Course Title: Interpret, confirm and create music for a brief
Part B: Course Detail
Teaching Period: Term1 2007
Course Code: PERF5046C
Course Title: Interpret, confirm and create music for a brief
School: 345T Creative Media
Campus: City Campus
Program: C5168 - Diploma of Music Industry (Technical Production)
Course Contact : Adam Lovell
Course Contact Phone: 03 9925 4976
Course Contact Email:adam.lovell@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 30
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
Students will learn the skills and knowledge required for a composer/engineer to interpret, confirm and fulfill a music brief
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUSMCP10A Interpret, confirm and create music for a brief |
Element: |
Brief others |
Performance Criteria: |
- Allocate work, where necessary, according to the talents and abilities of available personnel, the client's requirements and available finance |
Element: |
Create work |
Performance Criteria: |
- Create work in accordance within the agreed artistic goals |
Element: |
Identify resource requirements |
Performance Criteria: |
- Identify and confirm the purpose of the work with the client/commissioning party |
Element: |
Prepare final plan for work |
Performance Criteria: |
- Draw up a plan of the music components and, if relevant, the text, to an agreed format |
Element: |
Prepare work plan |
Performance Criteria: |
- Confirm areas of work and limits to own and others' responsibilities relevant to the brief |
Learning Outcomes
.
Details of Learning Activities
Analysis, exploration, production, recording, editing, and mixing of all audio aspects involved in TV and Radio commercials. Classes will consist of practical tutorials/demonstrations and tasks, theory based learning, discussions, student presentations, written examination, and self directed research.
Teaching Schedule
Week 1 | Orientation |
Week 2 | Course outline/structure Detailing of assessment and explanation of Assignments to be undertaken. Audio for Media exploration. Analysis of key elements, and genres involved within production of audio for commercials. Aspects include music compositions (jingles), Voice Overs, Foley, and SFX . Student research and acquisition of commercial examples. |
Week 3 | Production Studio Analysis. Breakdown of studio equipment/ hardware/ software involved in the various stages of audio for media productions. Examples of various studios locally and globally. Student presentation and class discussion of researched examples |
Week 4 |
Synchronization-TV/Film formats. Analysis of timecode formats, frame rates, clock reference, and synch setups of various industry standard equipment. |
Week 5 |
Practical demonstration and familiarisation of Studio/Lab Equipment. Integration of audio and video within Pro Tools/ Logic Audio. Quicktime movies, spot mode, playlists and loop record. |
Week 6 |
Breakdown of all parties involved in the production from original idea to final release. Projected budget analysis, and distribution of costs. Scheduling of resources and available time for Assignments. Exam |
Week 7 |
Practical sessions for Assignment 1 |
Week 8 |
Practical sessions for Assignment 1 |
Week 9 |
Practical sessions for Assignment 1 |
Week 10 |
Practical sessions for Assignment 1 |
Week 11 |
Class Presentation/Discussion of Assignment 1 |
Week 12 |
Practical sessions for Assignment 2 |
Week 13 |
Practical sessions for Assignment 2 |
Week 14 |
Practical sessions for Assignment 2 |
Week 15 |
Practical sessions for Assignment 2 |
Week 16 | Class Presentation/Discussion of Assignment 2 |
Learning Resources
Prescribed Texts
References
Other Resources
A set of web based resource links are provided below for this course.
Resource Links:
http://ca.dir.yahoo.com/News_and_Media/Television/Commercials/
Collection of commercials, realaudio/quicktime/windowsmedia formats available for reviewing.
http://www.musicplayer.com/lounge/lessons/audio.htm
Article on the basics of audio for TV advertisements.
http://www.usatvads.com/cgi-bin/cp-app.cgi?usr=&aff=&pg=splash
America’s largest and oldest TV Advertising library and resource
http://www.macromedia.com/devnet/rich_media_ads/articles/audio_enable.html
Using Audio Enabled Rich Media Advertising effectively
http://www.theapplecollection.com/Collection/AppleMovies/movies1.html
A selection of TV advertisements/campaigns for Apple Computers
Overview of Assessment
Assessment will take place via class presentations, work plan diary, written examination, and submission of practical portfolio. Submissions will consist of all audio elements produced for 1x30sec Radio commercial, and 1x60sec TV Commercial.
Assessment Tasks
Task 1 - 5% Class presentation of commercial research
Task 2 - 5% Work Plan submission
Task 2 - 10% Written examination
Task 3 - 40% Practical assignment 1 - Produce all audio elements for a 30sec Radio commercial
Task 4 - 40% Practical assignment 2 - Produce all audio elements for a 60sec TV commercial
Assessment Matrix
Not applicable
Course Overview: Access Course Overview