Course Title: Produce retail visual illustrations

Part A: Course Overview

Program: C5177

Course Title: Produce retail visual illustrations

Portfolio: DSC

Nominal Hours: 32.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG5698C

City Campus

TAFE

320T Design (TAFE)

Face-to-Face

Term1 2007

Course Contact: Jo Beckerleg

Course Contact Phone: 9925 4211

Course Contact Email: joanne.beckerleg@rmit.edu.au


Course Description

This unit encompasses the skills and knowledge required to produce simple visual representations of proposed product presentations and display exhibitions.


Pre-requisite Courses and Assumed Knowledge and Capabilities

None



National Competency Codes and Titles

National Element Code & Title:

WRRVM2A Produce retail visual illustrations

Elements:

Produce colour schemes to suit specific visual merchandising promotional themes

Produce images of objects and interiors

Produce interior and exterior colour schemes

Produce product illustrations

Produce quick sketches


Learning Outcomes

1. Produce product illustrations
2. Produce images of objects and interiors
3. Produce interior and exterior colour schemes
4. Produce colour schemes to suit specific visual merchandising promotional themes
5. Produce quick sketches


Overview of Assessment

• Developing project brief
• Portfolio presentations
• Application of technical skills