Course Title: Produce fashion illustrations

Part B: Course Detail

Teaching Period: Term2 2012

Course Code: GRAP5244C

Course Title: Produce fashion illustrations

School: 350T Fashion & Textiles

Campus: Brunswick Campus

Program: C5220 - Diploma of Applied Fashion Design and Technology

Course Contact : Mandy Penton

Course Contact Phone: +61 3 99259202

Course Contact Email:mandy,penton@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Mark Reid
mark.reid@rmit.edu.au

Kirsty Gorter
kirsty.gorter@rmit.edu.au

Nominal Hours: 50

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This unit covers the skills and knowledge to produce fashion illustrations to visually communicate the fashion figure in a variety of poses and silhouettes.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

LMTFD5011B Produce fashion illustrations

Element:

1. Prepare work area

Performance Criteria:

Workbench and seating are set up according to OHS practices.
Drawing tools and equipment are selected and prepared.

Element:

2. Select reference source

Performance Criteria:

Reference source appropriate to illustration requirements is selected.
Reference source is collaged to assist in illustration process.
Compositional balance, scale and perspective are analysed.

Element:

3. Select appropriate techniques for fashion illustration

Performance Criteria:

A variety of illustration techniques are identified for use in presenting fashion illustration. Appropriate media are selected.
 

Element:

4. Produce fashion illustration

Performance Criteria:

Proportion, scale and stylisation relevant to fashion illustration are selected.
Clean, confident and stylised lines are used in presenting representation of fashion figure.
A variety of silhouettes and poses are illustrated.
Illustration of clothed fashion figure is produced.

Element:

5. Complete documentation

Performance Criteria:

Illustration is inspected against quality standards.
Any changes or adjustments to sketches are carried out as required.
Documentation relating to fashion illustration is completed and stored.


Learning Outcomes


On sucessful completion of this course requires the learner to develop the skill and knowledge required to produce fashion illustrations to visually communicate the fashion figure in a variety of poses and silhouettes using stylised drawing and rendering techniques.
Learning also requires the development of skills in planning and organising, problem solving and communication to interpret specifications and produce illustrations. Self management skills are required to ensure illustrations meet quality standards.


Details of Learning Activities

On sucessful completion of this subject you will have understood and developed the skills and knowledge required to produce fashion illustrations to visually communicate the fashion figure in a variety of poses and silhouettes using stylised drawing and rendering techniques.

Learning activities will begin with explanations & demonstrations of differences between fashion drawing and fashion illustration. Using industry relevant media you will use illustration skills to help promote and sell artwork for 2 projects - both are industry related. These skills may be used to aid range development and selling, also as an aspect of fashion industry brand promotion and advertising campaigns.
Learning also requires the development of skills in planning and organising, problem solving and communication to interpret specifications and produce illustrations.
Self management skills are required to ensure illustrations meet quality standards.


 


Teaching Schedule

Wk 1
Welcome and introduction – objectives and deadlines discussed.
Instructor’s backgrounds discussed.
Explanation of differences between Fashion Drawing and Illustration.
Viewing of various Fashion Illustration styles.
Discussion of industry project and suitability for target markets.
Reference to Blackboard listed data.
Background research for WIL industry partner visuals.
 Wk 2 & 3
Assessment Task 1 (60%) ‘WIL industry partner project’ – brief discussed and issued.
Viewing of Industry examples – discussion of presentation requirements.
Consideration of specific target markets and preparation of suitable poses for board format. Viewing and discussion of industry partner customer board. Individual progress meeting.
Wk 4 & 5
Consideration of specific target markets and promotional requirements.
Observational analysis: development and refinement of selected fabric, colours and styling using suitable varieties of mixed media on paper.
Use of Pantone or Copic markers, China Graph pencils, Water Colour paint, Water Colour Pencils, Colour Pencils and Gouache paint discussed – techniques advised.
Individual progress meeting.
 Wk 6 & 7
Development and refinement of suitably clothed figures for board format.
Presentation methods and final preparation with logos discussed.
Individual progress meeting.
 Wk 8 & 9 
Finalization of suitable artwork for presentation completed.
Artwork to be suitably mounted and logo cover sheets suitably attached.
Individual progress meeting.
Assessment Task 1 – submitted. Individual feedback in week 10.
Wk 10 & 11 
Assessment Task 2 (40%) ‘Future Visions’ – brief discussed and issued
Viewing of Fashion Illustration styles & requirements.
Reference to Blackboard listed data and background research.
Consideration of specific designs and preparation of suitable poses/artwork styles for board and promotional format.
Individual progress meeting.
Term break
Wk 12 & 13 
Observational analysis: development of selected fabric, colours and styling using suitable varieties of mixed media on paper.
Development and refinement of suitable poses for board format.
Individual progress meeting.
Wk 14 & 15
Finalization of suitable artwork for board format continued.
Presentation methods and final preparation discussed.
Individual progress meeting.
Assessment Task 2 – submitted.
Wk 16
Feedback & review


Please note; due to unforeseen circumstances, document information may be subject to change.

The teacher(s) allocated to this subject will inform students of any changes, at the earliest mutually convenient time.


 


 


Learning Resources

Prescribed Texts

Jenkyn Jones. S., Fashion Design 2nd Edition.

McKelvey K and Munslow J 2007, Illustrating Fashion, 2nd Edition, Blackwell Publishing Ltd, Oxford, UK

Please also refer to Blackboard for suggested reference booklist


References

Stecker, Pamela, 1996, Fashion Design Manual, Macmillan Education
Australia Pty Ltd, South Melbourne;
McKelvey, Kathryn & Janine Munslow, Fashion Design: Process, Innovation &
Practice, Blackewell.


Other Resources

Library books, internet sites, fashion periodicals.

Relevant examples will be considered in class.


Overview of Assessment

Detailed course and assessment requirements and information will be made available to you first week of class. Specific details will be explained to you during scheduled classes.

This course comprises both practical and theory components. You will be expected to attend and participate in class activities.

As well as class activities you will be required to undertake research and assessment practice outside of regular class times and participate in formal assessment tasks.

PLEASE NOTE: work that has not been authenticated during class as your own work will not be considered for assessment.


Assessment Tasks

Assessment Task 1 – (60%) WIL Industry Partner Project. (3-4 male & female figures).
Task brief is listed with Design Studio 2 Project 1 - Point 5. Specific brief details will be issued and discussed in class.
Assessment Task 2 – (40%) Future Visions. (3 female figures).
Task brief is listed with Design Studio Project 2 - Point D. Specific brief details will be issued and discussed in class.


Assessment Matrix

 Assessment Task 1Assessment Task 2
1. Prepare work areaXX
2. Select reference sourceXX
3. Select appropriate techniques for fashion illustrationXX
4. Produce fashion illustrationXX
5. Complete documentationXX

Other Information

Overview of Assessment

To achieve successful completion of this course students must demonstrate an understanding of all elements of learning within the competency.

Assessment tasks have been designed to measure achievement of each competency in a flexible manner.

Students will be awarded a grade only if competency has been demonstrated within the standard enrolment period on the first assessment attempt.

Units assessed as ‘not yet competent’ on a first assessment attempt and ‘competent’ on a second or subsequent attempt are to have results amended to competent but are not eligible for grading.

Students are advised that they are likely to be asked to personally demonstrate their assessment work to their teacher.

All work must be submitted by the due date.

Course Overview: Access Course Overview