Course Title: Maintain display lighting and brief lighting designers
Part B: Course Detail
Teaching Period: Term1 2007
Course Code: MKTG5707C
Course Title: Maintain display lighting and brief lighting designers
School: 320T Design (TAFE)
Campus: City Campus
Program: C5177 - Diploma of Visual Merchandising
Course Contact : Jo Beckerleg
Course Contact Phone: 9925 4211
Course Contact Email:joanne.beckerleg@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Nominal Hours: 60
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None
Course Description
This unit encompasses the application of skills and knowledge required to brief lighting designers regarding the design and application equipment for visual merchandising applications and to maintain and adjust existing lighting to enhance displays.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
WRRVM11A Maintain display lighting and brief lighting designers |
Element: |
Adjust/redirect lighting to enhance displays |
Element: |
Brief a designer |
Element: |
Maintain existing lighting |
Learning Outcomes
1. Maintain existing lighting
2. Adjust/redirect lighting to
enhance displays
3. Brief a designer
Details of Learning Activities
On your timetable this competency will be referred to as Lighting
In this unit you will provided with skills and knowledge that will enable you to choose/ select suitable lighting equipment for various visual merchandising, retail event and display applications. You will also gain skills in maintaining, adjusting and improving existing lighting for enhancement/ impact, briefing a lighting designer, analysing mood and ambience, and the awareness of budgets, running costs and energy efficient solutions.
Activities could include:
• Excursions
• Industry visits
• Group work
• Produce technical drawings
• Illustrate
• Research
• Presentations
• Design
Teaching Schedule
SEMESTER ONE
| WEEK | CLASS CONTENT | PERF CRITERIA |
| 1 | Introduction : • Course content overview • VM Industry requirements • Assessment tasks |
|
| 2 | Basic theory : Light/ Electricity/ Colour | |
| 3 | Lighting types/ equipment/ lamps/ use & application | |
| 4 | Lighting observation walk Melbourne CBD (Ass1) |
1.1 |
| 5 | Combined class activity : Lighting/ VMP • Classroom Lighting hardware/ equipment • Operation • Safety Ass1 due |
1.2, 2.1, 2.2 |
| 6 | Excursion to Commercial lighting company showroom: • Hardware range • Lighting operation demonstration |
|
| 7 | Colour filtering/ gobo effects/ colour rendering/ colour temperature | |
| 8 | Industry lighting training session. OH & S | |
| 9 | Lighting planning/ hardware specification/ catalogue information …combined Lighting/ VMP “Homewares’ group Assignment (Ass 2) |
1.2, 2.1, 2.2 |
| 10 | ‘Homewares’ Lighting/ VMP group assignment | |
| 11 | Lighting excursion | |
| 12 | ‘Homewares’ group assignment / installation/ assessment Ass 2 due |
|
| 13 | Retail Lighting: • Ambience • Architectural • Accent (Ass 3) |
1.2, 2.1, 2.2, 3.1 |
| 14 | Work on Assignment 3 | |
| 15 | Completion and hand up of Assignment 3 Ass 3 due |
|
| 16 | ||
| 17 |
SEMESTER TWO
| WEEK | CLASS CONTENT | PERF CRITERIA |
| 1 | Introduction: Note: Lecture in auditorium • Course content overview • Aims & objectives • Assessment tasks/ assignments |
|
| 2 | Retail/ event hardware: • Product knowledge • Equipment/ accessories • Application & visual examples |
|
| 3 | Retail/ event hardware: …..continued |
|
| 4 | Guest speaker: John Kerr Stage 1 Promotions Subject : ‘Lighting Retail Promotions’ (Ass 4) Industry set assignment Note: Lecture in auditorium |
3.1, 3.3 |
| 5 | Assignment 4 requirements/ detail ….’Lighting as a tool for impact’ Note: Lecture in auditorium |
|
| 6 | Assignment 4 …Field work | |
| 7 | Excursion: Melbourne Museum Ass 4 due …exhibition lighting observation/ techniques/ impact |
|
| 8 | Intro Assignment 5: (Ass 5) Exhibition lighting Hardware specification/ cost Note: Lecture in auditorium |
1.1, 2.1, 3.1 |
| 9 | Guest speaker: Murray Taylor Bytecraft Subject: ‘Working with a Lighting Designer’ Note: Lecture in Auditorium |
|
| 10 | Assignment 5 …Field work | |
| 11 | Assessable progress check …Assignment 5 | |
| 12 | Intro Assignment 6: (Ass 6) Ass 5 due Industry set assignment Murray Taylor Bytecraft Note: Equipment hire budgets/ specifications/ concepts Lecture in Aud |
3.1, 3.2, 3.3, 3.4 |
| 13 | Industry excursion: Stage 1 Promotions MYER Xmas window lecture… Port Melbourne |
|
| 14 | Assessable progress check …Assignment 6 | |
| 15 | Hand up final assignment: Ass 6 due Assessed by Murray Taylor Bytecraft |
|
| 16 | ||
| 17 |
Please note: Various sessions above indicate that the lecture will take place in the auditorium Level 1.
These 6 auditorium lectures will replace the Lighting class normally timetabled in your
room for that week. eg: Week 1 ...all 2nd year students meet together in the Auditorium for
the lecture… you won’t be required to attend your individual Lighting class that week.
( Semester 2 only )
Learning Resources
Prescribed Texts
References
Various Visual Merchandising publications eg: Inspiration magazine, VM S&D magazine, pictorial books on retail design/ interiors/ events/ concerts, various lighting company catalogues, and various lighting web sites. |
Other Resources
Overview of Assessment
• Research project
• Developing project brief
• Workplace simulations
• Portfolio presentations
• Report writing
Assessment Tasks
Assignment 1 Lighting observation report 10%
Assignment 2 Group assignment (with VMP class) 35%
Assignment 3 Lighting plan (individual) 55%
Assignment 4 Retail promotion 20%
Assignment 5 Exhibition lighting 30%
Assignment 6 Retail/ Event 50%
Assessment Matrix
Course grading
HD High Distinction 80-100% competency achieved
DI Distinction 70-79% competency achieved
CR Credit 60-69% competency achieved
PA Pass (higher grading available) 50-59% competency achieved
PX N/A competency achieved
NN Fail 0-49% not yet competent
* Assessment is ongoing throughout the semesters
• Students must pass all assessment tasks in order to pass this course
• Attendance
The major learning experience involves classroom activity, field visits, industry visits, group work and various guest speakers/ industry assessors. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency.
• Work not seen in progress
If a student hands in any work that the teacher has never seen in class or discussed with the student prior to the submission, the teacher can refuse the work on the basis of authentication issues.
• Late submissions
Late submissions may be considered at the teacher’s discretion, provided that:
a. A medical certificate has been produced; or
b. 48 hours notice is given re the inability to meet the nominated deadline; or
c. Special consideration forms have been completed.
Late submissions must be in consultation with the teacher and penalties may occur.
This is aligned with standard visual merchandising industry practice.
• Students may be permitted to resubmit work upon application with course teacher.
Course guide is subject to change in relation to industry demands and availability.
Course Overview: Access Course Overview