Course Title: Promote products and services

Part A: Course Overview

Program: C5181

Course Title: Promote products and services

Portfolio: DSC

Nominal Hours: 85.0

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG9236C

City Campus

TAFE

345T Media and Communication

Face-to-Face


Course Contact: Professional Writing and Editing Administration

Course Contact Phone: +61 3 9925 4368

Course Contact Email: brendan.lee@rmit.edu.au


Course Description

The course covers the knowledge and skills required to promote products and services. 


Pre-requisite Courses and Assumed Knowledge and Capabilities

This competency is studied and assessed alongside the competency ’Prepare text and graphic files for print processing’   CUVCRS16A



National Competency Codes and Titles

National Element Code & Title:

CUSMAR01A Promote products and services

Elements:

1. Identify appropriate image for promotion of products and/or services

2. Anticipate and use promotional opportunitie

3. Promote products and services to customers/clients

4. Evaluate the promotion


Learning Outcomes

Not applicable


Overview of Assessment

Assessment for this course involves:

  • A research project
  • Class exercises
  • Writing the text for a promotional publication