Course Title: Create page layouts in response to a brief

Part B: Course Detail

Teaching Period: Term1 2011

Course Code: GRAP5268

Course Title: Create page layouts in response to a brief

School: 320T Design (TAFE)

Campus: Brunswick Campus

Program: C5230 - Diploma of Graphic Design

Course Contact : Cheryl Baker

Course Contact Phone: +61 3 9925 9438

Course Contact Email:cheryl.baker@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Nominal Hours: 90

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

None required.

Course Description

In this unit you will develop the skills and knowledge required to create and compose pages using layout applications at an advanced level in response to a brief.


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

VPAU051 Create page layouts in response to a brief

Element:

1. Interpret the design brief

Performance Criteria:

1.1 Correctly interpret the specifications of the brief
1.2 Establish and clarify with the user or client the proposed product/service to inform decisions
1.3 Identify and clarify specifications, parameters or constraints of the brief in consultation with relevant colleagues
1.4 Source and evaluate information pertinent to the brief
1.5 Decide upon, confirm and assess document type and production requirements
1.6 Assemble client copy and images to conform to the design brief

Element:

2. Set up and format document

Performance Criteria:

2.1 Set up a master page for multiple pages and with multiple columns
2.2 Prepare and format required text and select appropriate fonts and sizes
2.3 Ensure data is the same after exchange or transfer by using master pages, templates and style sheets as appropriate
2.4 Correctly link text boxes and columns for text flow and select chapter heading hierarchies
2.5 Set up colour palettes according to the design brief
2.6 Complete document set up to conform to requirements of the final media and design brief

Element:

3. Arrange elements on page

Performance Criteria:

3.1 Imported text or data from other applications is formatted and any cross-application formatting issues are resolved
3.2 Create and arrange elements on page to conform to the design brief
3.3 Import text and graphics and other elements from other applications and format and arrange
3.4 Arrange elements in layers according to the design brief

Element:

4. Finalise art work

Performance Criteria:

4.1 Compose pages and combined elements to suit specified sheet size
4.2 Identify numerical sequence and lay down of the product or mock-up to meet binding and finishing requirements
4.3 Incorporate a bleed allowance in margins and borders

Element:

5. Review quality and finalise job

Performance Criteria:

5.1 Review text for possible errors and omissions and discuss with the client or supervisor
5.2 Review overall balance of the layout and correct colour blends and gradients in the arrangement of the elements
5.3 Create and recheck proof for errors, omissions and the overall balance of the layout and make necessary changes
5.4 Review on screen and reproof as required
5.5 Create a digital proof or PDF to present to client
5.6 Send completed file to be ripped


Learning Outcomes


On successful completion of this course, you will have developed and applied the skills and knowledge required to demonstrate your competency in the above elements.


Details of Learning Activities

Some learning activities will include a self-directed learning approach. Self directed learning refers to organised teacher-directed learning activities that students undertake independently, either as individuals or with other students. This may include workplace research, library assignments, fieldwork and work placements’.


Teaching Schedule

 Teaching schedule and assessment matrix Performance criteria
Week <meta content="text/html; charset=utf-8" http-equiv="content-type" />Activity 
1‘O’ week 
2Revision - Paragraph formats, Style Sheets, Text import from Word & Excel 
3Revision - Nested styles, Tabs & Tables, Object Styles, Master Pages,
Bullets & Numbering
 
4Brief 1 Festival Program1. Interpret the design brief
2. Set up and format document
3. Arrange elements on page
4. Finalise art work
5. Review quality and finalise job
5Festival Program 
6Festival Program 
7Festival Program 
8Festival Program 
9Brief 2 Newsletter - masthead and 16 page 
Masthead design, page layout, copyfitting,
Brief 1 Festival Program due start of class
1. Interpret the design brief
2. Set up and format document
3. Arrange elements on page
4. Finalise art work
5. Review quality and finalise job
10Newsletter Good Friday 22 April - no class 
11Newsletter   
12Newsletter 
13Newsletter 
14Brief 3 Game On Instruction booklet Brief 2 Newsletter due start of class 1. Interpret the design brief
2. Set up and format document
3. Arrange elements on page
4. Finalise art work
5. Review quality and finalise job
15Instruction booklet / Table styles Design starts Corporate ID 
16Instruction booklet / Table styles 
17Brief 4 Style manual Brief 3 Instruction booklet due start of class 
18Style manual 
19Work placement 
20Work placement 
21Style manual 
22Brief 5 Annual Report Brief 4 Style Manual due start of class 1. Interpret the design brief
2. Set up and format document
3. Arrange elements on page
4. Finalise art work
5. Review quality and finalise job
23Annual Report 
24Annual Report 
25Annual Report 
26Annual Report 
27Annual Report due 
28Folio review 
29Folio review 


Learning Resources

Prescribed Texts


References


Other Resources


Overview of Assessment

Assessment is on-going throughout the course. Assessment will incorporate a range of methods to assess performance and the application of knowledge and skills and will include:

Practical tasks in the form of simulated industry briefs. Tasks are designed to develop a student’s ability to create and compose artwork using industry software to a professional level.

The RMIT assessment charter summarises your responsibilities as a student as well as those of your teachers.
 


Assessment Tasks

 Brief 1 Festival Program 25%
Brief 2 Newsletter25%
Brief 3 Instructional booklet 10%
Brief 4 Style Manual 10%
Brief 5 Annual Report 30%


Assessment Matrix

CHD    Competency with High Distinction
CDI    Competency with Distinction
CC    Competency with Credit
CA    Competency Achieved
NYC    Not Yet Competent

Other Information

Employability skills are “embedded” in the units of competency in your program. This means that you will be able to develop these skills as part of your learning, and when you demonstrate that you are competent in your particular job skills and knowledge, you are also demonstrating that you have developed relevant employability skills.
For more information about Employability Skills please refer to the Program Guide.

Course Overview: Access Course Overview