSP04A (Research and apply the history and theory of design to design practice) will be referred to as Design.
This unit describes the skills & knowledge required to research & analyse the history and theory of design for application to design practice. This is a core unit for designers & provides underpinning skills and knowledge development for all units of this level.
Activities could include:
• Research
• Class discussion
• Design theory and history
• Presentations
• Illustration


Teaching Schedule

WEEKCLASS CONTENTPERF CRITERIA
SEM ONE 

CUVDSP04A (1.1,1.2,1.3,2.1,2.2,2.3,3.1,3.2),
CUVDES02A (1.1,1.2,2.1,2.2,2.3,2.4,2.5,2.6)
For allsemester one

1 Orientation Week 
2 Introduction exercise: Design analysis 
3 Exercise: Type collage 
4 Exercise: Type exercises 2A – 2F 
5 Brief 1 - Symbols 
6 Brief 1 - Symbols 
7Brief 1 - Symbols
Brief 2 – Double Page Spread
 
8 AGIdeas Conference 
9Brief 2 – Double Page Spread
Exercise: Grid
 
10Brief 2 – Double Page Spread
Brief 3 – 3D
 
11 Brief 3 – 3D 
12 Brief 3 – 3D 
13Brief 3 – 3D
Brief 4 – Booklet
 
14 Brief 4 – Booklet  
15 Brief 4 – Booklet  
16 Brief 4 – Booklet  
17 Folio week 
18 Tutorial Week - International Students 
SEM TWO 

CUVDSP04A (1.1,1.2,1.3,2.1,2.2,2.3,3.1,3.2),
CUVDES02A (1.1,1.2,2.1,2.2,2.3,2.4,2.5,2.6)
For all semester two

1 Brief 5 – Poster 
2 Brief 5 – Poster 
3 Brief 5 – Poster 
4 Brief 5 – Poster 
5 Brief 5 – Poster 
6 Brief 6 – Magazine masthead 
7 Brief 6 – Magazine masthead 
8 Brief 6 – Magazine masthead 
9 Brief 7 – Corporate ID 
10 Brief 7 – Corporate ID 
11 Brief 7 – Corporate ID 
12 Brief 7 – Corporate ID 
13 Brief 8 – Promotion 
14 Brief 8 – Promotion 
15 Brief 8 – Promotion 
16 Brief 8 – Promotion 
17 Folio Week 
18 Tutorial Week - International Students 


Learning Resources

Prescribed Texts

TBC  


References


Other Resources


Overview of Assessment

The assessment will be as follows:
- Research projects
- Practical projects
- Presentations

Students will be tutored with a verbal and/or written evaluation of their progress, within class time and upon the submission of each project.

A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work. A graded assessment will also occur for this course.

To be deemed competent students must demonstrate competence in all Learning Elements and related Performance Criteria.

This course is co-assessed with GRAP 9422 History & theory of design.


Assessment Tasks

Brief One – Symbols
Brief Two – Double Page Spread
Brief Three – 3D
Brief Four – Booklet
Brief Five – Poster
Brief Six – Magazine masthead
Brief Seven – Corporate ID
Brief Eight – Promotion
• Most briefs are evenly weighted and the marks will be averaged out at the completion of the unit.


Assessment Matrix

HD High Distinction = 80-100%
DI Distinction = 70 -79%
CR Credit = 60 - 69%
PA Pass (Higher Grade Available) = 50 -59%
PX Pass (No Higher Grade Available) -
NN Fail = 0 - 49%
NYC(not yet competent)
CA (competency achieved

Other Information

Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.

Late submissions and single item extensions
In all courses marks are deducted for late submission unless Special Consideration or an Application for Extension is sought. If a student feels they may miss a deadline for a single item submission they may negotiate an extension with their teacher. They must negotiate the extension by the due date of submission. They must complete the Application for Extension form available for the Administration Office on level 3 B515. (This does not apply where there are a number of missed submissions due to general difficulties – see Special Consideration).

Cover Sheet for Submissions
All students must complete a submission cover sheet for ever piece of submitted work. This signed sheet acknowledges they are aware of the plagiarism implications noted below.

Plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data and oral presentation. Plagiarism occurs when the origin of the material used is not appropriately cited. Is also occurs through enabling plagiarism, which is the act of assisting or allowing another person to plagiarise or to copy your own work. Please make sure you consider this carefully in completing all your work and assessments in this course and if you are unsure about whether you might have plagiarised, seek help from your teacher.

Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse to assess the work on the basis of authentication issues.
Course guide is subject to change in relation to project variations.

Course Overview: Access Course Overview