Course Title: Develop and extend design skills and practice

Part B: Course Detail

Teaching Period: Term1 2014

Course Code: VART5936C

Course Title: Develop and extend design skills and practice

School: 345T Media and Communication

Campus: City Campus

Program: C5218 - Diploma of Interactive Digital Media

Course Contact : Program Administration

Course Contact Phone: +61 3 9925 4815

Course Contact

Name and Contact Details of All Other Relevant Staff


Jessie DiBlasi
ph: 9925 4815

Kieran Doolan
ph: 9925 4110

Nominal Hours: 30

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites


Course Description

This unit of competency is delivered in the class Imaging 1. Through the exploration of photography, image editing tools and graphic design techniques, you develop your skills and complete a series of printed and screen based projects.

National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBDES403A Develop and extend design skills and practice


1. Acquire and develop technical skills

Performance Criteria:

1.1 Plan strategies to ensure the development of appropriate technical skills in design practice
1.2 Plan and use opportunities to develop and assess technical skills
1.3 Identify and use practice, feedback, discussion and evaluation opportunities to continuously improve technical skills
1.4 Develop and extend technical skills through testing capabilities of materials, tools and equipment
1.5 Identify and use relevant media to stimulate technical and professional development


3. Develop own voice

Performance Criteria:

3.1 Explore and experiment with new ideas in making and/or interpreting design work
3.2 Explore and use technology, where appropriate, to develop own voice and expand practice
3.3 Demonstrate own voice through design project realization


4. Evaluate own work

Performance Criteria:

4.1 Seek and apply constructive criticism from others to improve own work
4.2 Evaluate own work against planned strategy for own practice
4.3 Evaluate own work in the context of work by others in order to extend own practice
4.4 Adjust work processes and practice as necessary to improve technical, conceptual and commercial outcomes


5. Research work opportunities

Performance Criteria:

5.1 Correctly identify sources of information relating to work opportunities for designers
5.2 Identify networks and promotional opportunities for designers which may be helpful in developing career opportunities
5.3 Incorporate research results and information into own work and career planning


2. Develop conceptual skills and ideas

Performance Criteria:

2.1 Engage in ongoing experimentation and exploration of different ideas and techniques
2.2 Discuss ideas with others and apply knowledge gained to inform own work
2.3 Use work practice to gain experience in a range of genres and interpretations
2.4 Study the work of others to stimulate conceptual and technical skills development
2.5 Research and share ideas across a range of design disciplines
2.6 Identify and use a range of opportunities to develop own skills and keep informed about current design practice

Learning Outcomes

On successful completion of this unit, you will have developed design skills appropriate for interactive digital media design.

Details of Learning Activities

In-class learning activities include, but are not limited to:
• lectures
• lab work
• peer teaching and class presentations
• group discussion
• online research
• independent project based work
• teacher directed group activities/projects
• workshopping of students’ own projects

Out-of-class activities include, but are not limited to,

• accessing learning and tutorial resources on
• research
• work shopping
• independent project based work

Teaching Schedule

WeekClass ContentAssessmentsBSBDES403A
1Course overview: Imaging 1 (Develop Extend Design Skills) 1,2,3
2Photoshop - Basic selectionsFormative 1 - Basic Skills Assessment - Flag flag image
Using Photoshop, copy a digital illustration.
3Photoshop - Clone stamp, retouch + heal 1,2,3
4Photoshop - Quick masks, channels + layer masks 1,2,3,4,5
5Photoshop - Resolution 1,2,3,4,5
6Photoshop Skills - Design RaceFormative 2 - Compositing and Design exercise - Using the supplied images, design and build an early cinema era, King Kong poster.1,2,3,4,5
7Basic Studio Photography techniques 1,2,3,4,5
8Studio ClassFormative 3 - Team Poster Design - In groups of 2-3 (max) design, shoot and build a poster illustrating a "gigantic" fluffy toy1,2,3,4,5
9Team Poster Design assessment review and project feedback - Summative assessment introduction 1,2,3,4,5
10Photoshop skills assessment - Summative concept presentationsFormative 4 - Intermediate Skills Assessment - Demonstrate your ability to complete a series of set photoshop tasks. 1,2,3,4,5
11Photoshop - Levels and curves 1,2,3,4,5
12Photoshop - Pen tool techniques 1,2,3,4,5
13Studio Class 1,2,3,4,5
14Studio ClassSummative Assessment 5 - Imaging Design 1 - Folio assessment - Haiku illustration.1,2,3,4,5
15Imaging 1 Folio assessment review and project feedback 1,2,3,4,5
16Photoshop - Transforming textures - Seamless 3D textures 1,2,3,4,5

Learning Resources

Prescribed Texts

Galer & Andrews, 2010, Photoshop CS5 Essential Skills, Focal Press

Dabner et. al., 2010, Graphic Design School, Thames and Hudson


You are expected to make extensive use of the resource and associated University library facilities, in researching and developing photographic, digital imaging and graphic design techniques.
You are also advised to look at the course Blackboard site for ongoing updated information.

Other Resources

Students are encouraged to make full use of University computer lab resources. Please consult the course Blackboard page or the University web site for details of access times and locations.

Other required resources include broadband internet access, suitable digital media storage such as a portable hard drive or USB flash drive, with at least 4Gb capacity.

Overview of Assessment

Assessment for this course is ongoing throughout the semester. Your knowledge of course content is assessed through participation in class exercises, practical project work and through the application of learned skills.

Assessment Tasks

Assessment tasks in this course are either formative or summative. Formative tasks provide the basis for ongoing feedback and can be considered as essential building blocks for the more substantial summative assessment tasks.
To demonstrate competency in this course, you will need to complete each one of the following pieces of assessment to a satisfactory standard. You will receive feedback on all assessments and a grade for the summative assessments.

Formative Assessments

1. Basic Skills Assessment - Flag flag image
Using Photoshop, copy a digital illustration.
Due in class, week 2

2. Compositing and Design exercise
Using the supplied images, design and build an early cinema era, King Kong poster.
Due in class, week 6

3. Team Poster Design
In groups of 2-3 (max) design, shoot and build a poster illustrating a "gigantic" fluffy toy
Due in class, week 8

4. Intermediate skills Assessment
Demonstrate your ability to complete a series of set photoshop tasks.
Due in class, week 10

Summative Assessments 

5. Imaging Design 1 - Folio assessment - Haiku illustration.

Make a print,
haiku mint.
An event in nature,

Due in class, week 14

Grades used in this unit are as follows:

CHD   Competent with High Distinction
CDI    Competent with Distinction
CC     Competent with Credit
CAG   Competency Achieved - Graded
NYC   Not yet Competent
DNS   Did Not Submit for Assessment

For further information on the grading system and criteria used, please refer to the course blackboard site.

Assessment Matrix

The assessment matrix demonstrated alignment of assessment tasks with the relevant Unit of Competency. These are available through the course contact in Program administration

Other Information

The major learning experience involves studio based exercises, demonstration and production. It is strongly advised that students attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity to gain the competency. 

Cover Sheet for Submissions
You must complete a submission cover sheet for every piece of submitted work. This signed sheet acknowledges that you are aware of the plagiarism implications.

You will receive spoken and written feedback from teachers on your work. Where appropriate, this feedback will also includes suggestions on how you can proceed to the next stage of developing your projects.
Student feedback at RMIT

Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Student progress policy

Special consideration Policy (Late Submission)
All assessment tasks are required to be completed to a satisfactory level. If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. You can apply in writing for up to a week’s extension from your course teacher. If you need a longer extension, you wil need to apply for special consideration. Special consideration, appeals and discipline

Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity

Work Placement:
It is a requirement of this program that all students participate in authentic work related tasks. These may be either simulated or in a real work environment. On occasion, we are approached by industry and given opportunities for students to apply for short term placements. When these placement opportunities arise, students are required to negotiate the specific details with the relevant program coordinator or teacher. All industry placements require students, RMIT staff and host organisations to sign a written agreement prior to the commencement of the placement.

Course Overview: Access Course Overview