Course Title: TCF Merchandising & Store Presentation

Part A: Course Overview

Program: C5165

Course Title: TCF Merchandising & Store Presentation

Portfolio: DSC

Nominal Hours: 68.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG5411L

Brunswick Campus

TAFE

350T Fashion & Textiles

Face-to-Face

Term1 2008

Course Contact: Carmen Pricone

Course Contact Phone: +61 3 9925 9145

Course Contact Email: carmen.pricone@rmit.edu.au


Course Description

To provide learners with skills, knowledge and attitudes to become competent to:

• Develop a detailed store manual illustrating an understanding of stock allocation, visual displays, ticketing procedures and policies.
• Plan & construct a promotional calendar outlining seasonal changes in merchandising and displays.
• Manage the coordination, sourcing and construction of a visual window display for a specific target market.
• Use appropriate software packages for constructing floor plans, illustrations of displays, etc.


Pre-requisite Courses and Assumed Knowledge and Capabilities

None



National Competency Codes and Titles

National Element Code & Title:

LMTPDCL01A Assist In Prepar Of Prelim Design Concepts 04/

Elements:

LMTPDCL01A/01 Interpret design brief within specified guidelines

LMTPDCL01A/02 Research relevant information within specified guidelines

LMTPDCL01A/03 Contribute to design concepts

LMTPDCL01A/04 Contribute to the presentation of design/s

National Element Code & Title:

WRRO.1A Manage Merchandise And Store Presentation

Elements:

WRRO.1A/01 Manage Store Merchandising

WRRO.1A/02 Plan and Manage Store Advertising and Promotions

WRRO.1A/03 Manage Store Pricing Policies


Learning Outcomes

Refer to other sections of guide


Overview of Assessment

Refer to Assessment Tasks