Course Title: Use advanced drawing techniques to represent and communicate concepts

Part B: Course Detail

Teaching Period: Term1 2010

Course Code: GRAP5264

Course Title: Use advanced drawing techniques to represent and communicate concepts

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C5230 - Diploma of Graphic Design

Course Contact : Phillip Allan, Ann Langusch

Course Contact Phone: +61 3 9925 9438

Course Contact Email:phillip.allan@rmit.edu.au, ann.langusch@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 100

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None

Course Description

This unit describes the skills and knowledge required to represent and communicate a concept through the use of advanced drawing techniques.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

VPAU012 Use advanced drawing techniques to represent and communicate concepts

Element:

1. Research advanced drawing techniques for representing the concept

Performance Criteria:

1.1 Identify sources of information appropriate to a range of techniques and materials and the application to the communication of a concept
1.2 Systematically gather, organise and synthesise the information
1.3 Evaluate information in terms of the application of techniques and materials to the concept
1.4 Research and evaluate a range of possible techniques taking into account communication of the concept and the presentation context

Element:

2. Determine purpose for drawings

Performance Criteria:

2.1 Identify purpose, scope and presentation context of drawing requirements
2.2 Identify any technical requirements or specification
2.3 Select a range of advanced techniques taking into account communication of the concept and the presentation context

Element:

3. Explore and refine advanced drawing techniques

Performance Criteria:

3.1 Utilise the awareness and understanding of the nature of visual elements to create light,
space and form
3.2 Use visual elements to create variety in compositional formats and spatial fields
3.3 Demonstrate knowledge and awareness in own work the use of colour to represent and enhance visual concepts and idea
3.4 Apply visual elements and techniques to produce concept(s) using a range of advanced techniques

Element:

4. Produce advanced drawing(s)

Performance Criteria:

4.1 Select use and explore appropriate materials and tools for drawing(s) based on identified purpose, scope and presentation context
4.2 Draw the concept using a range of advanced techniques and selected media and tools
4.3 Evaluate suitability of each technique in terms of its success in communicating the concept within the presentation context

Element:

5. Evaluate and prepare drawings for presentation

Performance Criteria:

5.1 Evaluate completed drawings in terms of their success in communicating the concept within the presentation context and refine as required
5.2 Select the drawing/s which best communicate/s the concept within the presentation context
5.3 Prepare drawing/s for the presentation context
School of Design (TAFE)Diploma of Graphic Design
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Learning Outcomes


*


Details of Learning Activities

Artists and designers create artwork to communicate and design ideas, thoughts or feelings and to plan, analyse, and create visual solutions to communications problems.
The application of this unit in the workplace sees an individual artist or designer using drawing skills at an advanced level to represent and communicate a concept. This work would usually be carried out independently although guidance would be available if required.


Teaching Schedule

Wk. Class No. Dates Activity Performance Criteria
5 1. March 9/10 PART A
Introduction:
Drawing Basics: Chairs & assorted objects
Easel drawing - Standard Charcoal
1.1 - 5.3
6 2.   March 16/17  Composition: Ceramic bottles
Easel drawing - Standard Charcoal
1.1 - 5.3
7  3.  March 23/24  Tone & Texture: Assorted tin objects
Easel drawing - Standard Charcoal & Pastel
 1.1 - 5.3
8  4.  March 30/31  Tone & Form: Fruit still life
Easel drawing – Charcoal & Pastel
1.1 - 5.3
     April 6/7  Easter  
9  5.  April 13/14  Structural Drawing: Bicycles
Easel drawing - Pencil
 1.1 - 5.3
10  6.  April 20/21  Linear perspective: Interior spaces
Pencil with ‘viewer’
 1.1 - 5.3
11    April 27/28  AG Ideas Conference  
12  7.  May 4/5  Opaque, Translucent, Transparent: Glass bottles
Table drawing – Ink brush & wash
 1.1 - 5.3
13  8.  May 11/12  Small Objects & Scale
Table drawing: Ink line/wash
 1.1 - 5.3
14  9.  May 18/19  Scale: Exercises with watercolour & small objects
Table drawing – Watercolour
 1.1 - 5.3
15  10.  May 25/26  Plant forms and objects
Table drawing – Watercolour
 1.1 - 5.3
 16  11. May 31

June
1/2
 Submission of Folio (Monday morning) at the office- Room 311
PART B
Introduction to illustration
Brief 1 - Collaborative poster 10%
Black and white artwork
 1.1 - 5.3
 17    June 8/9
 Pick up folio in a room to be announced  
     
 
     June 21 -
April 9
Mid year break   
 1  12. July 6/7   Submit Brief 1
Brief 2 Brand character 15% Introduction
References and illustration options
 1.1 - 5.3
 2  13.  July 13/14
 Brief 2 Brand character - concept presentations
 1.1 - 5.3
 3  14.  July 20/21
 Brief 2 Brand character - refinement and rendering
 1.1 - 5.3
 4  15.  July 27/28
 Brief 2 Brand character - 3D translation
 1.1 - 5.3
 5  16.  Aug 3/4
 Brief 2 Brand character - submit
 1.1 - 5.3
 6  17.  Aug 10/11
 Brief 3 The Book 15% Introduction
Concept discussion - developing a visual narrative
1.1 - 5.3
 7  18.  Aug 17/18
 Brief 3 The Book
Creating content for continuity
 1.1 - 5.3
 8  19.  Aug 24/25
 Brief 3 The Book
Creating content for continuity
 1.1 - 5.3
 9  20.  Aug 31
Sep 1
 Brief 3 The Book
Layout, output and finishing
 1.1 - 5.3
 10  21. Sep 7/8   Brief 3 The Book
Collation, binding and finishing
Brief 4 Editorial lllustration10%
1.1 - 5.3
 11  22.  Sep 14/15
 Submit Brief 3
Brief 4 Editorial Illustration
 1.1 - 5.3
    20 Sep - 1 Oct Mid semester break  
 12  23.  Oct 5/6
 Brief 4 Editorial Illustration
 1.1 - 5.3
 13  24.  Oct 12/13
 Submit Brief 4
Brief 5 Australian Stamps 10%
Concept development
 1.1 - 5.3
 14  25.  Oct 19/20
 Brief  5 Australian Stamps
Production - media and images
1.1 - 5.3
 15  26.  Oct 26/27
 Brief  5 Australian Stamps
 1.1 - 5.3
16 27.  Nov 5
 Submit all 5 briefs
 1.1 - 5.3
17   Nov 12 Collect assessed projects  


Learning Resources

Prescribed Texts


References

Kaupelis, Robert, Experimental drawing
Dexter, Emma, Vitamin D: New Perspectives in Drawing
Betti, Clausia & Sale, Teel, Drawing: A Contemporary Approach
Walton, Roger & Cogliantry, Jen, The big book of illustration ideas 2
Klanten, Robert & Hellige, Hendrik, Illusive - Contemporary Illustration and its context


Other Resources

Items as requested from the recommended art material kit list


Overview of Assessment

Assessment will involve the following tools;
Drawing exercises
Illustration briefs

Students will be tutored with a verbal and/or written evaluation of their progress, within class time.
A final assessment of Competency Achieved or Not Yet Competent will be given at the end of the course when students will submit all completed work.
To be deemed competent students must satisfactorily complete all Learning Elements and related Performance Criteria.
Grading will be offered in addition to, and after, competency based assessment.


Assessment Tasks

The tasks will be delivered in 2 parts. Part A addresses observational and media skills and is delivered in the drawing studio. Part B addresses industry style briefs relating to a variety of illustration outcomes, this will be delivered in a media studio and in a computer lab. The tasks also include components of personal research relating to the briefs.
Part A:
Observational and media skills folio 40%
Folio of Still Life Drawings:
Section i : 6 Major resolved Drawings
Section ii: All other ‘major’ still life drawings and back up sketches

Part B:
3 x Briefs @ 10% each = 30%
2 x Briefs @ 15% each = 30%


Assessment Matrix

Course Overview: Access Course Overview