Course Title: TCF Retail Buying

Part A: Course Overview

Program: C5165

Course Title: TCF Retail Buying

Portfolio: DSC

Nominal Hours: 36.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code	Campus	Career	School	Learning Mode	Teaching Period(s)
BUSM5587L	Brunswick Campus	TAFE	350T Fashion & Textiles	Face-to-Face	Term1 2007, Term1 2008

Course Contact: Hector Gauci

Course Contact Phone: +61 3 9925 9139

Course Contact Email: hector.gauci@rmit.edu.au

Course Description

To provide learners with the skills and knowledge to:

• Demonstrate the nature and significance of strategic planning for the retail organization, emphasizing the importance of developing a marketing plan which reflects the influence and environmental factors, which are specific to retailing
• Explain the planning that retailers must do when managing their merchandise selection and sales budgeting process
• The ability to understand the role of advertising, sales promotion, merchandising and publicity in the operation of a retail business
• Identify current and possible future trends affecting retailing.

Pre-requisite Courses and Assumed Knowledge and Capabilities

None

National Competency Codes and Titles

National Element Code & Title:	LMTSMGN01A Devlp & Implement a Sales or Mktg Plan 03/7
Elements:	LMTSMGN01A/01 Analyse business goals and market trends
	LMTSMGN01A/01 Analyse business goals and market trends
	LMTSMGN01A/02 Establish strategic directions
	LMTSMGN01A/02 Establish strategic directions
	LMTSMGN01A/03 Develop a sales or marketing plan
	LMTSMGN01A/03 Develop a sales or marketing plan
	LMTSMGN01A/04 Implement and monitor sales or marketing plan
	LMTSMGN01A/04 Implement and monitor sales or marketing plan
	LMTSMGN01A/05 Conduct plan review
	LMTSMGN01A/05 Conduct plan review
	LMTSMGN01A/06 Maintain records
	LMTSMGN01A/06 Maintain records
	RUAAG5203BMA/06 Identify the improvements and developments to be made during the planning period
	RUAAG5203BMA/10 Identify the rights and obligations of the parties to contracts relevant to business operation
	This unit covers the skills and knowledge required to develop and implement a sales and marketing strategy in a TCF enterprise.
National Element Code & Title:	RUAAG5203BMA Develop a Business Plan 03/6
Elements:	RUAAG5203BMA/01 Specify business objectives and targets
	RUAAG5203BMA/01 Specify business objectives and targets
	RUAAG5203BMA/02 Prepare and assess a cash flow budget for the planning period
	RUAAG5203BMA/02 Prepare and assess a cash flow budget for the planning period
	RUAAG5203BMA/03 Test variations in enterprise mix and operation to assess their effect on Business performance
	RUAAG5203BMA/03 Test variations in enterprise mix and operation to assess their effect on business performance
	RUAAG5203BMA/04 Prepare trial profit and loss statements and balance sheets
	RUAAG5203BMA/04 Prepare trial profit and loss statements and balance sheets
	RUAAG5203BMA/05 Identify and plan appropriate risk management strategies
	RUAAG5203BMA/05 Identify and plan appropriate risk management strategies
	RUAAG5203BMA/06 Identify the improvements and developments to be made during the planning period
	RUAAG5203BMA/10 Identify the rights and obligations of the parties to contracts relevant to business operation

Learning Outcomes

Refer to other sections of guide

Overview of Assessment

Students will produce a report that incorporates:
• The retailer’s philosophy and strategic plan in terms of product category, class and sub class development as well as store allocation.
• Pricing strategies in keeping with the retailer’s strategic plan that explains the retailer’s approach to the development of the optimal merchandise mix by implementation of differentiated strategies including depth, variety and breadth.
• The development of a six month Open To Buy (OTB) / merchandise plan.
• Methods used to develop and implement an assortment plan reflecting the retailers merchandise strategic direction.
• A SWOT Analysis on an assigned Point of Sale Retail Operation.

Assessment timeline: Progressive assessments