Course Title: TCF Retail Buying
Part A: Course Overview
Course ID: 030052
Program: C5112
Course Title: TCF Retail Buying
Portfolio: DSC
Nominal Hours: 36.0
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.Course Code |
Campus |
Career |
School |
Learning Mode |
Teaching Period(s) |
BUSM5587L |
Brunswick Campus |
TAFE |
350T Fashion & Textiles |
Face-to-Face |
Term1 2007 |
Course Contact: Hector Gauci
Course Contact Phone: +61 3 9925 9139
Course Contact Email: hector.gauci@rmit.edu.au
Course Description
To provide learners with the skills and knowledge to:
• Demonstrate the nature and significance of strategic planning for the retail organization, emphasizing the importance of developing a marketing plan which reflects the influence and environmental factors, which are specific to retailing
• Explain the planning that retailers must do when managing their merchandise selection and sales budgeting process
• The ability to understand the role of advertising, sales promotion, merchandising and publicity in the operation of a retail business
• Identify current and possible future trends affecting retailing.
Pre-requisite Courses and Assumed Knowledge and Capabilities
None
National Competency Codes and Titles
LMTSMGN01A |
Devlp & Implement a Sales or Mktg Plan 03/7 |
Elements: |
LMTSMGN01A/01 Analyse business goals and market trends |
LMTSMGN01A/02 Establish strategic directions |
|
LMTSMGN01A/03 Develop a sales or marketing plan |
|
LMTSMGN01A/04 Implement and monitor sales or marketing plan |
|
LMTSMGN01A/05 Conduct plan review |
|
LMTSMGN01A/06 Maintain records |
|
RUAAG5203BMA/06 Identify the improvements and developments to be made during the planning period |
|
RUAAG5203BMA/10 Identify the rights and obligations of the parties to contracts relevant to business operation |
|
RUAAG5203BMA |
Develop a Business Plan 03/6 |
Elements: |
RUAAG5203BMA/01 Specify business objectives and targets |
RUAAG5203BMA/02 Prepare and assess a cash flow budget for the planning period |
|
RUAAG5203BMA/03 Test variations in enterprise mix and operation to assess their effect on business performance |
|
RUAAG5203BMA/04 Prepare trial profit and loss statements and balance sheets |
|
RUAAG5203BMA/05 Identify and plan appropriate risk management strategies |
Learning Outcomes
Refer to other sections of guide
Overview of Assessment
Students will produce a report that incorporates:
• The retailer’s philosophy and strategic plan in terms of product category, class and sub class development as well as store allocation.
• Pricing strategies in keeping with the retailer’s strategic plan that explains the retailer’s approach to the development of the optimal merchandise mix by implementation of differentiated strategies including depth, variety and breadth.
• The development of a six month Open To Buy (OTB) / merchandise plan.
• Methods used to develop and implement an assortment plan reflecting the retailers merchandise strategic direction.
• A SWOT Analysis on an assigned Point of Sale Retail Operation.
Assessment timeline: Progressive assessments