Course Title: Select and apply type
Part B: Course Detail
Teaching Period: Term1 2007
Course Code: MANU5732C
Course Title: Select and apply type
School: 320T Design (TAFE)
Campus: Brunswick Campus
Program: C5069 - Diploma of Arts (Graphic Arts)
Course Contact : Annette Cook
Course Contact Phone: +61 3 9925 9438
Course Contact Email:annette.cook@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This course covers the skills and knowledge required to produce type setting for a range of applications.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
ICPPP21BA Select and apply type |
Element: |
Identify fonts |
Performance Criteria: |
· A range of fonts is identified to meet diverse client requirements and printing substrates |
Element: |
Proof read and correct type |
Performance Criteria: |
· Type is checked for accuracy, omissions and errors in accordance with job specifications |
Element: |
Select, fit and produce type for a basic brief |
Performance Criteria: |
· Appropriate type is selected to meet the specifications of the brief |
Learning Outcomes
1 Identify fonts
2 Select, fit and produce type for a basic brief
3 Proof read and correct type
Details of Learning Activities
On your timetable this competency is combined with CUVCRS05A Use typography techniques for design work, ICPPP53B Output images to electronic media, and CUVCOR09A Select and apply drawing techniques and media to represent and communicate the concept, and referred to as Typography.
This unit describes the underlying skill of selecting and applying type across sectors of the design and pre–press industries.
Activities could include:
• Research
• Observation of typographic work in progress
• Evaluation of typography
• Verbal and written reports
• Typographic work generated by manual or electronic means
• Presentations
Teaching Schedule
| WEEK | CLASS CONTENT | PERF CRITERIA |
| SEM 1 | ||
| 1 | ‘O’ week | |
| 2 | Intro - | |
| 3 | Classification, type families, hierarchy & contrast | |
| 4 | Leading and paragraph formats | |
| 5 | Leading and paragraph formats | |
| 6 | Wordsmithing | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 4. Produce typography 5. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media |
| 7 | Kerning, tracking and alignment | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 4. Produce typography 5. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media |
| 8 | AG Ideas | |
| 10 | Pull quotes and panels | |
| 11 | Pull quotes and panels | |
| 12 | Magazine layouts | ICPPP21B Select & apply type 1. Identify fonts 2. Select, fit & produce type 3. Proof read & correct type CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media |
| 13 | Magazine layouts | |
| 14 | Magazine layouts | |
| 15 | Magazine layouts | |
| 16 | Press ads | ICPPP21B Select & apply type 1. Identify fonts 2. Select, fit & produce type 3. Proof read & correct type ICPPP53b Output images to electronic media |
| 17 | Folio week | |
| 18 | Tutorial week - International students | |
| SEM 2 | ||
| 1 | Tribute poster | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 4. Produce typography 5. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media ICPPP21B Select & apply type 1. Identify fonts 2. Select, fit & produce type 3. Proof read & correct type |
| 2 | Tribute poster | |
| 3 | Tribute poster | |
| 4 | Type book | |
| 5 | Type book | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 3. Produce typography 4. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media |
| 6 | Type book | |
| 7 | Type book | |
| 8 | DL brochure | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 4. Produce typography 5. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media ICPPP21B Select & apply type 1. Identify fonts 2. Select, fit & produce type 3. Proof read & correct type |
| 9 | DL brochure | |
| 10 | DL brochure | |
| 11 | DL brochure | |
| 12 | Newsletter | |
| 13 | Newsletter | |
| 14 | Newsletter | |
| 15 | Warranty | CUVCRS05A Use typography techniques for design work 1. Interpret the brief 2. Organise resources 3. Test & explore techniques for typography 4. Produce typography 5. Ensure quality CUVCOR09A Select & apply drawing techniques ICPPP53b Output images to electronic media ICPPP21B Select & apply type 1. Identify fonts 2. Select, fit & produce type 3. Proof read & correct type |
| 16 | Warranty card | |
| 17 | Folio week | |
| 18 | Tutorial week - International students |
Learning Resources
Prescribed Texts
TBC |
References
Other Resources
Overview of Assessment
The assessment will be as follows:
- Exercises
- Practical projects
Students will be tutored with a verbal and/or written evaluation of their progress, within class time and in response to each submission. A graded assessment will also occur for this course.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must demonstrate competence in all Learning Elements and related Performance Criteria.
This course is co-assessed with GRAP 9426 Typography techniques, MANU 5731 Electronic media output, GRAP 9423 Drawing techniques.
Assessment Tasks
Brief 1 Wordsmithing 5%
Brief 2 Headlining 5%
Brief 3 Panels & pullquotes 5%
Brief 4 Magazine layouts 15%
Brief 5 Press ads 5%
Brief 6 Tribute poster 5%
Brief 7 Typebook 10%
Brief 8 DL booklet 15%
Brief 9 Newsletter 25%
Brief 10 Warranty card 10%
Assessment Matrix
HD High Distinction = 80-100%
DI Distinction = 70 -79%
CR Credit = 60 - 69%
PA Pass (Higher Grade Available) = 50 -59%
PX Pass (No Higher Grade Available) -
NN Fail = 0 - 49%
NYC(not yet competent)
CA (competency achieved)
Other Information
Attendance
The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
Late submissions and single item extensions
In all courses marks are deducted for late submission unless Special Consideration or an Application for Extension is sought. If a student feels they may miss a deadline for a single item submission they may negotiate an extension with their teacher. They must negotiate the extension by the due date of submission. They must complete the Application for Extension form available for the Administration Office on level 3 B515. (This does not apply where there are a number of missed submissions due to general difficulties – see Special Consideration).
Cover Sheet for Submissions
All students must complete a submission cover sheet for ever piece of submitted work. This signed sheet acknowledges they are aware of the plagiarism implications noted below.
Plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data and oral presentation. Plagiarism occurs when the origin of the material used is not appropriately cited. Is also occurs through enabling plagiarism, which is the act of assisting or allowing another person to plagiarise or to copy your own work. Please make sure you consider this carefully in completing all your work and assessments in this course and if you are unsure about whether you might have plagiarised, seek help from your teacher.
Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse to assess the work on the basis of authentication issues.
Course guide is subject to change in relation to project variations.
Course Overview: Access Course Overview